Brandwave

Affinity vs Capture One:Which is more popular by branded search?

In August 2026, Affinity had more branded searches than Capture One among photo editing software worldwide. Affinity was estimated to have 289K branded searches compared to Capture One’s 90.5K, and held a 6.3% Share of Search versus Capture One’s 2%. These are worldwide searches for English-language branded terms.

Share of Search among photo editing software worldwide in August 2026Which is more popular in search, Affinity or Capture One?
Affinity6.3%289K searches
vs
Capture One2%90.5K searches

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Which is more popular in search, Affinity or Capture One?

Compare the software used to edit photos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Affinity and Capture One among photo editing software worldwide, by month

Share of Search by month for Affinity, Capture One. The figures are in the table below the chart.

View monthly share of search table
MonthAdobe PhotoshopAdobe LightroomAffinityLuminar NeoCapture One
Oct 202565%20.1%9.8%3.4%1.7%
Nov 202557.1%17.3%20.1%3.7%1.9%
Dec 202564.2%21.2%8.8%3.9%1.9%
Jan 202663.2%22.3%8.5%4%2%
Feb 202665.3%23.2%6.8%3.3%1.4%
Mar 202664%24.1%6.7%3.3%2%
Apr 202664.4%24%6.2%4.1%1.4%
May 202665.8%23.5%5.7%3.5%1.4%
Jun 202663.9%24.2%6.6%3%2.3%
Jul 202666.1%22.5%6.3%3.2%1.9%
Aug 202662.7%26.4%6.3%2.6%2%
Sep 2026—————

How has the Affinity and Capture One comparison changed over the last 12 months?

  • Affinity was ahead of Capture One in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Affinity’s estimated Share of Search among photo editing software worldwide moved from 9.8% to 6.3%, and its estimated monthly branded searches moved from 640K to 289K.
  • Across the 11 months ending August 2026, Capture One’s estimated Share of Search among photo editing software worldwide moved from 1.7% to 2%, and its estimated monthly branded searches moved from 110K to 90.5K.

How did search popularity change for photo editing software worldwide in August 2026?

  1. Estimated monthly branded searches for Affinity worldwide fell 54.8% over 11 measured months, from 640K to 289K in August 2026.

  2. Estimated monthly branded searches for Capture One worldwide fell 17.7% over 11 measured months, from 110K to 90.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Affinity’s and Capture One’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Affinity

127 branded search terms

  • affinity app
  • affinity app android
  • affinity app cost
  • affinity app download
  • affinity app for android
  • affinity app for ipad
  • affinity app free
  • affinity app ipad
  • affinity app linux
  • affinity app review
  • affinity app reviews
  • affinity app windows
  • affinity by canva
  • affinity canva
  • affinity design
  • affinity designer
  • affinity designer 2
  • affinity designer 2 download
  • affinity designer 2 for ipad
  • affinity designer ai
  • affinity designer android
  • affinity designer app
  • affinity designer cost
  • affinity designer desktop publishing
  • affinity designer download
  • affinity designer for android
  • affinity designer for iphone
  • affinity designer for linux
  • affinity designer free
  • affinity designer free download
  • affinity designer free trial
  • affinity designer graphic design
  • affinity designer graphic design software
  • affinity designer ipad
  • affinity designer iphone
  • affinity designer linux
  • affinity designer mac
  • affinity designer online
  • affinity designer photo editing
  • affinity designer price

1–40 of 127

Capture One

1 branded search term

  • capture one

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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