Brandwave

Affinity vs Krita:Which is more popular by branded search?

In August 2026, Krita had more branded searches than Affinity among illustration software worldwide. Krita was estimated to have 550K branded searches compared to Affinity’s 289K, and held a 23% Share of Search versus Affinity’s 12.1%. These are worldwide searches for English-language branded terms.

Share of Search among illustration software worldwide in August 2026Which is more popular in search, Affinity or Krita?
Affinity12.1%289K searches
vs
Krita23%550K searches

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Which is more popular in search, Affinity or Krita?

Compare the software illustrators draw in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Affinity and Krita among illustration software worldwide, by month

Share of Search by month for Krita, Affinity. The figures are in the table below the chart.

View monthly share of search table
MonthAdobe IllustratorKritaProcreateAffinityClip Studio Paint
Oct 202531%18.6%18.6%21.7%10.2%
Nov 202523.4%14.4%14.4%38.2%9.6%
Dec 202527.7%20.2%20.2%18.4%13.5%
Jan 202629.5%20.7%20.7%17.7%11.3%
Feb 202634.4%19.5%19.5%16%10.6%
Mar 202630.9%20.7%20.7%13.8%13.9%
Apr 202635.7%22.3%18.3%13.7%10%
May 202636.3%19.9%19.9%13%10.9%
Jun 202635.3%19.2%19.2%13.6%12.8%
Jul 202639.1%19%19%12.4%10.4%
Aug 202635.8%23%18.8%12.1%10.3%
Sep 2026—————

How has the Affinity and Krita comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Krita took it in December 2025.
  • Across the 11 months ending August 2026, Affinity’s estimated Share of Search among illustration software worldwide moved from 21.7% to 12.1%, and its estimated monthly branded searches moved from 640K to 289K.
  • Across the 11 months ending August 2026, Krita’s estimated Share of Search among illustration software worldwide moved from 18.6% to 23%, and its estimated monthly branded searches held steady at 550K.

How did search popularity change for illustration software worldwide in August 2026?

  1. In August 2026, Krita gained estimated Share of Search among illustration software worldwide, from 19% to 23%.

  2. Estimated monthly branded searches for Affinity worldwide fell 54.8% over 11 measured months, from 640K to 289K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Affinity’s and Krita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Affinity

127 branded search terms

  • affinity app
  • affinity app android
  • affinity app cost
  • affinity app download
  • affinity app for android
  • affinity app for ipad
  • affinity app free
  • affinity app ipad
  • affinity app linux
  • affinity app review
  • affinity app reviews
  • affinity app windows
  • affinity by canva
  • affinity canva
  • affinity design
  • affinity designer
  • affinity designer 2
  • affinity designer 2 download
  • affinity designer 2 for ipad
  • affinity designer ai
  • affinity designer android
  • affinity designer app
  • affinity designer cost
  • affinity designer desktop publishing
  • affinity designer download
  • affinity designer for android
  • affinity designer for iphone
  • affinity designer for linux
  • affinity designer free
  • affinity designer free download
  • affinity designer free trial
  • affinity designer graphic design
  • affinity designer graphic design software
  • affinity designer ipad
  • affinity designer iphone
  • affinity designer linux
  • affinity designer mac
  • affinity designer online
  • affinity designer photo editing
  • affinity designer price

1–40 of 127

Krita

1 branded search term

  • krita

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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