Brandwave

How popular isCanva in search?

In August 2026, there were an estimated 160M branded searches for Canva worldwide which is down 32% over the last 11 months. Canva holds 88.8% estimated Share of Search among graphic design software worldwide and is ranked 1st of 31 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Canva88.8%
  2. Adobe Express2.7%
  3. Photopea2%
  4. Adobe Photoshop1.6%
  5. Picsart1.4%
  6. Pixlr0.55%
  7. Adobe Illustrator0.47%
  8. GIMP0.47%
  9. CorelDRAW0.43%
  10. Inkscape0.35%
  11. +21 more
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Which graphic design software compete with Canva?

Canva against graphic design software worldwide, by month

Share of Search by month for Canva, Adobe Express. The figures are in the table below the chart.

View monthly share of search table
MonthCanvaAdobe ExpressPhotopeaAdobe PhotoshopPicsartPixlrAdobe IllustratorGIMPCorelDRAWInkscapeFotorAdobe InDesignAffinityKittlMicrosoft DesignerPaint.NETPhotoScapeScribusVistaCreateVismePixelmatorPaintShop ProQuarkXPressLinearity CurveBoxy SVGAmadineSwift PublisherXaraVectrVivaDesignerAcorn
Oct 202590.4%1.9%1.6%1.6%0.85%0.66%0.35%0.5%0.36%0.28%0.33%0.17%0.25%0.16%0.19%0.08%0.06%0.03%0.06%0.07%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Nov 202588.6%2.3%1.6%1.9%1%0.93%0.4%0.59%0.42%0.35%0.33%0.2%0.67%0.17%0.15%0.09%0.06%0.04%0.05%0.09%0.02%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Dec 202588.6%1.8%2%2%1.3%0.84%0.42%0.6%0.44%0.35%0.44%0.2%0.28%0.17%0.14%0.11%0.07%0.04%0.06%0.07%0.02%0.02%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Jan 202690.5%1.4%1.7%1.6%1.1%0.64%0.36%0.58%0.43%0.35%0.28%0.21%0.22%0.17%0.12%0.09%0.06%0.04%0.05%0.05%0.09%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Feb 202689.7%2.6%1.6%1.6%1%0.59%0.37%0.49%0.36%0.35%0.27%0.17%0.17%0.14%0.12%0.08%0.06%0.04%0.04%0.05%0.04%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Mar 202688.7%3.4%1.6%1.6%1.2%0.62%0.37%0.49%0.37%0.34%0.3%0.2%0.17%0.14%0.12%0.09%0.06%0.04%0.05%0.06%0.03%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Apr 202689.9%1.8%1.6%1.6%1.7%0.55%0.4%0.47%0.37%0.34%0.26%0.17%0.16%0.14%0.12%0.08%0.06%0.03%0.05%0.04%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
May 202689.6%2.4%1.6%1.6%1.7%0.56%0.37%0.39%0.36%0.34%0.22%0.17%0.13%0.12%0.18%0.08%0.06%0.03%0.03%0.04%0.02%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Jun 202687.5%3.5%1.9%1.7%1.7%0.58%0.45%0.46%0.43%0.34%0.31%0.19%0.17%0.13%0.28%0.06%0.05%0.03%0.04%0.04%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Jul 202684.3%5.3%2.3%1.9%2%0.73%0.58%0.54%0.51%0.39%0.47%0.2%0.19%0.15%0.15%0.07%0.06%0.04%0.05%0.03%0.03%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Aug 202688.8%2.7%2%1.6%1.4%0.55%0.47%0.47%0.43%0.35%0.31%0.17%0.16%0.13%0.12%0.06%0.06%0.04%0.04%0.03%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Sep 2026———————————————————————————————
  1. 1.Canva

    88.8%

    held 1st · 160M estimated branded searches · +19.8% vs prior month · +4.5 points

  2. held 2nd · 4.9M estimated branded searches · -41.7% vs prior month · -2.6 points

  3. held 3rd · 3.6M estimated branded searches · +0.08% vs prior month · -0.3 points

  4. moved from 5th to 4th · 2.9M estimated branded searches · -6.4% vs prior month · -0.3 points

  5. 5.Picsart

    1.4%

    moved from 4th to 5th · 2.5M estimated branded searches · -19.7% vs prior month · -0.6 points

  6. 6.Pixlr

    0.55%

    held 6th · 993K estimated branded searches · -14.4% vs prior month · -0.2 points

  7. held 7th · 848K estimated branded searches · -7.4% vs prior month · -0.1 points

  8. 8.GIMP

    0.47%

    held 8th · 847K estimated branded searches · -1.6% vs prior month · -0.1 points

  9. 9.CorelDRAW

    0.43%

    held 9th · 778K estimated branded searches · -3.4% vs prior month · -0.1 points

  10. 10.Inkscape

    0.35%

    moved from 11th to 10th · 628K estimated branded searches · +0.83% vs prior month · 0 points

  11. 11.Fotor

    0.31%

    moved from 10th to 11th · 561K estimated branded searches · -24.2% vs prior month · -0.2 points

  12. held 12th · 314K estimated branded searches · -2.9% vs prior month · 0 points

  13. 13.Affinity

    0.16%

    held 13th · 289K estimated branded searches · -1.5% vs prior month · 0 points

  14. 14.Kittl

    0.13%

    held 14th · 241K estimated branded searches · -0.96% vs prior month · 0 points

  15. held 15th · 224K estimated branded searches · -6.8% vs prior month · 0 points

  16. 16.Paint.NET

    0.06%

    held 16th · 111K estimated branded searches · -<0.01% vs prior month · 0 points

  17. 17.PhotoScape

    0.06%

    held 17th · 101K estimated branded searches · +0.48% vs prior month · 0 points

  18. 18.Scribus

    0.04%

    moved from 19th to 18th · 74K estimated branded searches · +18.6% vs prior month · 0 points

  19. 19.VistaCreate

    0.04%

    moved from 18th to 19th · 64.3K estimated branded searches · -11.2% vs prior month · 0 points

  20. 20.Visme

    0.03%

    held 20th · 60.4K estimated branded searches · +14% vs prior month · 0 points

  21. 21.Pixelmator

    0.02%

    held 21st · 41.8K estimated branded searches · +0.77% vs prior month · 0 points

  22. held 22nd · 20.5K estimated branded searches · +11.5% vs prior month · 0 points

  23. 23.QuarkXPress

    <0.01%

    moved from 24th to 23rd · 13.6K estimated branded searches · +1.3% vs prior month · 0 points

  24. moved from 23rd to 24th · 11.1K estimated branded searches · -17.4% vs prior month · 0 points

  25. 25.Boxy SVG

    <0.01%

    held 25th · 8.7K estimated branded searches · -3.8% vs prior month · 0 points

  26. 26.Amadine

    <0.01%

    held 26th · 2.6K estimated branded searches · +0.78% vs prior month · 0 points

  27. moved from 28th to 27th · 2.1K estimated branded searches · +3.4% vs prior month · 0 points

  28. 28.Xara

    <0.01%

    moved from 30th to 28th · 1.6K estimated branded searches · +2.6% vs prior month · 0 points

  29. 29.Vectr

    <0.01%

    moved from 27th to 29th · 1.6K estimated branded searches · -24.2% vs prior month · 0 points

  30. 30.VivaDesigner

    <0.01%

    moved from 29th to 30th · 1.5K estimated branded searches · -0.65% vs prior month · 0 points

  31. 31.Acorn

    <0.01%

    held 31st · 520 estimated branded searches · +18.2% vs prior month · 0 points

Compare search popularity between Canva and its closest rivals

How has branded search demand for Canva changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Canva worldwide fell from 235M to 160M.
  • Across the 11 months ending August 2026, Canva’s estimated Share of Search among graphic design software worldwide decreased from 90.4% to 88.8%.
  • Across the 11 months ending August 2026, Canva’s estimated Share of Search among graphic design software worldwide peaked at 90.5% in January 2026 and was lowest at 84.3% in July 2026.

How did search popularity change for graphic design software worldwide in August 2026?

  1. In August 2026, Canva gained estimated Share of Search among graphic design software worldwide, from 84.3% to 88.8%.

  2. In August 2026, Adobe Express lost estimated Share of Search among graphic design software worldwide, from 5.3% to 2.7%.

  3. In August 2026, Picsart lost estimated Share of Search among graphic design software worldwide, from 2% to 1.4%.

  4. In August 2026, Xara rose from 30th to 28th among graphic design software worldwide.

  5. In August 2026, Adobe Photoshop rose from 5th to 4th among graphic design software worldwide.

  6. In August 2026, Inkscape rose from 11th to 10th among graphic design software worldwide.

Which online design tools compete with Canva?

Canva against online design tools worldwide, by month

Share of Search by month for Canva, Adobe Express, Photopea. The figures are in the table below the chart.

View monthly share of search table
MonthCanvaAdobe ExpressPhotopeaPicsartPixlrFotorKittlMicrosoft DesignerVistaCreateVisme
Oct 202593.9%1.9%1.7%0.88%0.68%0.34%0.17%0.2%0.06%0.08%
Nov 202593%2.4%1.7%1.1%0.98%0.35%0.17%0.16%0.06%0.09%
Dec 202592.9%1.9%2.1%1.4%0.88%0.47%0.17%0.15%0.07%0.08%
Jan 202694.3%1.5%1.7%1.1%0.67%0.29%0.17%0.13%0.05%0.05%
Feb 202693.2%2.7%1.7%1.1%0.61%0.29%0.14%0.12%0.04%0.06%
Mar 202692.2%3.5%1.7%1.2%0.64%0.31%0.14%0.12%0.05%0.07%
Apr 202693.4%1.9%1.7%1.8%0.57%0.27%0.14%0.12%0.05%0.05%
May 202692.9%2.5%1.7%1.7%0.58%0.23%0.12%0.19%0.03%0.04%
Jun 202691.1%3.6%2%1.8%0.61%0.33%0.14%0.29%0.04%0.04%
Jul 202688.4%5.5%2.4%2.1%0.77%0.49%0.16%0.16%0.05%0.04%
Aug 202692.4%2.8%2.1%1.4%0.57%0.32%0.14%0.13%0.04%0.03%
Sep 2026——————————
  1. 1.Canva

    92.4%

    held 1st · 160M estimated branded searches · +19.8% vs prior month · +4.1 points

  2. held 2nd · 4.9M estimated branded searches · -41.7% vs prior month · -2.7 points

  3. 3.Photopea

    2.1%

    held 3rd · 3.6M estimated branded searches · +0.08% vs prior month · -0.3 points

  4. 4.Picsart

    1.4%

    held 4th · 2.5M estimated branded searches · -19.7% vs prior month · -0.6 points

  5. 5.Pixlr

    0.57%

    held 5th · 993K estimated branded searches · -14.4% vs prior month · -0.2 points

  6. 6.Fotor

    0.32%

    held 6th · 561K estimated branded searches · -24.2% vs prior month · -0.2 points

  7. 7.Kittl

    0.14%

    held 7th · 241K estimated branded searches · -0.96% vs prior month · 0 points

  8. held 8th · 224K estimated branded searches · -6.8% vs prior month · 0 points

  9. held 9th · 64.3K estimated branded searches · -11.2% vs prior month · 0 points

  10. 10.Visme

    0.03%

    held 10th · 60.4K estimated branded searches · +14% vs prior month · 0 points

Compare search popularity between Canva and its closest rivals

How has branded search demand for Canva changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, Canva’s estimated Share of Search among online design tools worldwide decreased from 93.9% to 92.4%.
  • Across the 11 months ending August 2026, Canva’s estimated Share of Search among online design tools worldwide peaked at 94.3% in January 2026 and was lowest at 88.4% in July 2026.

How did search popularity change for online design tools worldwide in August 2026?

  1. In August 2026, Canva gained estimated Share of Search among online design tools worldwide, from 88.4% to 92.4%.

  2. In August 2026, Adobe Express lost estimated Share of Search among online design tools worldwide, from 5.5% to 2.8%.

  3. In August 2026, Picsart lost estimated Share of Search among online design tools worldwide, from 2.1% to 1.4%.

  4. Estimated monthly branded searches for Visme worldwide fell 68.6% over 11 measured months, from 192K to 60.4K in August 2026.

  5. Estimated monthly branded searches for VistaCreate worldwide fell 55.1% over 11 measured months, from 143K to 64.3K in August 2026.

  6. Estimated monthly branded searches for Microsoft Designer worldwide fell 54.5% over 11 measured months, from 492K to 224K in August 2026.

How is Canva measured?

Brandwave collects information about searches that people make online using Canva’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

313 branded search terms

  • ai canva
  • artificial intelligence canva
  • birthday invitation canva
  • birthday invitations canva
  • birthday invite canva
  • birthday invites canva
  • book cover design canva
  • brochure canva
  • brochure templates canva
  • business card canva
  • business card on canva
  • business card template canva
  • business card templates canva
  • business cards canva
  • business cards on canva
  • business cards templates canva
  • canva
  • canva 2
  • canva 2025
  • canva 2026
  • canva about me template
  • canva advertising templates
  • canva aesthetic template
  • canva ai
  • canva ai design
  • canva ai generator
  • canva ai image
  • canva ai image editor
  • canva ai image generator
  • canva ai photo editor
  • canva ai photo enhancer
  • canva ai tools
  • canva ai video
  • canva ai video generator
  • canva app
  • canva application
  • canva apps
  • canva artificial intelligence
  • canva ats friendly resume
  • canva background remover
  • canva banner template
  • canva barcode generator
  • canva bg remover
  • canva biodata template
  • canva birthday invitation
  • canva birthday invitation card
  • canva birthday invitations
  • canva birthday invite
  • canva birthday invites
  • canva birthday party invitation
  • canva book cover templates
  • canva book template
  • canva booklet
  • canva brochure design
  • canva brochure template
  • canva business card
  • canva business card template
  • canva business card templates
  • canva business cards
  • canva business cards template
  • canva business proposal template
  • canva calendar template
  • canva calendar templates
  • canva certificate design
  • canva certificate template
  • canva collage maker
  • canva collage photo
  • canva collage templates
  • canva color wheel
  • canva colors wheel
  • canva com templates
  • canva company profile template
  • canva cost
  • canva cover letter template
  • canva cv maker
  • canva cv template
  • canva cv template free
  • canva design
  • canva design templates
  • canva documents
  • canva download
  • canva dream lab
  • canva ebook template
  • canva editable
  • canva email signature template
  • canva email template
  • canva enterprise
  • canva envelope template
  • canva face swap
  • canva faceswap
  • canva family tree template
  • canva flowchart template
  • canva flyer design
  • canva flyer maker
  • canva flyer template
  • canva flyers maker
  • canva for education
  • canva for educators
  • canva for ipad
  • canva for mac
  • canva for nonprofits
  • canva for presentations
  • canva for resumes
  • canva for t shirt design
  • canva for t shirt designs
  • canva for windows
  • canva free
  • canva free cv templates
  • canva free designs
  • canva free resume templates
  • canva free templates
  • canva free trial
  • canva gif maker
  • canva gift card
  • canva gift certificate template
  • canva graduation invitation
  • canva graph maker
  • canva housewarming invitation
  • canva id card
  • canva id card templates
  • canva image editing
  • canva image editor
  • canva image enhancer
  • canva image resize
  • canva image resizer
  • canva images edit
  • canva infographic templates
  • canva infographics template
  • canva instagram stories template
  • canva instagram story maker
  • canva instagram story template
  • canva instagram story templates
  • canva invitation
  • canva invitation maker
  • canva invitations
  • canva invitations maker
  • canva invite
  • canva invites
  • canva invoice template
  • canva invoice templates
  • canva journal template
  • canva label template
  • canva layouts
  • canva letter template
  • canva letterhead design
  • canva letterhead templates
  • canva logos
  • canva magazine templates
  • canva magic studio
  • canva media kit template
  • canva menu design
  • canva menu template
  • canva mind mapping template
  • canva mood board template
  • canva name tag template
  • canva newsletter template
  • canva newspaper template
  • canva one page
  • canva one pager template
  • canva online
  • canva organizational chart
  • canva organizational chart template
  • canva pamphlet design
  • canva pamphlet template
  • canva party invitation
  • canva pdf edit
  • canva pdf editable
  • canva pdf editor
  • canva pdf maker
  • canva photo collage
  • canva photo collages
  • canva photo editor
  • canva photo print
  • canva photo prints
  • canva photo slideshow
  • canva pic collage
  • canva pie chart maker
  • canva place cards
  • canva portfolio template
  • canva portfolio website
  • canva poster design
  • canva poster maker
  • canva poster template
  • canva powerpoint
  • canva powerpoint presentation
  • canva ppt
  • canva premium
  • canva premium cost
  • canva premium price
  • canva presentation
  • canva press kit
  • canva price
  • canva pricing
  • canva print
  • canva print photos
  • canva printable
  • canva printers
  • canva printing
  • canva prints
  • canva pro
  • canva pro account
  • canva pro cost
  • canva pro download
  • canva pro free trial
  • canva pro price
  • canva pro pricing
  • canva pro subscription
  • canva professional
  • canva qr code creator
  • canva qr code generator
  • canva quote template
  • canva recipe card
  • canva recipe template
  • canva reel template
  • canva report template
  • canva restaurant menu template
  • canva resume
  • canva resume builder
  • canva resume for freshers
  • canva resume maker
  • canva resume template
  • canva resume template free
  • canva resume templates
  • canva resumes
  • canva schedule maker
  • canva sheets
  • canva shirt design
  • canva signature generator
  • canva sites
  • canva slideshow
  • canva slideshow maker
  • canva social media templates
  • canva software
  • canva sticker maker
  • canva storyboard template
  • canva student
  • canva students
  • canva subscription
  • canva subscription cost
  • canva subscription price
  • canva t shirt design
  • canva t shirt design template
  • canva t shirt designs
  • canva t shirt templates
  • canva t-shirt design
  • canva t-shirt designs
  • canva teams
  • canva template
  • canva template design
  • canva template flyer
  • canva templates
  • canva templates free
  • canva timeline
  • canva timeline template
  • canva tri fold brochure template
  • canva video captions
  • canva video edit
  • canva video editor
  • canva video template
  • canva vision board template
  • canva vision boards
  • canva web
  • canva webpage
  • canva website
  • canva website template
  • canva websites
  • canva wedding website
  • canva whiteboard
  • canva year subscription
  • canva yearbook templates
  • canva youtube banner template
  • canva youtube banner templates
  • canva youtube thumbnail templates
  • canva.com
  • checklist template canva
  • collage photo canva
  • collage photos canva
  • cv canva template
  • cv template canva
  • design of canva
  • download canva
  • edit photo canva
  • edit photos canva
  • flyer canva
  • flyer maker canva
  • flyer template canva
  • flyer templates canva
  • flyers template canva
  • free canva
  • free canva template
  • infographic template canva
  • infographic templates canva
  • invitation maker canva
  • invoice template canva
  • logos on canva
  • open canva
  • photo collage canva
  • photo collage on canva
  • photo editing canva
  • powerpoint canva
  • powerpoint presentation canva
  • presentation canva
  • print in canva
  • resume in canva
  • resume maker canva
  • resume template canva
  • resume templates canva
  • schedule maker canva
  • template canva
  • templates by canva
  • templates powerpoint canva
  • vision board canva
  • website canva

Do you work for Canva? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Canva your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.