Bluetooth adapter brands:Which are searched most?
In September 2026, Logitech was the most searched among bluetooth adapter brands worldwide, with an estimated 1.7M branded searches and 66.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Follow bluetooth adapter brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the Bluetooth adapter brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Logitech, UGREEN, Airfly. The figures are in the table below the chart.
View monthly share of search table
| Month | Logitech | UGREEN | Airfly |
|---|---|---|---|
| Oct 2025 | 75.5% | 22.3% | 2.2% |
| Nov 2025 | 75.8% | 22.1% | 2.1% |
| Dec 2025 | 75.2% | 22.2% | 2.6% |
| Jan 2026 | 75.7% | 22.2% | 2.1% |
| Feb 2026 | 75.6% | 21.9% | 2.6% |
| Mar 2026 | 72.2% | 25.4% | 2.4% |
| Apr 2026 | 71.6% | 25.9% | 2.5% |
| May 2026 | 71.5% | 26% | 2.5% |
| Jun 2026 | 71.2% | 26.7% | 2.1% |
| Jul 2026 | 66.6% | 30.6% | 2.8% |
| Aug 2026 | 70% | 27.6% | 2.5% |
| Sep 2026 | 66.6% | 31% | 2.3% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.6% | 1.7M | 0% | -3.3 points | |
| 2, held 2nd | 31% | 804K | +18.1% | +3.4 points | |
| 3, held 3rd | 2.3% | 60.5K | 0% | -0.1 points |
Compare search popularity between leading brands
Which brand is most popular in search among bluetooth adapter brands worldwide?
3 brands
In September 2026, Logitech was the most searched among bluetooth adapter brands worldwide, with an estimated 1.7M branded searches and 66.6% estimated Share of Search within this set. UGREEN is in 2nd place, 35.6 percentage points behind at 31% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Logitech | 75.5% → 66.6% | 75.8%Nov 2025 | 66.6%Jul 2026 | 1st |
 UGREEN | 22.3% → 31% | 31%Sep 2026 | 21.9%Feb 2026 | 2nd |
| Airfly | 2.2% → 2.3% | 2.8%Jul 2026 | 2.1%Jun 2026 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Logitech’s estimated Share of Search among bluetooth adapter brands worldwide decreased from 75.5% to 66.6%.
- Across the 12 months ending September 2026, UGREEN’s estimated Share of Search among bluetooth adapter brands worldwide increased from 22.3% to 31%.
- Across the 12 months ending September 2026, Logitech’s estimated Share of Search among bluetooth adapter brands worldwide peaked at 75.8% in November 2025 and was lowest at 66.6% in July 2026.
- Across the 12 months ending September 2026, UGREEN’s estimated Share of Search among bluetooth adapter brands worldwide peaked at 31% in September 2026 and was lowest at 21.9% in February 2026.
- Across the 12 months ending September 2026, Airfly held steady: its estimated Share of Search among bluetooth adapter brands worldwide moved less than 0.5 percentage points.
How did search popularity change for bluetooth adapter brands worldwide in September 2026?
2 changes
In September 2026, UGREEN gained estimated Share of Search among bluetooth adapter brands worldwide, from 27.6% to 31%.
In September 2026, Logitech lost estimated Share of Search among bluetooth adapter brands worldwide, from 70% to 66.6%.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.