Brandwave

Desktop speaker brands:Which brands are most popular in search?

In August 2026, Logitech was the most searched among desktop speaker brands worldwide, with an estimated 1.7M branded searches and 82.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Logitech82.8%
  2. Edifier9.5%
  3. Kanto4.3%
  4. PreSonus1.9%
  5. Creative Labs0.86%
  6. Audioengine0.57%

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Share of SearchLeaderboard

Compare the desktop speaker brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among desktop speaker brands worldwide, by month

Share of Search by month for Logitech, Edifier, Kanto. The figures are in the table below the chart.

View monthly share of search table
MonthLogitechEdifierKantoPreSonusCreative LabsAudioengine
Oct 202584.9%7.8%2.9%2.9%0.87%0.58%
Nov 202583.4%9.3%2.8%2.8%1%0.69%
Dec 202583.4%9.3%2.8%2.8%1%0.68%
Jan 202683.8%7.7%3.5%3.5%1%0.56%
Feb 202682.4%9.1%4.1%2.7%1%0.67%
Mar 202681.4%9%4.9%2.7%1.2%0.81%
Apr 202681.8%9.3%5.1%2.3%1%0.56%
May 202681.7%9.3%5.1%2.3%1%0.56%
Jun 202682.6%9.6%4.3%1.9%1.1%0.58%
Jul 202679.8%11.1%5%2.2%1.2%0.67%
Aug 202682.8%9.5%4.3%1.9%0.86%0.57%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Logitech

    82.8%

    Held 1st. 1.7M estimated branded searches, +20.7% vs prior month. Share +3 points.

  2. 2.Edifier

    9.5%

    Held 2nd. 201K estimated branded searches, 0% vs prior month. Share -1.6 points.

  3. 3.Kanto

    4.3%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. 4.PreSonus

    1.9%

    Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Creative Labs

    0.86%

    Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.4 points.

  6. 6.Audioengine

    0.57%

    Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among desktop speaker brands worldwide?

In August 2026, Logitech was the most searched among desktop speaker brands worldwide, with an estimated 1.7M branded searches and 82.8% estimated Share of Search within this set. Edifier is in 2nd place, 73.3 percentage points behind at 9.5% Share of Search.

Global desktop speaker brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Logitech84.9% → 82.8%84.9%Oct 202579.8%Jul 20261st
Edifier7.8% → 9.5%11.1%Jul 20267.7%Jan 20262nd
Kanto2.9% → 4.3%5.1%May 20262.8%Dec 20253rd
PreSonus2.9% → 1.9%3.5%Jan 20261.9%Aug 20264th
Creative Labs0.87% → 0.86%1.2%Jul 20260.86%Aug 20265th
Audioengine0.58% → 0.57%0.81%Mar 20260.56%Apr 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Logitech’s estimated Share of Search among desktop speaker brands worldwide decreased from 84.9% to 82.8%.
  • Across the 11 months ending August 2026, Edifier’s estimated Share of Search among desktop speaker brands worldwide increased from 7.8% to 9.5%.
  • Across the 11 months ending August 2026, Kanto’s estimated Share of Search among desktop speaker brands worldwide increased from 2.9% to 4.3%.
  • Across the 11 months ending August 2026, PreSonus’ estimated Share of Search among desktop speaker brands worldwide decreased from 2.9% to 1.9%.
  • Across the 11 months ending August 2026, Logitech’s estimated Share of Search among desktop speaker brands worldwide peaked at 84.9% in October 2025 and was lowest at 79.8% in July 2026.
  • Across the 11 months ending August 2026, Edifier’s estimated Share of Search among desktop speaker brands worldwide peaked at 11.1% in July 2026 and was lowest at 7.7% in January 2026.
  • Across the 11 months ending August 2026, Kanto’s estimated Share of Search among desktop speaker brands worldwide peaked at 5.1% in May 2026 and was lowest at 2.8% in December 2025.
  • Across the 11 months ending August 2026, PreSonus’ estimated Share of Search among desktop speaker brands worldwide peaked at 3.5% in January 2026 and was lowest at 1.9% in August 2026.
  • Across the 11 months ending August 2026, Creative Labs and Audioengine held steady: their estimated Share of Search among desktop speaker brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for desktop speaker brands worldwide in August 2026?

  1. In August 2026, Logitech gained estimated Share of Search among desktop speaker brands worldwide, from 79.8% to 82.8%.

  2. In August 2026, Edifier lost estimated Share of Search among desktop speaker brands worldwide, from 11.1% to 9.5%.

  3. In August 2026, Kanto lost estimated Share of Search among desktop speaker brands worldwide, from 5% to 4.3%.

  4. Estimated monthly branded searches for PreSonus worldwide fell 45.3% over 11 measured months, from 74K to 40.5K in August 2026.

  5. Estimated monthly branded searches for Creative Labs worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

  6. Estimated monthly branded searches for Audioengine worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

How the Brand Demand Index is measured

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