Brandwave

HP vs Razer:Which is searched more?

In September 2026, Razer had more branded searches than HP among laptop brands worldwide. Razer was estimated to have 870K branded searches compared to HP’s 261K, and held a 5.4% Share of Search versus HP’s 1.6%. These are worldwide searches for English-language branded terms.

Share of Search among laptop brands worldwide in September 2026Which is more popular in search, HP or Razer?
HP1.6%261K searches
vs
Razer5.4%870K searches

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Which is more popular in search, HP or Razer?

Compare the laptop brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

HP and Razer among laptop brands worldwide, by month

Share of Search by month for Razer, HP. The figures are in the table below the chart.

View monthly share of search table
MonthApple MacBookLenovoDellASUSRazerMicrosoft SurfaceHP
Oct 202529.3%29.7%17%12.8%6.7%2.4%2.1%
Nov 202527.4%31.3%18%11.7%7.5%2.2%1.9%
Dec 202529.4%29.4%16.3%12.8%8.2%1.9%2.1%
Jan 202628.8%29.8%16.8%12.6%8.1%1.9%2.1%
Feb 202632.1%27%15.4%13.8%7.3%2.1%2.3%
Mar 202638.4%26.5%14.2%11%5.9%2.1%1.8%
Apr 202633.3%28.1%16%11.9%6.2%2.2%2.3%
May 202632.8%27.7%18%11.7%6.2%1.8%1.9%
Jun 202630.9%29.7%16.6%13%5.6%2.5%1.7%
Jul 202631.5%32.5%15%11.2%6%2.1%1.8%
Aug 202634.1%30.8%14.2%12%5.4%1.9%1.6%
Sep 202634.7%29.3%14.4%12.2%5.4%2.3%1.6%

How has the HP and Razer comparison changed over the last 12 months?

  • Razer was ahead of HP in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, HP’s estimated Share of Search among laptop brands worldwide moved from 2.1% to 1.6%, and its estimated monthly branded searches moved from 328K to 261K.
  • Across the 12 months ending September 2026, Razer’s estimated Share of Search among laptop brands worldwide moved from 6.7% to 5.4%, and its estimated monthly branded searches moved from 1M to 870K.

How did search popularity change for laptop brands worldwide in September 2026?

  1. Estimated monthly branded searches for HP worldwide fell 20.5% over 12 measured months, from 328K to 261K in September 2026.

  2. Estimated monthly branded searches for Razer worldwide fell 16.6% over 12 measured months, from 1M to 870K in September 2026.

Other head-to-heads among laptop brands

How each brand is measured

Brandwave collects information about searches that people make online using HP’s and Razer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HP

2 branded search terms

  • hp envy printer
  • hp printer

Razer

8 branded search terms

  • gaming mouse razer
  • razer
  • razer deathadder
  • razer gaming mouse
  • razer kiyo
  • razer mouse
  • razer webcam
  • webcam razer

How the Brand Demand Index is measured

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