Social media template platforms:Which brands are most popular in search?
In August 2026, Canva was the most searched among social media template platforms worldwide, with an estimated 160M branded searches and 97% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Canva97%Adobe Express3%
Placeit0.03%
Follow social media template platforms and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the tools creators use for social media templates and graphics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Canva, Adobe Express. The figures are in the table below the chart.
View monthly share of search table
| Month | Canva | Adobe Express | Placeit |
|---|---|---|---|
| Oct 2025 | 97.9% | 2% | 0.05% |
| Nov 2025 | 97.4% | 2.5% | 0.06% |
| Dec 2025 | 98% | 2% | 0.06% |
| Jan 2026 | 98.4% | 1.5% | 0.06% |
| Feb 2026 | 97.1% | 2.9% | 0.05% |
| Mar 2026 | 96.3% | 3.7% | 0.04% |
| Apr 2026 | 98% | 2% | 0.05% |
| May 2026 | 97.4% | 2.6% | 0.04% |
| Jun 2026 | 96.2% | 3.8% | 0.04% |
| Jul 2026 | 94.1% | 5.9% | 0.04% |
| Aug 2026 | 97% | 3% | 0.03% |
| Sep 2026 | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 97% | 160M | +19.8% | +2.9 points | |
| 2, held 2nd | 3% | 4.9M | -41.7% | -2.9 points | |
| 3, held 3rd | 0.03% | 49.5K | -18.2% | 0 points |
Compare search popularity between leading brands
Which brand is most popular in search among social media template platforms worldwide?
3 brands
In August 2026, Canva was the most searched among social media template platforms worldwide, with an estimated 160M branded searches and 97% estimated Share of Search within this set. Adobe Express is in 2nd place, 94.1 percentage points behind at 3% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 97.9% → 97% | 98.4%Jan 2026 | 94.1%Jul 2026 | 1st | |
| 2% → 3% | 5.9%Jul 2026 | 1.5%Jan 2026 | 2nd | |
| 0.05% → 0.03% | 0.06%Jan 2026 | 0.03%Aug 2026 | 3rd |
Each finding as a sentence
- Across the 11 months ending August 2026, Canva’s estimated Share of Search among social media template platforms worldwide decreased from 97.9% to 97%.
- Across the 11 months ending August 2026, Adobe Express’ estimated Share of Search among social media template platforms worldwide increased from 2% to 3%.
- Across the 11 months ending August 2026, Canva’s estimated Share of Search among social media template platforms worldwide peaked at 98.4% in January 2026 and was lowest at 94.1% in July 2026.
- Across the 11 months ending August 2026, Adobe Express’ estimated Share of Search among social media template platforms worldwide peaked at 5.9% in July 2026 and was lowest at 1.5% in January 2026.
- Across the 11 months ending August 2026, Placeit held steady: its estimated Share of Search among social media template platforms worldwide moved less than 0.5 percentage points.
How did search popularity change for social media template platforms worldwide in August 2026?
3 changes

In August 2026, Canva gained estimated Share of Search among social media template platforms worldwide, from 94.1% to 97%.
In August 2026, Adobe Express lost estimated Share of Search among social media template platforms worldwide, from 5.9% to 3%.
Estimated monthly branded searches for Placeit worldwide fell 55% over 11 measured months, from 110K to 49.5K in August 2026.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.