Brandwave

Silky vs Stihl:Which is more popular?

In September 2026, Stihl had more branded searches than Silky among pruning saw brands worldwide. Stihl had about 1.1 million branded searches, while Silky had 12,100. Stihl made up 37.7% of all pruning saw brand searches we track, and Silky accounted for 0.4%. When we asked ChatGPT and Google AI Overviews about pruning saw brands, Silky appeared in all five answers and Stihl in none.

Among pruning saw brands worldwide in September 2026

Who do people search for more?

Stihl, about 94 searches for every 1 for Silky

Stihl 1.1M searchesSilky 12.1K searches

Who does AI mention more?

Silky, mentioned in every answer we collected

Silky in 5 of 5Stihl in 0 of 5

Who does AI recommend more?

Silky, the only one of the two named

Silky first in 4Stihl never named

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Top pruning saw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Silky appeared in all five answers. Stihl did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Silky1st
  2. ARS2nd
  3. Felco3rd
  4. Fiskars4th
  5. Stihl–
  6. Makita–
  7. DeWalt–
  8. WORX–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Silky5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fiskars4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ARS4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Felco3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stihl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Makita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WORX0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pruning saw brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Silky or Stihl more popular in search?

This chart shows how often people search Google for Silky and Stihl by name. Each line represents a brand's share of searches for all eight pruning saw brands we track, month by month, from English-language searches worldwide.

Silky and Stihl among pruning saw brands worldwide, by month

Share of searches by month for Stihl, Silky. The figures are in the table below the chart.

View monthly share of searches table
MonthStihlMakitaDeWaltFiskarsFelcoSilkyWORXARS
Oct 202533.6%41.1%19.7%4.6%0.65%0.35%0.01%<0.01%
Nov 202532%39.2%22.5%5.1%0.74%0.41%0.01%<0.01%
Dec 202533.1%35.7%24.8%5%0.82%0.55%<0.01%<0.01%
Jan 202636.8%33.5%22.9%5.4%0.92%0.5%<0.01%<0.01%
Feb 202636.5%33.5%23.4%5.3%0.94%0.42%0.01%<0.01%
Mar 202639.3%34%19.7%5.6%0.97%0.35%0.01%<0.01%
Apr 202643%29.5%20.2%6.2%0.67%0.36%0.01%<0.01%
May 202641.8%30.2%20.4%6.6%0.67%0.37%0.02%<0.01%
Jun 202642.4%30.6%20.7%5.2%0.68%0.37%0.02%<0.01%
Jul 202642.4%29.8%20.1%6.6%0.66%0.44%0.01%<0.01%
Aug 202638.2%32.5%22%6.1%0.73%0.4%0.02%<0.01%
Sep 202637.7%33.3%22.3%5.5%0.74%0.4%0.02%<0.01%

How has the Silky and Stihl comparison changed over the last 12 months?

3 findings
  • Stihl was ahead of Silky in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Silky’s share of searches among pruning saw brands worldwide moved from 0.35% to 0.4%, and its estimated monthly branded searches held steady at 12.1K.
  • Across the 12 months ending September 2026, Stihl’s share of searches among pruning saw brands worldwide moved from 33.6% to 37.7%, and its estimated monthly branded searches held steady at 1.1M.

How did search popularity change for pruning saw brands worldwide in September 2026?

1 change
  1. Stihl’s share of searches among pruning saw brands worldwide has lost ground for 3 months in a row, from 42.4% to 37.7% in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Silky’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Silky

1 branded search term

  • silky saw

Stihl

4 branded search terms

  • stihl
  • stihl chainsaw
  • stihl leaf blowers
  • stihl weed eater

How the Brand Demand Index is measured

Other head-to-heads among pruning saw brands

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