Brandwave

How popular isElectrolux in search?

In September 2026, there were an estimated 1.5M branded searches for Electrolux worldwide which held steady over the last 12 months. Electrolux holds 12.2% estimated Share of Search among cordless vacuum brands worldwide and is ranked 2nd of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Dyson66.5%
  2. Electrolux12.2%
  3. Ryobi6.7%
  4. BISSELL4.5%
  5. LG3.5%
  6. Samsung2.9%
  7. Hoover2.8%
  8. Miele0.92%
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Which cordless vacuum brands compete with Electrolux?

Electrolux against cordless vacuum brands worldwide, by month

Share of Search by month for Dyson, Electrolux, Ryobi, BISSELL, LG, Samsung, Hoover. The figures are in the table below the chart.

View monthly share of search table
MonthDysonElectroluxRyobiBISSELLLGSamsungHooverMiele
Oct 202566.8%11.8%6.1%4%4.1%3.6%2.7%0.89%
Nov 202571.7%11.8%5.5%3.3%2.3%2.3%2.2%0.89%
Dec 202574.4%9.1%5.2%2.8%2.7%2.4%2.4%1%
Jan 202669.1%11.1%5.8%3.3%3.9%2.9%3%1%
Feb 202666.4%11.2%5.9%4.2%4.7%3.5%3%1%
Mar 202661.7%12.9%8.3%4.5%5.3%3.2%2.9%1.2%
Apr 202661.3%13.7%9.9%4%3.9%3.2%3%1%
May 202661.5%13.7%10.1%3.5%3.9%3.2%3%1%
Jun 202661.8%13.8%10.3%3.4%4%3.2%2.6%1%
Jul 202661.8%12.6%9.4%3.8%4.4%3.9%2.9%1.2%
Aug 202663.1%12.8%7.7%4.3%4.4%3.6%2.9%1.2%
Sep 202666.5%12.2%6.7%4.5%3.5%2.9%2.8%0.92%

  1. 1.Dyson

    66.5%

    Held 1st. 8.1M estimated branded searches, +10.4% vs prior month. Share +3.4 points.

  2. 2.Electrolux

    12.2%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share -0.6 points.

  3. 3.Ryobi

    6.7%

    Held 3rd. 825K estimated branded searches, -8.3% vs prior month. Share -1 points.

  4. 4.BISSELL

    4.5%

    Moved from 5th to 4th. 551K estimated branded searches, +9.2% vs prior month. Share +0.2 points.

  5. 5.LG

    3.5%

    Moved from 4th to 5th. 427K estimated branded searches, -16.8% vs prior month. Share -0.9 points.

  6. 6.Samsung

    2.9%

    Held 6th. 352K estimated branded searches, -16.6% vs prior month. Share -0.7 points.

  7. 7.Hoover

    2.8%

    Held 7th. 342K estimated branded searches, 0% vs prior month. Share -0.1 points.

  8. 8.Miele

    0.92%

    Held 8th. 113K estimated branded searches, -18.1% vs prior month. Share -0.3 points.

Compare search popularity between Electrolux and its closest rivals

Every comparison with Electrolux

How has branded search demand for Electrolux changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Electrolux worldwide held steady at 1.5M.
  • Across the 12 months ending September 2026, Electrolux’s estimated Share of Search among cordless vacuum brands worldwide peaked at 13.8% in June 2026 and was lowest at 9.1% in December 2025.

How did search popularity change for cordless vacuum brands worldwide in September 2026?

  1. In September 2026, Dyson gained estimated Share of Search among cordless vacuum brands worldwide, from 63.1% to 66.5%.

  2. In September 2026, Ryobi lost estimated Share of Search among cordless vacuum brands worldwide, from 7.7% to 6.7%.

  3. In September 2026, LG lost estimated Share of Search among cordless vacuum brands worldwide, from 4.4% to 3.5%.

  4. In September 2026, Samsung lost estimated Share of Search among cordless vacuum brands worldwide, from 3.6% to 2.9%.

  5. In September 2026, Electrolux lost estimated Share of Search among cordless vacuum brands worldwide, from 12.8% to 12.2%.

  6. BISSELL’s estimated Share of Search among cordless vacuum brands worldwide has gained ground for 3 months in a row, from 3.4% to 4.5% in September 2026.

Where does Electrolux compete?

Electrolux is ranked in 30 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Induction cooktop brands2nd of 82.5%Show ranking
Vacuum Repairs3rd of 810.5%Show ranking
Vacuum cleaner brands2nd of 910.9%Show ranking
Cordless vacuum brands2nd of 812.2%Shown above
Stick Vacuum brands2nd of 813.1%Show ranking
Washing machine brands1st of 1319%Show ranking
Fridge brands1st of 1526.1%Show ranking
Fridge Repairs1st of 827.6%Show ranking
Double Wall Oven brands1st of 830.5%Show ranking
Vacuum Bags brands1st of 830.8%Show ranking
Oven Element brands1st of 731%Show ranking
Oven Rack Replacement brands1st of 731.2%Show ranking
Home appliance brands1st of 1031.4%Show ranking
Refrigerator Filter Replacement brands1st of 631.4%Show ranking
Freestanding Oven brands1st of 838.5%Show ranking
Fridge Filter brands1st of 838.9%Show ranking
Gas Cooktop brands1st of 738.9%Show ranking
Clothes Dryer brands1st of 639.7%Show ranking
Oven Shelf brands1st of 640.1%Show ranking
Front Load Washer brands1st of 543.5%Show ranking
Dryer Heating Element brands1st of 543.8%Show ranking
Range hoods1st of 646.6%Show ranking
Integrated Dishwasher brands1st of 647.5%Show ranking
Oven and cooktop brands1st of 648.7%Show ranking
Fridge Parts brands1st of 649.7%Show ranking
Oven brands1st of 550.6%Show ranking
Blast Chiller brands1st of 451.6%Show ranking
Cooker Hood Filter brands1st of 355%Show ranking
Washer And Dryer brands1st of 567.9%Show ranking
Dishwasher Salt brands1st of 569.9%Show ranking

How is Electrolux measured?

Brandwave collects information about searches that people make online using Electrolux’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • electrolux

Do you work for Electrolux? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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