Brandwave

How popular isRazer?

In September 2026, people searched for Razer by name about 870,000 times worldwide, a 16.6% decrease from the previous year. These searches made up 0.02% of all global headset stand brand searches, placing Razer ninth out of nine brands. When we asked both ChatGPT and Google AI Overviews about headset stand brands, Razer appeared in three of the five answers and was the most recommended of the nine.

Search and AI answers in September 2026

Razer is the ninth most searched of 9 competitors and the most recommended in AI answers.

  1. LogitechShare of searches 45.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  2. CorsairShare of searches 24.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  3. HyperXShare of searches 16.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. JabraShare of searches 9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. RazerShare of searches 0.02%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st

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Top headset stand brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Razer was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Razer is the most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Razer1st
  2. Corsair2nd
  3. Kanto3rd
  4. Logitech4th
  5. Avantree5th
  6. Satechi6th
  7. SteelSeries7th
  8. HyperX–
  9. Jabra–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Corsair3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Razer3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kanto2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Satechi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Avantree2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Logitech1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SteelSeries1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HyperX0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jabra0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about headset stand brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which headset stand brands compete with Razer?

Razer against headset stand brands worldwide, by month

Share of searches by month for Logitech, Corsair, HyperX, Jabra, Kanto, Razer. The figures are in the table below the chart.

View monthly share of searches table
MonthLogitechCorsairHyperXJabraKantoSatechiAvantreeSteelSeriesRazer
Oct 202549.2%22.1%15.5%9.9%2%1.1%0.18%0.06%0.02%
Nov 202544.7%24.4%18.5%9%1.8%1.2%0.2%0.07%0.02%
Dec 202545.5%24.8%18.8%7.5%1.8%1.2%0.25%0.07%0.04%
Jan 202643.7%29.1%15.8%7.7%2.2%1.2%0.24%0.07%0.02%
Feb 202644.8%24.6%16.9%9.6%2.7%1.2%0.2%0.07%0.02%
Mar 202642.2%28.1%15.9%9.1%3.1%1.4%0.19%0.05%0.02%
Apr 202645.3%24.9%15.6%9.4%3.3%1.2%0.2%0.06%0.02%
May 202645.8%25.1%15.8%8.4%3.4%1.2%0.2%0.05%0.01%
Jun 202645.9%25.2%16.5%8.4%2.8%1%0.2%0.05%0.01%
Jul 202640.6%27.4%18%9.1%3%1.6%0.22%0.05%0.02%
Aug 202645.6%25%16.4%8.4%2.8%1.5%0.2%0.06%0.02%
Sep 202645.3%24.8%16.3%9%2.7%1.5%0.2%0.06%0.02%

  1. 1.Logitech

    45.3%

    Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share -0.3 points.

  2. 2.Corsair

    24.8%

    Held 2nd. 823K estimated branded searches, 0% vs prior month. Share -0.2 points.

  3. 3.HyperX

    16.3%

    Held 3rd. 541K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Jabra

    9%

    Held 4th. 300K estimated branded searches, +8.9% vs prior month. Share +0.7 points.

  5. 5.Kanto

    2.7%

    Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Satechi

    1.5%

    Held 6th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Avantree

    0.2%

    Held 7th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.SteelSeries

    0.06%

    Held 8th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Razer

    0.02%

    Held 9th. 590 estimated branded searches, -18.1% vs prior month. Share 0 points.

Compare popularity between Razer and its closest rivals

Every comparison with Razer

33 comparisons

How has branded search demand for Razer changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Razer worldwide fell from 1M to 870K.
  • Across the 12 months ending September 2026, Razer’s share of searches among headset stand brands worldwide held steady at 0.02%.

How did search popularity change for headset stand brands worldwide in September 2026?

6 changes

  1. In September 2026, Jabra gained share of searches among headset stand brands worldwide, from 8.4% to 9%.

  2. Estimated monthly branded searches for Kanto worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

  3. Estimated monthly branded searches for Satechi worldwide rose 22.2% over 12 measured months, from 40.5K to 49.5K in September 2026.

  4. Estimated monthly branded searches for SteelSeries worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

  5. Estimated monthly branded searches for Razer worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.

  6. Estimated monthly branded searches for Logitech worldwide fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

How are Razer’s branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Razer’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • gaming mouse razer
  • razer
  • razer deathadder
  • razer gaming mouse
  • razer headset stand
  • razer kiyo
  • razer mouse
  • razer webcam
  • webcam razer

Do you work for Razer? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Razer compete?

Razer is ranked in 12 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Laptop brands7th of 83.9%Show ranking
Wireless headset brands4th of 99.7%Show ranking
Webcam brands3rd of 517.8%Show ranking
Wireless keyboard brands4th of 713.8%Show ranking
Gaming mouse brands2nd of 721.5%Show ranking
Gaming peripheral brands3rd of 617.3%Show ranking
Gaming headset brands2nd of 718.7%Show ranking
Headset stand brands9th of 90.02%Shown above
Computer mouse brands3rd of 422.3%Show ranking
Wireless mouse brands3rd of 422.4%Show ranking
Streaming webcam brands2nd of 430%Show ranking
Gaming chair brands1st of 741.2%Show ranking
Creator with pink hair and a pink jacket

Is Razer your brand?

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