Graphic design software:Which brands are most popular in search?
In August 2026, Canva was the most searched among graphic design software worldwide, with an estimated 160M branded searches and 88.8% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Canva88.8%Adobe Express2.7%
Photopea2%
Picsart1.4%
Pixlr0.55%
GIMP0.47%CorelDRAW0.43%
Inkscape0.35%- +21 more
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Share of SearchLeaderboard
Compare graphic design software for creating branding, marketing graphics, images, illustrations and page layouts. This broad set covers browser platforms and installed creative applications; narrower sets compare tools for specific design workflows. Demand reflects searches for the participating product brands, not software usage or revenue market share. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Canva, Adobe Express. The figures are in the table below the chart.
View monthly share of search table
| Month | Canva | Adobe Express | Photopea | Adobe Photoshop | Picsart | Pixlr | Adobe Illustrator | GIMP | CorelDRAW | Inkscape | Fotor | Adobe InDesign | Affinity | Kittl | Microsoft Designer | Paint.NET | PhotoScape | Scribus | VistaCreate | Visme | Pixelmator | PaintShop Pro | QuarkXPress | Linearity Curve | Boxy SVG | Amadine | Swift Publisher | Xara | Vectr | VivaDesigner | Acorn |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 90.4% | 1.9% | 1.6% | 1.6% | 0.85% | 0.66% | 0.35% | 0.5% | 0.36% | 0.28% | 0.33% | 0.17% | 0.25% | 0.16% | 0.19% | 0.08% | 0.06% | 0.03% | 0.06% | 0.07% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Nov 2025 | 88.6% | 2.3% | 1.6% | 1.9% | 1% | 0.93% | 0.4% | 0.59% | 0.42% | 0.35% | 0.33% | 0.2% | 0.67% | 0.17% | 0.15% | 0.09% | 0.06% | 0.04% | 0.05% | 0.09% | 0.02% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Dec 2025 | 88.6% | 1.8% | 2% | 2% | 1.3% | 0.84% | 0.42% | 0.6% | 0.44% | 0.35% | 0.44% | 0.2% | 0.28% | 0.17% | 0.14% | 0.11% | 0.07% | 0.04% | 0.06% | 0.07% | 0.02% | 0.02% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jan 2026 | 90.5% | 1.4% | 1.7% | 1.6% | 1.1% | 0.64% | 0.36% | 0.58% | 0.43% | 0.35% | 0.28% | 0.21% | 0.22% | 0.17% | 0.12% | 0.09% | 0.06% | 0.04% | 0.05% | 0.05% | 0.09% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Feb 2026 | 89.7% | 2.6% | 1.6% | 1.6% | 1% | 0.59% | 0.37% | 0.49% | 0.36% | 0.35% | 0.27% | 0.17% | 0.17% | 0.14% | 0.12% | 0.08% | 0.06% | 0.04% | 0.04% | 0.05% | 0.04% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Mar 2026 | 88.7% | 3.4% | 1.6% | 1.6% | 1.2% | 0.62% | 0.37% | 0.49% | 0.37% | 0.34% | 0.3% | 0.2% | 0.17% | 0.14% | 0.12% | 0.09% | 0.06% | 0.04% | 0.05% | 0.06% | 0.03% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Apr 2026 | 89.9% | 1.8% | 1.6% | 1.6% | 1.7% | 0.55% | 0.4% | 0.47% | 0.37% | 0.34% | 0.26% | 0.17% | 0.16% | 0.14% | 0.12% | 0.08% | 0.06% | 0.03% | 0.05% | 0.04% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| May 2026 | 89.6% | 2.4% | 1.6% | 1.6% | 1.7% | 0.56% | 0.37% | 0.39% | 0.36% | 0.34% | 0.22% | 0.17% | 0.13% | 0.12% | 0.18% | 0.08% | 0.06% | 0.03% | 0.03% | 0.04% | 0.02% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jun 2026 | 87.5% | 3.5% | 1.9% | 1.7% | 1.7% | 0.58% | 0.45% | 0.46% | 0.43% | 0.34% | 0.31% | 0.19% | 0.17% | 0.13% | 0.28% | 0.06% | 0.05% | 0.03% | 0.04% | 0.04% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jul 2026 | 84.3% | 5.3% | 2.3% | 1.9% | 2% | 0.73% | 0.58% | 0.54% | 0.51% | 0.39% | 0.47% | 0.2% | 0.19% | 0.15% | 0.15% | 0.07% | 0.06% | 0.04% | 0.05% | 0.03% | 0.03% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Aug 2026 | 88.8% | 2.7% | 2% | 1.6% | 1.4% | 0.55% | 0.47% | 0.47% | 0.43% | 0.35% | 0.31% | 0.17% | 0.16% | 0.13% | 0.12% | 0.06% | 0.06% | 0.04% | 0.04% | 0.03% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 88.8% | 160M | +19.8% | +4.5 points | |
| 2, held 2nd | 2.7% | 4.9M | -41.7% | -2.6 points | |
| 3, held 3rd | 2% | 3.6M | +0.08% | -0.3 points | |
| 4, moved from 5th to 4th | 1.6% | 2.9M | -6.4% | -0.3 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.4% | 2.5M | -19.7% | -0.6 pointsmoved from 4th to 5th | |
| 6, held 6th | 0.55% | 993K | -14.4% | -0.2 points | |
| 7, held 7th | 0.47% | 848K | -7.4% | -0.1 points | |
| 8, held 8th | 0.47% | 847K | -1.6% | -0.1 points | |
| 9, held 9th | 0.43% | 778K | -3.4% | -0.1 points | |
| 10, moved from 11th to 10th | 0.35% | 628K | +0.83% | 0 pointsmoved from 11th to 10th | |
| 11, moved from 10th to 11th | 0.31% | 561K | -24.2% | -0.2 pointsmoved from 10th to 11th | |
| 12, held 12th | 0.17% | 314K | -2.9% | 0 points | |
| 13, held 13th | 0.16% | 289K | -1.5% | 0 points | |
| 14, held 14th | 0.13% | 241K | -0.96% | 0 points | |
| 15, held 15th | 0.12% | 224K | -6.8% | 0 points | |
| 16, held 16th | 0.06% | 111K | -<0.01% | 0 points | |
| 17, held 17th | 0.06% | 101K | +0.48% | 0 points | |
| 18, moved from 19th to 18th | 0.04% | 74K | +18.6% | 0 pointsmoved from 19th to 18th | |
| 19, moved from 18th to 19th | 0.04% | 64.3K | -11.2% | 0 pointsmoved from 18th to 19th | |
| 20, held 20th | 0.03% | 60.4K | +14% | 0 points | |
| 21, held 21st | 0.02% | 41.8K | +0.77% | 0 points | |
| 22, held 22nd | 0.01% | 20.5K | +11.5% | 0 points | |
| 23, moved from 24th to 23rd | <0.01% | 13.6K | +1.3% | 0 pointsmoved from 24th to 23rd | |
| 24, moved from 23rd to 24th | <0.01% | 11.1K | -17.4% | 0 pointsmoved from 23rd to 24th | |
| 25, held 25th | <0.01% | 8.7K | -3.8% | 0 points | |
| 26, held 26th | <0.01% | 2.6K | +0.78% | 0 points | |
| 27, moved from 28th to 27th | <0.01% | 2.1K | +3.4% | 0 pointsmoved from 28th to 27th | |
| 28, moved from 30th to 28th | <0.01% | 1.6K | +2.6% | 0 pointsmoved from 30th to 28th | |
| 29, moved from 27th to 29th | <0.01% | 1.6K | -24.2% | 0 pointsmoved from 27th to 29th | |
| 30, moved from 29th to 30th | <0.01% | 1.5K | -0.65% | 0 pointsmoved from 29th to 30th | |
| 31, held 31st | <0.01% | 520 | +18.2% | 0 points |
1.
Canva88.8%
held 1st · 160M estimated branded searches · +19.8% vs prior month · +4.5 points
2.7%
held 2nd · 4.9M estimated branded searches · -41.7% vs prior month · -2.6 points
3.
Photopea2%
held 3rd · 3.6M estimated branded searches · +0.08% vs prior month · -0.3 points
1.6%
moved from 5th to 4th · 2.9M estimated branded searches · -6.4% vs prior month · -0.3 points
5.
Picsart1.4%
moved from 4th to 5th · 2.5M estimated branded searches · -19.7% vs prior month · -0.6 points
6.
Pixlr0.55%
held 6th · 993K estimated branded searches · -14.4% vs prior month · -0.2 points
0.47%
held 7th · 848K estimated branded searches · -7.4% vs prior month · -0.1 points
8.
GIMP0.47%
held 8th · 847K estimated branded searches · -1.6% vs prior month · -0.1 points
0.43%
held 9th · 778K estimated branded searches · -3.4% vs prior month · -0.1 points
10.
Inkscape0.35%
moved from 11th to 10th · 628K estimated branded searches · +0.83% vs prior month · 0 points
11.
Fotor0.31%
moved from 10th to 11th · 561K estimated branded searches · -24.2% vs prior month · -0.2 points
0.17%
held 12th · 314K estimated branded searches · -2.9% vs prior month · 0 points
13.
Affinity0.16%
held 13th · 289K estimated branded searches · -1.5% vs prior month · 0 points
14.
Kittl0.13%
held 14th · 241K estimated branded searches · -0.96% vs prior month · 0 points
0.12%
held 15th · 224K estimated branded searches · -6.8% vs prior month · 0 points
16.
Paint.NET
0.06%
held 16th · 111K estimated branded searches · -<0.01% vs prior month · 0 points
17.PhotoScape
0.06%
held 17th · 101K estimated branded searches · +0.48% vs prior month · 0 points
18.
Scribus0.04%
moved from 19th to 18th · 74K estimated branded searches · +18.6% vs prior month · 0 points
19.
VistaCreate0.04%
moved from 18th to 19th · 64.3K estimated branded searches · -11.2% vs prior month · 0 points
20.
Visme0.03%
held 20th · 60.4K estimated branded searches · +14% vs prior month · 0 points
21.
Pixelmator0.02%
held 21st · 41.8K estimated branded searches · +0.77% vs prior month · 0 points
0.01%
held 22nd · 20.5K estimated branded searches · +11.5% vs prior month · 0 points
23.
QuarkXPress<0.01%
moved from 24th to 23rd · 13.6K estimated branded searches · +1.3% vs prior month · 0 points
<0.01%
moved from 23rd to 24th · 11.1K estimated branded searches · -17.4% vs prior month · 0 points
25.
Boxy SVG<0.01%
held 25th · 8.7K estimated branded searches · -3.8% vs prior month · 0 points
26.
Amadine
<0.01%
held 26th · 2.6K estimated branded searches · +0.78% vs prior month · 0 points
<0.01%
moved from 28th to 27th · 2.1K estimated branded searches · +3.4% vs prior month · 0 points
28.
Xara<0.01%
moved from 30th to 28th · 1.6K estimated branded searches · +2.6% vs prior month · 0 points
29.
Vectr<0.01%
moved from 27th to 29th · 1.6K estimated branded searches · -24.2% vs prior month · 0 points
30.
VivaDesigner<0.01%
moved from 29th to 30th · 1.5K estimated branded searches · -0.65% vs prior month · 0 points
31.
Acorn
<0.01%
held 31st · 520 estimated branded searches · +18.2% vs prior month · 0 points
Compare search popularity between leading brands
Which brand is most popular in search among graphic design software worldwide?
31 brands
In August 2026, Canva was the most searched among graphic design software worldwide, with an estimated 160M branded searches and 88.8% estimated Share of Search within this set. Adobe Express is in 2nd place, 86.1 percentage points behind at 2.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Canva | 90.4% → 88.8% | 90.5%Jan 2026 | 84.3%Jul 2026 | 1st |
| Adobe Express | 1.9% → 2.7% | 5.3%Jul 2026 | 1.4%Jan 2026 | 2nd |
| Photopea | 1.6% → 2% | 2.3%Jul 2026 | 1.6%Nov 2025 | 3rd |
| Adobe Photoshop | 1.6% | 2%Dec 2025 | 1.6%May 2026 | 4th |
| Picsart | 0.85% → 1.4% | 2%Jul 2026 | 0.85%Oct 2025 | 5th |
| Pixlr | 0.66% → 0.55% | 0.93%Nov 2025 | 0.55%Apr 2026 | 6th |
| Adobe Illustrator | 0.35% → 0.47% | 0.58%Jul 2026 | 0.35%Oct 2025 | 9th → 7th |
| GIMP | 0.5% → 0.47% | 0.6%Dec 2025 | 0.39%May 2026 | 7th → 8th |
| CorelDRAW | 0.36% → 0.43% | 0.51%Jul 2026 | 0.36%May 2026 | 8th → 9th |
| Inkscape | 0.28% → 0.35% | 0.39%Jul 2026 | 0.28%Oct 2025 | 11th → 10th |
| Fotor | 0.33% → 0.31% | 0.47%Jul 2026 | 0.22%May 2026 | 10th → 11th |
| Adobe InDesign | 0.17% | 0.21%Jan 2026 | 0.17%May 2026 | 14th → 12th |
| Affinity | 0.25% → 0.16% | 0.67%Nov 2025 | 0.13%May 2026 | 12th → 13th |
| Kittl | 0.16% → 0.13% | 0.17%Nov 2025 | 0.12%May 2026 | 15th → 14th |
 Microsoft Designer | 0.19% → 0.12% | 0.28%Jun 2026 | 0.12%Apr 2026 | 13th → 15th |
| Paint.NET | 0.08% → 0.06% | 0.11%Dec 2025 | 0.06%Jun 2026 | 16th |
| PhotoScape | 0.06% | 0.07%Dec 2025 | 0.05%Jun 2026 | 18th → 17th |
| Scribus | 0.03% → 0.04% | 0.04%Jan 2026 | 0.03%May 2026 | 20th → 18th |
| VistaCreate | 0.06% → 0.04% | 0.06%Dec 2025 | 0.03%May 2026 | 19th |
| Visme | 0.07% → 0.03% | 0.09%Nov 2025 | 0.03%Jul 2026 | 17th → 20th |
| Pixelmator | 0.02% | 0.09%Jan 2026 | 0.02%Oct 2025 | 21st |
 PaintShop Pro | 0.01% | 0.02%Dec 2025 | <0.01%May 2026 | 22nd |
| QuarkXPress | <0.01% | 0.01%Nov 2025 | <0.01%Jun 2026 | 23rd |
 Linearity Curve | <0.01% | <0.01%Jul 2026 | <0.01%Aug 2026 | 24th |
| Boxy SVG | <0.01% | <0.01%Mar 2026 | <0.01%Jan 2026 | 25th |
| Amadine | <0.01% | <0.01%Dec 2025 | <0.01%Jun 2026 | 26th |
 Swift Publisher | <0.01% | <0.01%Dec 2025 | <0.01%May 2026 | 28th → 27th |
| Xara | <0.01% | <0.01%Dec 2025 | <0.01%May 2026 | 27th → 28th |
| Vectr | <0.01% | <0.01%Jul 2026 | <0.01%Oct 2025 | 30th → 29th |
| VivaDesigner | <0.01% | <0.01%Dec 2025 | <0.01%May 2026 | 29th → 30th |
| Acorn | <0.01% | <0.01%Nov 2025 | <0.01%Oct 2025 | 31st |
Each finding as a sentence
- Across the 11 months ending August 2026, Canva’s estimated Share of Search among graphic design software worldwide decreased from 90.4% to 88.8%.
- Across the 11 months ending August 2026, Adobe Express’ estimated Share of Search among graphic design software worldwide increased from 1.9% to 2.7%.
- Across the 11 months ending August 2026, Picsart’s estimated Share of Search among graphic design software worldwide increased from 0.85% to 1.4%.
- Across the 11 months ending August 2026, Canva’s estimated Share of Search among graphic design software worldwide peaked at 90.5% in January 2026 and was lowest at 84.3% in July 2026.
- Across the 11 months ending August 2026, Adobe Express’ estimated Share of Search among graphic design software worldwide peaked at 5.3% in July 2026 and was lowest at 1.4% in January 2026.
- Across the 11 months ending August 2026, Picsart’s estimated Share of Search among graphic design software worldwide peaked at 2% in July 2026 and was lowest at 0.85% in October 2025.
- Across the 11 months ending August 2026, Adobe Illustrator rose from 9th to 7th among graphic design software worldwide.
- Across the 11 months ending August 2026, GIMP fell from 7th to 8th among graphic design software worldwide.
- Across the 11 months ending August 2026, CorelDRAW fell from 8th to 9th among graphic design software worldwide.
- Across the 11 months ending August 2026, Inkscape rose from 11th to 10th among graphic design software worldwide.
- Across the 11 months ending August 2026, Fotor fell from 10th to 11th among graphic design software worldwide.
- Across the 11 months ending August 2026, Adobe InDesign rose from 14th to 12th among graphic design software worldwide.
- Across the 11 months ending August 2026, Affinity fell from 12th to 13th among graphic design software worldwide.
- Across the 11 months ending August 2026, Kittl rose from 15th to 14th among graphic design software worldwide.
- Across the 11 months ending August 2026, Microsoft Designer fell from 13th to 15th among graphic design software worldwide.
- Across the 11 months ending August 2026, PhotoScape rose from 18th to 17th among graphic design software worldwide.
- Across the 11 months ending August 2026, Scribus rose from 20th to 18th among graphic design software worldwide.
- Across the 11 months ending August 2026, Visme fell from 17th to 20th among graphic design software worldwide.
- Across the 11 months ending August 2026, Swift Publisher rose from 28th to 27th among graphic design software worldwide.
- Across the 11 months ending August 2026, Xara fell from 27th to 28th among graphic design software worldwide.
- Across the 11 months ending August 2026, Vectr rose from 30th to 29th among graphic design software worldwide.
- Across the 11 months ending August 2026, VivaDesigner fell from 29th to 30th among graphic design software worldwide.
- Across the 11 months ending August 2026, Photopea, Adobe Photoshop, Pixlr, Paint.NET, VistaCreate, Pixelmator, PaintShop Pro, QuarkXPress, Linearity Curve, Boxy SVG, Amadine and Acorn held steady: their estimated Share of Search among graphic design software worldwide each moved less than 0.5 percentage points.
How did search popularity change for graphic design software worldwide in August 2026?
8 changes
In August 2026, Canva gained estimated Share of Search among graphic design software worldwide, from 84.3% to 88.8%.
In August 2026, Adobe Express lost estimated Share of Search among graphic design software worldwide, from 5.3% to 2.7%.
In August 2026, Picsart lost estimated Share of Search among graphic design software worldwide, from 2% to 1.4%.
In August 2026, Xara rose from 30th to 28th among graphic design software worldwide.
In August 2026, Adobe Photoshop rose from 5th to 4th among graphic design software worldwide.
In August 2026, Inkscape rose from 11th to 10th among graphic design software worldwide.
In August 2026, QuarkXPress rose from 24th to 23rd among graphic design software worldwide.
In August 2026, Scribus rose from 19th to 18th among graphic design software worldwide.
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