Brandwave

Edifier vs Logitech:Which is more popular by branded search?

In August 2026, Logitech had more branded searches than Edifier among desktop speaker brands worldwide. Logitech was estimated to have 1.7M branded searches compared to Edifier’s 201K, and held an 82.8% Share of Search versus Edifier’s 9.5%. These are worldwide searches for English-language branded terms.

Share of Search among desktop speaker brands worldwide in August 2026Which is more popular in search, Edifier or Logitech?
Edifier9.5%201K searches
vs
Logitech82.8%1.7M searches

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Which is more popular in search, Edifier or Logitech?

Compare the desktop speaker brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Edifier and Logitech among desktop speaker brands worldwide, by month

Share of Search by month for Logitech, Edifier. The figures are in the table below the chart.

View monthly share of search table
MonthLogitechEdifierKantoPreSonusCreative LabsAudioengine
Oct 202584.9%7.8%2.9%2.9%0.87%0.58%
Nov 202583.4%9.3%2.8%2.8%1%0.69%
Dec 202583.4%9.3%2.8%2.8%1%0.68%
Jan 202683.8%7.7%3.5%3.5%1%0.56%
Feb 202682.4%9.1%4.1%2.7%1%0.67%
Mar 202681.4%9%4.9%2.7%1.2%0.81%
Apr 202681.8%9.3%5.1%2.3%1%0.56%
May 202681.7%9.3%5.1%2.3%1%0.56%
Jun 202682.6%9.6%4.3%1.9%1.1%0.58%
Jul 202679.8%11.1%5%2.2%1.2%0.67%
Aug 202682.8%9.5%4.3%1.9%0.86%0.57%
Sep 2026——————

How has the Edifier and Logitech comparison changed over the last 12 months?

  • Logitech was ahead of Edifier in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Edifier’s estimated Share of Search among desktop speaker brands worldwide moved from 7.8% to 9.5%, and its estimated monthly branded searches held steady at 201K.
  • Across the 11 months ending August 2026, Logitech’s estimated Share of Search among desktop speaker brands worldwide moved from 84.9% to 82.8%, and its estimated monthly branded searches moved from 2.2M to 1.7M.

How did search popularity change for desktop speaker brands worldwide in August 2026?

  1. In August 2026, Logitech gained estimated Share of Search among desktop speaker brands worldwide, from 79.8% to 82.8%.

  2. In August 2026, Edifier lost estimated Share of Search among desktop speaker brands worldwide, from 11.1% to 9.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Edifier’s and Logitech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Edifier

1 branded search term

  • edifier

Logitech

8 branded search terms

  • gaming mouse logitech
  • logitech
  • logitech brio
  • logitech com
  • logitech g pro
  • logitech gaming mouse
  • logitech webcam
  • webcam logitech

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.