Creative Labs vs Logitech:Which is more popular by branded search?
In August 2026, Logitech had more branded searches than Creative Labs among desktop speaker brands worldwide. Logitech was estimated to have 1.7M branded searches compared to Creative Labs’ 18.1K, and held an 82.8% Share of Search versus Creative Labs’ 0.86%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Creative Labs or Logitech?
Compare the desktop speaker brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Logitech, Creative Labs. The figures are in the table below the chart.
View monthly share of search table
| Month | Logitech | Edifier | Kanto | PreSonus | Creative Labs | Audioengine |
|---|---|---|---|---|---|---|
| Oct 2025 | 84.9% | 7.8% | 2.9% | 2.9% | 0.87% | 0.58% |
| Nov 2025 | 83.4% | 9.3% | 2.8% | 2.8% | 1% | 0.69% |
| Dec 2025 | 83.4% | 9.3% | 2.8% | 2.8% | 1% | 0.68% |
| Jan 2026 | 83.8% | 7.7% | 3.5% | 3.5% | 1% | 0.56% |
| Feb 2026 | 82.4% | 9.1% | 4.1% | 2.7% | 1% | 0.67% |
| Mar 2026 | 81.4% | 9% | 4.9% | 2.7% | 1.2% | 0.81% |
| Apr 2026 | 81.8% | 9.3% | 5.1% | 2.3% | 1% | 0.56% |
| May 2026 | 81.7% | 9.3% | 5.1% | 2.3% | 1% | 0.56% |
| Jun 2026 | 82.6% | 9.6% | 4.3% | 1.9% | 1.1% | 0.58% |
| Jul 2026 | 79.8% | 11.1% | 5% | 2.2% | 1.2% | 0.67% |
| Aug 2026 | 82.8% | 9.5% | 4.3% | 1.9% | 0.86% | 0.57% |
| Sep 2026 | — | — | — | — | — | — |
How has the Creative Labs and Logitech comparison changed over the last 12 months?
3 findings
- Logitech was ahead of Creative Labs in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Creative Labs’ estimated Share of Search among desktop speaker brands worldwide moved from 0.87% to 0.86%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 11 months ending August 2026, Logitech’s estimated Share of Search among desktop speaker brands worldwide moved from 84.9% to 82.8%, and its estimated monthly branded searches moved from 2.2M to 1.7M.
How did search popularity change for desktop speaker brands worldwide in August 2026?
2 changes
In August 2026, Logitech gained estimated Share of Search among desktop speaker brands worldwide, from 79.8% to 82.8%.
Estimated monthly branded searches for Creative Labs worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Creative Labs’ and Logitech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Creative Labs
1 branded search term
- creative labs
Logitech
8 branded search terms
- gaming mouse logitech
- logitech
- logitech brio
- logitech com
- logitech g pro
- logitech gaming mouse
- logitech webcam
- webcam logitech
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.