Brandwave

How popular isKrita in search?

In August 2026, there were an estimated 550K branded searches for Krita worldwide which held steady over the last 11 months. Krita holds 23% estimated Share of Search among illustration software worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Adobe Illustrator35.8%
  2. Krita23%
  3. Procreate18.8%
  4. Affinity12.1%
  5. Clip Studio Paint10.3%
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Which illustration software compete with Krita?

Krita against illustration software worldwide, by month

Share of Search by month for Adobe Illustrator, Krita, Procreate, Affinity, Clip Studio Paint. The figures are in the table below the chart.

View monthly share of search table
MonthAdobe IllustratorKritaProcreateAffinityClip Studio Paint
Oct 202531%18.6%18.6%21.7%10.2%
Nov 202523.4%14.4%14.4%38.2%9.6%
Dec 202527.7%20.2%20.2%18.4%13.5%
Jan 202629.5%20.7%20.7%17.7%11.3%
Feb 202634.4%19.5%19.5%16%10.6%
Mar 202630.9%20.7%20.7%13.8%13.9%
Apr 202635.7%22.3%18.3%13.7%10%
May 202636.3%19.9%19.9%13%10.9%
Jun 202635.3%19.2%19.2%13.6%12.8%
Jul 202639.1%19%19%12.4%10.4%
Aug 202635.8%23%18.8%12.1%10.3%
Sep 2026—————
  1. Held 1st. 856K estimated branded searches, -7.3% vs prior month. Share -3.3 points.

  2. 2.Krita

    23%

    Held 2nd. 550K estimated branded searches, +22.2% vs prior month. Share +4 points.

  3. 3.Procreate

    18.8%

    Held 3rd. 450K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Affinity

    12.1%

    Held 4th. 289K estimated branded searches, -1.5% vs prior month. Share -0.3 points.

  5. Held 5th. 246K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between Krita and its closest rivals

How has branded search demand for Krita changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Krita worldwide held steady at 550K.
  • Across the 11 months ending August 2026, Krita’s estimated Share of Search among illustration software worldwide increased from 18.6% to 23%.
  • Across the 11 months ending August 2026, Krita’s estimated Share of Search among illustration software worldwide peaked at 23% in August 2026 and was lowest at 14.4% in November 2025.
  • Across the 11 months ending August 2026, Krita rose from 3rd to 2nd among illustration software worldwide.

How did search popularity change for illustration software worldwide in August 2026?

  1. In August 2026, Krita gained estimated Share of Search among illustration software worldwide, from 19% to 23%.

  2. In August 2026, Adobe Illustrator lost estimated Share of Search among illustration software worldwide, from 39.1% to 35.8%.

  3. Procreate’s estimated Share of Search among illustration software worldwide has lost ground for 3 months in a row, from 19.9% to 18.8% in August 2026.

  4. Estimated monthly branded searches for Affinity worldwide fell 54.8% over 11 measured months, from 640K to 289K in August 2026.

  5. Estimated monthly branded searches for Clip Studio Paint worldwide fell 18.3% over 11 measured months, from 301K to 246K in August 2026.

How is Krita measured?

Brandwave collects information about searches that people make online using Krita’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • krita

Do you work for Krita? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Krita your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.