Brandwave

Noblechairs vs Razer:Which is more popular by branded search?

In August 2026, Razer had more branded searches than Noblechairs among gaming chair brands worldwide. Razer was estimated to have 885K branded searches compared to Noblechairs’ 8.1K, and held a 37.4% Share of Search versus Noblechairs’ 0.34%. These are worldwide searches for English-language branded terms.

Share of Search among gaming chair brands worldwide in August 2026Which is more popular in search, Noblechairs or Razer?
Noblechairs0.34%8.1K searches
vs
Razer37.4%885K searches

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Which is more popular in search, Noblechairs or Razer?

Compare the gaming chair brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Noblechairs and Razer among gaming chair brands worldwide, by month

Share of Search by month for Razer, Noblechairs. The figures are in the table below the chart.

View monthly share of search table
MonthHerman MillerRazerSecretlabDXRacerAndaSeatNoblechairs
Oct 202538.6%42.6%15%2%1.3%0.4%
Nov 202538%40.6%17.6%1.9%1.3%0.47%
Dec 202536.7%44.1%15.7%1.7%1.4%0.42%
Jan 202638.9%42.8%15.1%1.7%1.1%0.33%
Feb 202639.9%44.1%12.7%1.7%1.1%0.42%
Mar 202642.8%41.7%12.1%1.6%1.3%0.4%
Apr 202641.3%40.9%14.2%1.9%1.3%0.38%
May 202643.7%39.4%13.7%1.5%1.2%0.37%
Jun 202640.8%39.2%16.9%1.5%1.2%0.37%
Jul 202643%39.9%13.9%1.5%1.3%0.37%
Aug 202643.6%37.4%15.5%1.7%1.4%0.34%
Sep 2026——————

How has the Noblechairs and Razer comparison changed over the last 12 months?

  • Razer was ahead of Noblechairs in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Noblechairs’ estimated Share of Search among gaming chair brands worldwide moved from 0.4% to 0.34%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
  • Across the 11 months ending August 2026, Razer’s estimated Share of Search among gaming chair brands worldwide moved from 42.6% to 37.4%, and its estimated monthly branded searches moved from 1M to 885K.

How did search popularity change for gaming chair brands worldwide in August 2026?

  1. In August 2026, Razer lost estimated Share of Search among gaming chair brands worldwide, from 39.9% to 37.4%.

  2. Estimated monthly branded searches for Noblechairs worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Noblechairs’ and Razer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Noblechairs

1 branded search term

  • noble chairs

Razer

9 branded search terms

  • gaming mouse razer
  • razer
  • razer com
  • razer deathadder
  • razer gaming mouse
  • razer kiyo
  • razer mouse
  • razer webcam
  • webcam razer

How the Brand Demand Index is measured

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