Brandwave

How popular isCapture One in search?

In August 2026, there were an estimated 90.5K branded searches for Capture One worldwide which is down 17.7% over the last 11 months. Capture One holds 2% estimated Share of Search among photo editing software worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Adobe Photoshop63.6%
  2. Adobe Lightroom26.7%
  3. Affinity6.4%
  4. Capture One2%
  5. Luminar Neo1.3%
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Which photo editing software compete with Capture One?

Capture One against photo editing software worldwide, by month

Share of Search by month for Adobe Photoshop, Adobe Lightroom, Affinity, Capture One. The figures are in the table below the chart.

View monthly share of search table
MonthAdobe PhotoshopAdobe LightroomAffinityCapture OneLuminar Neo
Oct 202566.2%20.4%10%1.7%1.7%
Nov 202558.2%17.6%20.4%1.9%1.9%
Dec 202565.5%21.6%9%2%2%
Jan 202664.5%22.7%8.7%2%2%
Feb 202666.4%23.6%7%1.4%1.7%
Mar 202665.1%24.5%6.8%2%1.7%
Apr 202665.7%24.5%6.4%1.4%2.1%
May 202667%23.9%5.8%1.5%1.8%
Jun 202664.9%24.6%6.7%2.3%1.5%
Jul 202667.2%22.9%6.4%2%1.6%
Aug 202663.6%26.7%6.4%2%1.3%
Sep 2026—————
  1. Held 1st. 2.9M estimated branded searches, -6.4% vs prior month. Share -3.6 points.

  2. Held 2nd. 1.2M estimated branded searches, +15.6% vs prior month. Share +3.9 points.

  3. 3.Affinity

    6.4%

    Held 3rd. 289K estimated branded searches, -1.5% vs prior month. Share 0 points.

  4. Held 4th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

Compare search popularity between Capture One and its closest rivals

How has branded search demand for Capture One changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Capture One worldwide fell from 110K to 90.5K.
  • Across the 11 months ending August 2026, Capture One’s estimated Share of Search among photo editing software worldwide held steady, from 1.7% to 2%.

How did search popularity change for photo editing software worldwide in August 2026?

  1. In August 2026, Adobe Lightroom gained estimated Share of Search among photo editing software worldwide, from 22.9% to 26.7%.

  2. In August 2026, Adobe Photoshop lost estimated Share of Search among photo editing software worldwide, from 67.2% to 63.6%.

  3. Estimated monthly branded searches for Affinity worldwide fell 54.8% over 11 measured months, from 640K to 289K in August 2026.

  4. Estimated monthly branded searches for Luminar Neo worldwide fell 45% over 11 measured months, from 110K to 60.5K in August 2026.

  5. Estimated monthly branded searches for Capture One worldwide fell 17.7% over 11 measured months, from 110K to 90.5K in August 2026.

How is Capture One measured?

Brandwave collects information about searches that people make online using Capture One’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • capture one

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How the Brand Demand Index is measured

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Is Capture One your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.