Brandwave

How popular isCreative Labs in search?

In August 2026, there were an estimated 18.1K branded searches for Creative Labs worldwide which is down 18.5% over the last 11 months. Creative Labs holds 0.86% estimated Share of Search among desktop speaker brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Logitech82.8%
  2. Edifier9.5%
  3. Kanto4.3%
  4. PreSonus1.9%
  5. Creative Labs0.86%
  6. Audioengine0.57%
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Which desktop speaker brands compete with Creative Labs?

Creative Labs against desktop speaker brands worldwide, by month

Share of Search by month for Logitech, Edifier, Kanto, Creative Labs. The figures are in the table below the chart.

View monthly share of search table
MonthLogitechEdifierKantoPreSonusCreative LabsAudioengine
Oct 202584.9%7.8%2.9%2.9%0.87%0.58%
Nov 202583.4%9.3%2.8%2.8%1%0.69%
Dec 202583.4%9.3%2.8%2.8%1%0.68%
Jan 202683.8%7.7%3.5%3.5%1%0.56%
Feb 202682.4%9.1%4.1%2.7%1%0.67%
Mar 202681.4%9%4.9%2.7%1.2%0.81%
Apr 202681.8%9.3%5.1%2.3%1%0.56%
May 202681.7%9.3%5.1%2.3%1%0.56%
Jun 202682.6%9.6%4.3%1.9%1.1%0.58%
Jul 202679.8%11.1%5%2.2%1.2%0.67%
Aug 202682.8%9.5%4.3%1.9%0.86%0.57%
Sep 2026——————
  1. 1.Logitech

    82.8%

    Held 1st. 1.7M estimated branded searches, +20.7% vs prior month. Share +3 points.

  2. 2.Edifier

    9.5%

    Held 2nd. 201K estimated branded searches, 0% vs prior month. Share -1.6 points.

  3. 3.Kanto

    4.3%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. 4.PreSonus

    1.9%

    Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.4 points.

  6. Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between Creative Labs and its closest rivals

How has branded search demand for Creative Labs changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Creative Labs worldwide fell from 22.2K to 18.1K.
  • Across the 11 months ending August 2026, Creative Labs’ estimated Share of Search among desktop speaker brands worldwide held steady, from 0.87% to 0.86%.

How did search popularity change for desktop speaker brands worldwide in August 2026?

  1. In August 2026, Logitech gained estimated Share of Search among desktop speaker brands worldwide, from 79.8% to 82.8%.

  2. In August 2026, Edifier lost estimated Share of Search among desktop speaker brands worldwide, from 11.1% to 9.5%.

  3. In August 2026, Kanto lost estimated Share of Search among desktop speaker brands worldwide, from 5% to 4.3%.

  4. Estimated monthly branded searches for PreSonus worldwide fell 45.3% over 11 measured months, from 74K to 40.5K in August 2026.

  5. Estimated monthly branded searches for Creative Labs worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

  6. Estimated monthly branded searches for Audioengine worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

How is Creative Labs measured?

Brandwave collects information about searches that people make online using Creative Labs’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • creative labs

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How the Brand Demand Index is measured

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