Brandwave

How popular isLogitech in search?

In September 2026, there were an estimated 1.7M branded searches for Logitech worldwide which is down 17.3% over the last 12 months. Logitech holds 28.3% estimated Share of Search among wireless keyboard brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Dell43.5%
  2. Logitech28.3%
  3. Corsair15.5%
  4. Razer12.7%
  5. HP0.1%
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Which wireless keyboard brands compete with Logitech?

Logitech against wireless keyboard brands worldwide, by month

Share of Search by month for Dell, Logitech, Corsair, Razer. The figures are in the table below the chart.

View monthly share of search table
MonthDellLogitechCorsairRazerHP
Oct 202543.1%29.9%13.4%13.4%0.11%
Nov 202544.3%26.6%14.5%14.5%0.1%
Dec 202539.6%28.8%15.7%15.7%0.09%
Jan 202639.4%27.3%18.2%14.9%0.1%
Feb 202640.9%28.1%15.4%15.4%0.1%
Mar 202643%25.7%17.1%14.1%0.09%
Apr 202642.1%28.9%15.9%13%0.08%
May 202645.4%27.3%15%12.3%0.08%
Jun 202645.4%27.3%15%12.3%0.08%
Jul 202644.2%25%16.9%13.8%0.11%
Aug 202643.5%28.3%15.5%12.7%0.1%
Sep 202643.5%28.3%15.5%12.7%0.1%
  1. 1.Dell

    43.5%

    Held 1st. 2.3M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Logitech

    28.3%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Corsair

    15.5%

    Held 3rd. 823K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Razer

    12.7%

    Held 4th. 673K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.HP

    0.1%

    Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Logitech and its closest rivals

How has branded search demand for Logitech changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Logitech worldwide fell from 2.1M to 1.7M.
  • Across the 12 months ending September 2026, Logitech’s estimated Share of Search among wireless keyboard brands worldwide decreased from 29.9% to 28.3%.
  • Across the 12 months ending September 2026, Logitech’s estimated Share of Search among wireless keyboard brands worldwide peaked at 29.9% in October 2025 and was lowest at 25% in July 2026.

How did search popularity change for wireless keyboard brands worldwide in September 2026?

  1. Estimated monthly branded searches for Razer worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

  2. Estimated monthly branded searches for HP worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

  3. Estimated monthly branded searches for Logitech worldwide fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

  4. Estimated monthly branded searches for Dell worldwide fell 12.5% over 12 measured months, from 2.6M to 2.3M in September 2026.

Where does Logitech compete?

Logitech is ranked in 21 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Vertical mouse brands2nd of 65.6%Show ranking
Ergonomic keyboard brands2nd of 65.7%Show ranking
Conference room brands2nd of 38.3%Show ranking
Bluetooth receiver brands2nd of 426.8%Show ranking
Wireless keyboard brands2nd of 528.3%Shown above
Webcam brands2nd of 535.3%Show ranking
Wireless headset brands1st of 735.7%Show ranking
Gaming mouse brands1st of 543.5%Show ranking
Gaming peripheral brands1st of 638.5%Show ranking
Gaming headset brands1st of 642.5%Show ranking
Wrist rest brands1st of 647.4%Show ranking
Headset stand brands1st of 547.4%Show ranking
Computer mouse brands1st of 550.4%Show ranking
Tablet case brands1st of 655.2%Show ranking
Mouse pad brands1st of 364.6%Show ranking
Streaming webcam brands1st of 468.2%Show ranking
Bluetooth adapter brands1st of 367.2%Show ranking
Video conferencing hardware1st of 672%Show ranking
Meeting room systems1st of 674.4%Show ranking
Desktop speaker brands1st of 680.4%Show ranking
Webcam light brands1st of 692.5%Show ranking

How is Logitech measured?

Brandwave collects information about searches that people make online using Logitech’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • gaming mouse logitech
  • logitech
  • logitech brio
  • logitech g pro
  • logitech webcam
  • webcam logitech

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How the Brand Demand Index is measured

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Is Logitech your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.