Brandwave

How popular isMicrosoft Teams?

In September 2026, people searched for Microsoft Teams by name about 22,100 times in New Zealand, about the same as the previous year. These searches made up 10.5% of all New Zealand team chat app searches, placing Microsoft Teams third out of eight apps. When we asked both ChatGPT and Google AI Overviews about team chat apps, Microsoft Teams appeared in all answers and was the second most recommended of the eight.

Search and AI answers in September 2026

Microsoft Teams is the third most searched of 8 competitors and the second most recommended in AI answers.

  1. DiscordShare of searches 71.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  2. Google ChatShare of searches 11.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  3. Microsoft TeamsShare of searches 10.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. SlackShare of searches 6.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. Zoho CliqShare of searches 0.04%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top team chat apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Microsoft Teams appeared in all five answers. Microsoft Teams is the second most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Slack1st
  2. Microsoft Teams2nd
  3. Google Chat3rd
  4. Discord4th
  5. Pumble5th
  6. Rocket.Chat6th
  7. Workplace7th
  8. Zoho Cliq–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Google Chat5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Microsoft Teams5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Slack5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Discord3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pumble2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rocket.Chat1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Workplace1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zoho Cliq0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about team chat apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Which team chat apps compete with Microsoft Teams?

Microsoft Teams against team chat apps in New Zealand, by month

Share of searches by month for Discord, Google Chat, Microsoft Teams, Slack. The figures are in the table below the chart.

View monthly share of searches table
MonthDiscordGoogle ChatMicrosoft TeamsSlackZoho CliqPumbleRocket.ChatWorkplace
Oct 202573.6%9.8%10.8%5.7%0.04%0.02%0.05%0.03%
Nov 202576.4%8.3%9.1%6%0.05%0.02%0.04%0.03%
Dec 202579.7%8.6%6.5%5%0.05%0.03%0.05%0.04%
Jan 202676.6%8.3%9%5.9%0.08%0.05%0.05%0.03%
Feb 202670.3%9.1%14.8%5.5%0.06%0.04%0.09%0.02%
Mar 202667.7%10.8%14.9%6.4%0.04%0.02%0.05%0.03%
Apr 202676%8.4%9.5%6%0.09%0.03%0.04%0.02%
May 202673.6%9.6%10.9%5.8%0.09%0.03%0.04%0.03%
Jun 202667.8%13.2%12.4%6.5%0.07%0.02%0.03%0.02%
Jul 202672.5%9.6%10.9%6.8%0.03%0.02%0.03%0.02%
Aug 202669.9%11.2%12.3%6.5%0.05%0.04%0.02%0.03%
Sep 202671.6%11.2%10.5%6.6%0.04%0.03%0.03%0.03%

  1. 1.Discord

    71.6%

    Held 1st. 118K estimated branded searches, +0.28% vs prior month. Share +1.7 points.

  2. 2.Google Chat

    11.2%

    Moved from 3rd to 2nd. 18.5K estimated branded searches, -1.8% vs prior month. Share 0 points.

  3. 3.Microsoft Teams

    10.5%

    Moved from 2nd to 3rd. 17.4K estimated branded searches, -16.3% vs prior month. Share -1.8 points.

  4. 4.Slack

    6.6%

    Held 4th. 10.9K estimated branded searches, -0.37% vs prior month. Share +0.1 points.

  5. 5.Zoho Cliq

    0.04%

    Held 5th. 70 estimated branded searches, -22.2% vs prior month. Share 0 points.

  6. 6.Pumble

    0.03%

    Held 6th. 50 estimated branded searches, -28.6% vs prior month. Share 0 points.

  7. 7.Rocket.Chat

    0.03%

    Moved from 8th to 7th. 50 estimated branded searches, +25% vs prior month. Share 0 points.

  8. 8.Workplace

    0.03%

    Moved from 7th to 8th. 50 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Microsoft Teams and its closest rivals

Every comparison with Microsoft Teams

14 comparisons

How has branded search demand for Microsoft Teams changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Microsoft Teams in New Zealand held steady, from 21.9K to 22.1K.
  • Across the 12 months ending September 2026, Microsoft Teams’ share of searches among team chat apps in New Zealand peaked at 14.9% in March 2026 and was lowest at 6.5% in December 2025.
  • Across the 12 months ending September 2026, Microsoft Teams fell from 2nd to 3rd among team chat apps in New Zealand.

How did search popularity change for New Zealand team chat apps in September 2026?

6 changes

  1. In September 2026, Discord gained share of searches among team chat apps in New Zealand, from 69.9% to 71.6%.

  2. In September 2026, Microsoft Teams lost share of searches among team chat apps in New Zealand, from 12.3% to 10.5%.

  3. In September 2026, Google Chat rose from 3rd to 2nd among team chat apps in New Zealand.

  4. In September 2026, Rocket.Chat rose from 8th to 7th among team chat apps in New Zealand.

  5. In September 2026, Workplace fell from 7th to 8th among team chat apps in New Zealand.

  6. Estimated monthly branded searches for Pumble in New Zealand rose 66.7% over 12 measured months, from 30 to 50 in September 2026.

How are Microsoft Teams’ branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Microsoft Teams’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • installing microsoft teams
  • microsoft teams
  • microsoft teams app
  • microsoft teams business
  • microsoft teams essentials
  • microsoft teams meeting
  • microsoft teams web
  • microsoftteams
  • microsoftteams app
  • ms teams

How the Brand Demand Index is measured

Who owns Microsoft Teams?

Microsoft Teams is owned by Microsoft. Brandwave also tracks Microsoft Copilot, Azure Data Factory, Azure Pipelines, Azure Test Plans, Bing, GitHub Actions, GitHub Copilot, LinkedIn, LinkedIn Ads, LinkedIn Sales Navigator, Microsoft 365, Microsoft Advertising, Microsoft Authenticator, Microsoft Azure, Microsoft Bookings, Microsoft Clarity, Microsoft Defender for Business, Microsoft Defender for Endpoint, Microsoft Defender Vulnerability Management, Microsoft Dynamics 365, Microsoft Edge, Microsoft Entra, Microsoft Entra External ID, Microsoft Entra ID, Microsoft Entra Private Access, Microsoft Forms, Microsoft Places, Microsoft Planner, Microsoft Power Apps, Microsoft PowerPoint, Microsoft Surface, Microsoft To Do, Microsoft Translator, Microsoft Visio, Microsoft Whiteboard, Minecraft, OneDrive, OneNote, Outlook, Power Automate, Power BI, SharePoint, Xbox and Xbox Game Pass, owned by the same company, in New Zealand.

Do you work for Microsoft Teams? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Microsoft Teams compete?

Microsoft Teams is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Classroom apps3rd of 43.4%Show ranking
Team chat apps3rd of 810.5%Shown above
Video conferencing tools2nd of 627.6%Show ranking
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Is Microsoft Teams your brand?

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