Brandwave

How popular isStihl in search?

In September 2026, there were an estimated 1.1M branded searches for Stihl worldwide which held steady over the last 12 months. Stihl holds 37.6% estimated Share of Search among weed Sprayer brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Solo40.2%
  2. Stihl37.6%
  3. DeWalt22.2%
  4. Knapsack<0.01%
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Which weed Sprayer brands compete with Stihl?

Stihl against weed Sprayer brands worldwide, by month

Share of Search by month for Solo, Stihl, DeWalt. The figures are in the table below the chart.

View monthly share of search table
MonthSoloStihlDeWaltKnapsack
Oct 202531.1%43.4%25.5%<0.01%
Nov 202529.3%41.5%29.3%<0.01%
Dec 202530%40%30%<0.01%
Jan 202632%41.9%26.1%<0.01%
Feb 202632.3%41.2%26.5%<0.01%
Mar 202633.2%44.5%22.3%<0.01%
Apr 202632.2%46.1%21.7%<0.01%
May 202632.8%45.1%22.1%<0.01%
Jun 202632.8%45.1%22.1%<0.01%
Jul 202637%42.7%20.3%<0.01%
Aug 202639.9%38.1%22%<0.01%
Sep 202640.2%37.6%22.2%<0.01%
  1. 1.Solo

    40.2%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. 2.Stihl

    37.6%

    Held 2nd. 1.1M estimated branded searches, -2.5% vs prior month. Share -0.6 points.

  3. 3.DeWalt

    22.2%

    Held 3rd. 673K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Knapsack

    <0.01%

    Held 4th. 40 estimated branded searches, +100% vs prior month. Share 0 points.

Compare search popularity between Stihl and its closest rivals

How has branded search demand for Stihl changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Stihl worldwide held steady at 1.1M.
  • Across the 12 months ending September 2026, Stihl’s estimated Share of Search among weed Sprayer brands worldwide decreased from 43.4% to 37.6%.
  • Across the 12 months ending September 2026, Stihl’s estimated Share of Search among weed Sprayer brands worldwide peaked at 46.1% in April 2026 and was lowest at 37.6% in September 2026.
  • Across the 12 months ending September 2026, Stihl fell from 1st to 2nd among weed Sprayer brands worldwide.

How did search popularity change for weed Sprayer brands worldwide in September 2026?

  1. In September 2026, Stihl lost estimated Share of Search among weed Sprayer brands worldwide, from 38.1% to 37.6%.

  2. Solo’s estimated Share of Search among weed Sprayer brands worldwide has gained ground for 3 months in a row, from 32.8% to 40.2% in September 2026.

  3. Estimated monthly branded searches for Knapsack worldwide rose 100% over 12 measured months, from 20 to 40 in September 2026.

Where does Stihl compete?

Stihl is ranked in 39 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Garden machinery brands2nd of 67.2%Show ranking
Weed Trimmer brands3rd of 67.3%Show ranking
Grass Cutter brands3rd of 47.5%Show ranking
Lawn mower brands2nd of 67.6%Show ranking
Line Trimmer brands2nd of 57.7%Show ranking
Hand Saw brands3rd of 716.9%Show ranking
Stone Saw brands2nd of 619.8%Show ranking
Leaf blower brands2nd of 620.8%Show ranking
Cordless Chainsaw brands2nd of 520.8%Show ranking
Grass Trimmer brands2nd of 821.1%Show ranking
Leaf Vacuum brands2nd of 625%Show ranking
Power Broom brands2nd of 526.4%Show ranking
Hedge trimmer brands1st of 526.8%Show ranking
Chainsaw bars2nd of 626.9%Show ranking
Leaf blowers1st of 627.1%Show ranking
Chainsaw and outdoor power brands1st of 627.2%Show ranking
Chainsaw chain brands2nd of 627.4%Show ranking
Chainsaw brands1st of 527.9%Show ranking
Weed Eater String brands2nd of 829.9%Show ranking
Chainsaw safety gear brands2nd of 630.4%Show ranking
Seal Puller brands2nd of 731.4%Show ranking
Garden shredders1st of 634.9%Show ranking
Robotic lawn mower brands1st of 735.6%Show ranking
Pruning Saw brands1st of 536.7%Show ranking
Weed Sprayer brands2nd of 437.6%Shown above
Pressure washer brands1st of 638.4%Show ranking
Ear Muffs brands2nd of 438.7%Show ranking
Edger brands1st of 842.4%Show ranking
Cordless Blower brands1st of 343.2%Show ranking
Hedge Cutter brands1st of 343.2%Show ranking
Blower Vac brands1st of 443.2%Show ranking
Tree Loppers brands2nd of 444.4%Show ranking
Asphalt Cutter brands1st of 447%Show ranking
Backpack blower brands1st of 350.4%Show ranking
Brush Blade brands1st of 350.4%Show ranking
Post Hole Digger brands1st of 452.2%Show ranking
Hedge Shears brands1st of 452.5%Show ranking
Broom Sweeper brands1st of 387.3%Show ranking
Chipper Shredder brands1st of 397.5%Show ranking

How is Stihl measured?

Brandwave collects information about searches that people make online using Stihl’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • stihl
  • stihl chainsaw
  • stihl leaf blowers
  • stihl weed eater

Do you work for Stihl? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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