Brandwave

How popular isRazer in search?

In August 2026, there were an estimated 885K branded searches for Razer worldwide which is down 15.4% over the last 11 months. Razer holds 21.5% estimated Share of Search among gaming mouse brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Logitech42.3%
  2. Razer21.5%
  3. Corsair20.5%
  4. SteelSeries13.5%
  5. Glorious2.2%
Razer website (opens in a new tab)

Follow Razer and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which gaming mouse brands compete with Razer?

Razer against gaming mouse brands worldwide, by month

Share of Search by month for Logitech, Razer, Corsair, SteelSeries, Glorious. The figures are in the table below the chart.

View monthly share of search table
MonthLogitechRazerCorsairSteelSeriesGlorious
Oct 202546.1%22.1%18.1%11.8%1.9%
Nov 202541.6%24%19.5%12.9%2.1%
Dec 202541.7%23.9%19.5%12.9%2.1%
Jan 202639.9%23.1%22.7%12.4%2%
Feb 202641.8%23.9%19.5%12.7%2.1%
Mar 202640.2%22.9%22.6%12.2%2%
Apr 202644.2%21.6%21.1%11.4%1.8%
May 202644%21.7%21.1%11.4%1.8%
Jun 202643.8%21.5%21.4%11.5%1.9%
Jul 202639.2%23.5%23%12.4%2%
Aug 202642.3%21.5%20.5%13.5%2.2%
Sep 2026—————

  1. 1.Logitech

    42.3%

    Held 1st. 1.7M estimated branded searches, +20.7% vs prior month. Share +3.1 points.

  2. 2.Razer

    21.5%

    Held 2nd. 885K estimated branded searches, +2.4% vs prior month. Share -2 points.

  3. 3.Corsair

    20.5%

    Held 3rd. 847K estimated branded searches, +0.08% vs prior month. Share -2.4 points.

  4. 4.SteelSeries

    13.5%

    Held 4th. 555K estimated branded searches, +22% vs prior month. Share +1.1 points.

  5. 5.Glorious

    2.2%

    Held 5th. 90.3K estimated branded searches, +22.4% vs prior month. Share +0.2 points.

Compare search popularity between Razer and its closest rivals

How has branded search demand for Razer changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Razer worldwide fell from 1M to 885K.
  • Across the 11 months ending August 2026, Razer’s estimated Share of Search among gaming mouse brands worldwide decreased from 22.1% to 21.5%.
  • Across the 11 months ending August 2026, Razer’s estimated Share of Search among gaming mouse brands worldwide peaked at 24% in November 2025 and was lowest at 21.5% in August 2026.

How did search popularity change for gaming mouse brands worldwide in August 2026?

  1. In August 2026, Logitech gained estimated Share of Search among gaming mouse brands worldwide, from 39.2% to 42.3%.

  2. In August 2026, SteelSeries gained estimated Share of Search among gaming mouse brands worldwide, from 12.4% to 13.5%.

  3. In August 2026, Corsair lost estimated Share of Search among gaming mouse brands worldwide, from 23% to 20.5%.

  4. In August 2026, Razer lost estimated Share of Search among gaming mouse brands worldwide, from 23.5% to 21.5%.

Where does Razer compete?

Razer is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Streaming webcam brands3rd of 517.4%Show ranking
Webcam brands3rd of 517.4%Show ranking
Computer mouse brands2nd of 520.2%Show ranking
Gaming mouse brands2nd of 521.5%Shown above
Gaming headset brands2nd of 623.4%Show ranking
Gaming chair brands2nd of 637.4%Show ranking

How is Razer measured?

Brandwave collects information about searches that people make online using Razer’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • gaming mouse razer
  • razer
  • razer com
  • razer deathadder
  • razer gaming mouse
  • razer kiyo
  • razer mouse
  • razer webcam
  • webcam razer

Do you work for Razer? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Razer your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free