Logitech vs Poly:Which is more popular by branded search?
In August 2026, Logitech had more branded searches than Poly among video conferencing hardware worldwide. Logitech was estimated to have 1.7M branded searches compared to Poly’s 673K, and held a 67.2% Share of Search versus Poly’s 25.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Logitech or Poly?
Compare the video conferencing hardware teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Logitech, Poly. The figures are in the table below the chart.
View monthly share of search table
| Month | Logitech | Poly | Jabra | Neat | Huddly | Yealink |
|---|---|---|---|---|---|---|
| Oct 2025 | 75.5% | 15.6% | 8.5% | 0.28% | 0.03% | 0.01% |
| Nov 2025 | 79.9% | 10.9% | 8.9% | 0.24% | 0.03% | 0.01% |
| Dec 2025 | 79.3% | 13.2% | 7.2% | 0.29% | 0.03% | 0.01% |
| Jan 2026 | 76.8% | 15.7% | 7% | 0.35% | 0.03% | 0.01% |
| Feb 2026 | 73.4% | 18.1% | 8.1% | 0.33% | 0.04% | 0.01% |
| Mar 2026 | 73.4% | 18.1% | 8.1% | 0.4% | 0.04% | 0.02% |
| Apr 2026 | 66.7% | 25.3% | 7.6% | 0.37% | 0.04% | <0.01% |
| May 2026 | 67.5% | 25.8% | 6.3% | 0.38% | 0.03% | <0.01% |
| Jun 2026 | 67.2% | 26% | 6.4% | 0.38% | 0.03% | 0.01% |
| Jul 2026 | 59.1% | 33.6% | 6.7% | 0.49% | 0.04% | <0.01% |
| Aug 2026 | 67.2% | 25.9% | 6.4% | 0.47% | 0.03% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Logitech and Poly comparison changed over the last 12 months?
3 findings
- Logitech was ahead of Poly in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Logitech’s estimated Share of Search among video conferencing hardware worldwide moved from 75.5% to 67.2%, and its estimated monthly branded searches moved from 2.2M to 1.7M.
- Across the 11 months ending August 2026, Poly’s estimated Share of Search among video conferencing hardware worldwide moved from 15.6% to 25.9%, and its estimated monthly branded searches moved from 450K to 673K.
How did search popularity change for video conferencing hardware worldwide in August 2026?
2 changes
In August 2026, Logitech gained estimated Share of Search among video conferencing hardware worldwide, from 59.1% to 67.2%.
In August 2026, Poly lost estimated Share of Search among video conferencing hardware worldwide, from 33.6% to 25.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Logitech’s and Poly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.