Brandwave

How popular isAffinity in search?

In August 2026, there were an estimated 289K branded searches for Affinity worldwide which is down 54.8% over the last 11 months. Affinity holds 0.16% estimated Share of Search among graphic design software worldwide and is ranked 13th of 31 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Canva88.8%
  2. Adobe Express2.7%
  3. Photopea2%
  4. Adobe Photoshop1.6%
  5. Picsart1.4%
  6. Pixlr0.55%
  7. Adobe Illustrator0.47%
  8. +4 more
  9. Adobe InDesign0.17%
  10. Affinity0.16%
  11. Kittl0.13%
  12. +17 more
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Which graphic design software compete with Affinity?

Affinity against graphic design software worldwide, by month

Share of Search by month for Canva, Adobe Express, Affinity. The figures are in the table below the chart.

View monthly share of search table
MonthCanvaAdobe ExpressPhotopeaAdobe PhotoshopPicsartPixlrAdobe IllustratorGIMPCorelDRAWInkscapeFotorAdobe InDesignAffinityKittlMicrosoft DesignerPaint.NETPhotoScapeScribusVistaCreateVismePixelmatorPaintShop ProQuarkXPressLinearity CurveBoxy SVGAmadineSwift PublisherXaraVectrVivaDesignerAcorn
Oct 202590.4%1.9%1.6%1.6%0.85%0.66%0.35%0.5%0.36%0.28%0.33%0.17%0.25%0.16%0.19%0.08%0.06%0.03%0.06%0.07%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Nov 202588.6%2.3%1.6%1.9%1%0.93%0.4%0.59%0.42%0.35%0.33%0.2%0.67%0.17%0.15%0.09%0.06%0.04%0.05%0.09%0.02%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Dec 202588.6%1.8%2%2%1.3%0.84%0.42%0.6%0.44%0.35%0.44%0.2%0.28%0.17%0.14%0.11%0.07%0.04%0.06%0.07%0.02%0.02%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Jan 202690.5%1.4%1.7%1.6%1.1%0.64%0.36%0.58%0.43%0.35%0.28%0.21%0.22%0.17%0.12%0.09%0.06%0.04%0.05%0.05%0.09%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Feb 202689.7%2.6%1.6%1.6%1%0.59%0.37%0.49%0.36%0.35%0.27%0.17%0.17%0.14%0.12%0.08%0.06%0.04%0.04%0.05%0.04%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Mar 202688.7%3.4%1.6%1.6%1.2%0.62%0.37%0.49%0.37%0.34%0.3%0.2%0.17%0.14%0.12%0.09%0.06%0.04%0.05%0.06%0.03%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Apr 202689.9%1.8%1.6%1.6%1.7%0.55%0.4%0.47%0.37%0.34%0.26%0.17%0.16%0.14%0.12%0.08%0.06%0.03%0.05%0.04%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
May 202689.6%2.4%1.6%1.6%1.7%0.56%0.37%0.39%0.36%0.34%0.22%0.17%0.13%0.12%0.18%0.08%0.06%0.03%0.03%0.04%0.02%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Jun 202687.5%3.5%1.9%1.7%1.7%0.58%0.45%0.46%0.43%0.34%0.31%0.19%0.17%0.13%0.28%0.06%0.05%0.03%0.04%0.04%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Jul 202684.3%5.3%2.3%1.9%2%0.73%0.58%0.54%0.51%0.39%0.47%0.2%0.19%0.15%0.15%0.07%0.06%0.04%0.05%0.03%0.03%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Aug 202688.8%2.7%2%1.6%1.4%0.55%0.47%0.47%0.43%0.35%0.31%0.17%0.16%0.13%0.12%0.06%0.06%0.04%0.04%0.03%0.02%0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%<0.01%
Sep 2026———————————————————————————————
  1. 1.Canva

    88.8%

    Held 1st. 160M estimated branded searches, +19.8% vs prior month. Share +4.5 points.

  2. Held 2nd. 4.9M estimated branded searches, -41.7% vs prior month. Share -2.6 points.

  3. Held 3rd. 3.6M estimated branded searches, +0.08% vs prior month. Share -0.3 points.

  4. Moved from 5th to 4th. 2.9M estimated branded searches, -6.4% vs prior month. Share -0.3 points.

  5. 5.Picsart

    1.4%

    Moved from 4th to 5th. 2.5M estimated branded searches, -19.7% vs prior month. Share -0.6 points.

  6. 6.Pixlr

    0.55%

    Held 6th. 993K estimated branded searches, -14.4% vs prior month. Share -0.2 points.

  7. Held 7th. 848K estimated branded searches, -7.4% vs prior month. Share -0.1 points.

  8. 8.GIMP

    0.47%

    Held 8th. 847K estimated branded searches, -1.6% vs prior month. Share -0.1 points.

  9. 9.CorelDRAW

    0.43%

    Held 9th. 778K estimated branded searches, -3.4% vs prior month. Share -0.1 points.

  10. 10.Inkscape

    0.35%

    Moved from 11th to 10th. 628K estimated branded searches, +0.83% vs prior month. Share 0 points.

  11. 11.Fotor

    0.31%

    Moved from 10th to 11th. 561K estimated branded searches, -24.2% vs prior month. Share -0.2 points.

  12. Held 12th. 314K estimated branded searches, -2.9% vs prior month. Share 0 points.

  13. 13.Affinity

    0.16%

    Held 13th. 289K estimated branded searches, -1.5% vs prior month. Share 0 points.

  14. 14.Kittl

    0.13%

    Held 14th. 241K estimated branded searches, -0.96% vs prior month. Share 0 points.

  15. Held 15th. 224K estimated branded searches, -6.8% vs prior month. Share 0 points.

  16. 16.Paint.NET

    0.06%

    Held 16th. 111K estimated branded searches, -<0.01% vs prior month. Share 0 points.

  17. 17.PhotoScape

    0.06%

    Held 17th. 101K estimated branded searches, +0.48% vs prior month. Share 0 points.

  18. 18.Scribus

    0.04%

    Moved from 19th to 18th. 74K estimated branded searches, +18.6% vs prior month. Share 0 points.

  19. 19.VistaCreate

    0.04%

    Moved from 18th to 19th. 64.3K estimated branded searches, -11.2% vs prior month. Share 0 points.

  20. 20.Visme

    0.03%

    Held 20th. 60.4K estimated branded searches, +14% vs prior month. Share 0 points.

  21. 21.Pixelmator

    0.02%

    Held 21st. 41.8K estimated branded searches, +0.77% vs prior month. Share 0 points.

  22. Held 22nd. 20.5K estimated branded searches, +11.5% vs prior month. Share 0 points.

  23. 23.QuarkXPress

    <0.01%

    Moved from 24th to 23rd. 13.6K estimated branded searches, +1.3% vs prior month. Share 0 points.

  24. Moved from 23rd to 24th. 11.1K estimated branded searches, -17.4% vs prior month. Share 0 points.

  25. 25.Boxy SVG

    <0.01%

    Held 25th. 8.7K estimated branded searches, -3.8% vs prior month. Share 0 points.

  26. 26.Amadine

    <0.01%

    Held 26th. 2.6K estimated branded searches, +0.78% vs prior month. Share 0 points.

  27. Moved from 28th to 27th. 2.1K estimated branded searches, +3.4% vs prior month. Share 0 points.

  28. 28.Xara

    <0.01%

    Moved from 30th to 28th. 1.6K estimated branded searches, +2.6% vs prior month. Share 0 points.

  29. 29.Vectr

    <0.01%

    Moved from 27th to 29th. 1.6K estimated branded searches, -24.2% vs prior month. Share 0 points.

  30. 30.VivaDesigner

    <0.01%

    Moved from 29th to 30th. 1.5K estimated branded searches, -0.65% vs prior month. Share 0 points.

  31. 31.Acorn

    <0.01%

    Held 31st. 520 estimated branded searches, +18.2% vs prior month. Share 0 points.

Compare search popularity between Affinity and its closest rivals

How has branded search demand for Affinity changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Affinity worldwide fell from 640K to 289K.
  • Across the 11 months ending August 2026, Affinity fell from 12th to 13th among graphic design software worldwide.

How did search popularity change for graphic design software worldwide in August 2026?

  1. In August 2026, Canva gained estimated Share of Search among graphic design software worldwide, from 84.3% to 88.8%.

  2. In August 2026, Adobe Express lost estimated Share of Search among graphic design software worldwide, from 5.3% to 2.7%.

  3. In August 2026, Picsart lost estimated Share of Search among graphic design software worldwide, from 2% to 1.4%.

  4. In August 2026, Xara rose from 30th to 28th among graphic design software worldwide.

  5. In August 2026, Adobe Photoshop rose from 5th to 4th among graphic design software worldwide.

  6. In August 2026, Inkscape rose from 11th to 10th among graphic design software worldwide.

Where does Affinity compete?

Affinity is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Graphic design software13th of 310.16%Shown above
Image editing software7th of 132.4%Show ranking
Photo editing software3rd of 56.4%Show ranking
Vector graphics software4th of 1010.3%Show ranking
Illustration software4th of 512.1%Show ranking
Desktop publishing software2nd of 741.6%Show ranking

How is Affinity measured?

Brandwave collects information about searches that people make online using Affinity’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

127 branded search terms

  • affinity app
  • affinity app android
  • affinity app cost
  • affinity app download
  • affinity app for android
  • affinity app for ipad
  • affinity app free
  • affinity app ipad
  • affinity app linux
  • affinity app review
  • affinity app reviews
  • affinity app windows
  • affinity by canva
  • affinity canva
  • affinity design
  • affinity designer
  • affinity designer 2
  • affinity designer 2 download
  • affinity designer 2 for ipad
  • affinity designer ai
  • affinity designer android
  • affinity designer app
  • affinity designer cost
  • affinity designer desktop publishing
  • affinity designer download
  • affinity designer for android
  • affinity designer for iphone
  • affinity designer for linux
  • affinity designer free
  • affinity designer free download
  • affinity designer free trial
  • affinity designer graphic design
  • affinity designer graphic design software
  • affinity designer ipad
  • affinity designer iphone
  • affinity designer linux
  • affinity designer mac
  • affinity designer online
  • affinity designer photo editing
  • affinity designer price

1–40 of 127

How the Brand Demand Index is measured

Who owns Affinity?

Affinity is owned by Canva. Brandwave also tracks Canva, owned by the same company, worldwide.

Do you work for Affinity? To request corrections or removal please contact us via our support page and we will be happy to assist.

Creator with pink hair and a pink jacket

Is Affinity your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.