Brandwave

How popular isAffinity in search?

In August 2026, there were an estimated 289K branded searches for Affinity worldwide which is down 54.8% over the last 11 months. Affinity holds 2.4% estimated Share of Search among image editing software worldwide and is ranked 7th of 13 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Photopea30.1%
  2. Adobe Photoshop24.2%
  3. Picsart20.9%
  4. Pixlr8.3%
  5. GIMP7.1%
  6. Fotor4.7%
  7. Affinity2.4%
  8. Paint.NET0.93%
  9. PhotoScape0.85%
  10. Pixelmator0.35%
  11. +3 more
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Which image editing software compete with Affinity?

Affinity against image editing software worldwide, by month

Share of Search by month for Photopea, Adobe Photoshop, Picsart, Pixlr, GIMP, Fotor, Affinity. The figures are in the table below the chart.

View monthly share of search table
MonthPhotopeaAdobe PhotoshopPicsartPixlrGIMPFotorAffinityPaint.NETPhotoScapePixelmatorPaintShop ProXaraAcorn
Oct 202527.3%27.1%14.1%10.9%8.3%5.5%4.1%1.3%1%0.29%0.21%0.02%<0.01%
Nov 202522.3%26.1%14.3%12.9%8.1%4.6%9.2%1.3%0.88%0.28%0.23%0.02%<0.01%
Dec 202525.6%26.6%16.8%10.9%7.8%5.8%3.6%1.4%0.87%0.26%0.23%0.02%<0.01%
Jan 202626.1%25.7%16.9%10.1%9.2%4.4%3.5%1.5%1%1.4%0.22%0.02%<0.01%
Feb 202627.4%27.3%16.9%9.9%8.1%4.6%2.9%1.3%0.94%0.59%0.2%0.02%<0.01%
Mar 202626.5%25.8%19.3%9.9%7.8%4.8%2.7%1.4%0.92%0.55%0.2%0.02%<0.01%
Apr 202625.2%24.5%25.8%8.3%7.2%3.9%2.4%1.2%0.9%0.37%0.17%0.01%<0.01%
May 202625.7%24.6%26.4%8.8%6.2%3.5%2.1%1.2%0.88%0.38%0.15%0.01%<0.01%
Jun 202627.4%24%24.7%8.3%6.6%4.4%2.5%0.87%0.78%0.33%0.16%0.01%<0.01%
Jul 202627.4%23.6%23.7%8.9%6.6%5.6%2.2%0.85%0.77%0.32%0.14%0.01%<0.01%
Aug 202630.1%24.2%20.9%8.3%7.1%4.7%2.4%0.93%0.85%0.35%0.17%0.01%<0.01%
Sep 2026—————————————

  1. 1.Photopea

    30.1%

    Held 1st. 3.6M estimated branded searches, +0.08% vs prior month. Share +2.7 points.

  2. 2.Adobe Photoshop

    24.2%

    Moved from 3rd to 2nd. 2.9M estimated branded searches, -6.4% vs prior month. Share +0.7 points.

  3. 3.Picsart

    20.9%

    Moved from 2nd to 3rd. 2.5M estimated branded searches, -19.7% vs prior month. Share -2.8 points.

  4. 4.Pixlr

    8.3%

    Held 4th. 993K estimated branded searches, -14.4% vs prior month. Share -0.5 points.

  5. 5.GIMP

    7.1%

    Held 5th. 847K estimated branded searches, -1.6% vs prior month. Share +0.5 points.

  6. 6.Fotor

    4.7%

    Held 6th. 561K estimated branded searches, -24.2% vs prior month. Share -0.9 points.

  7. 7.Affinity

    2.4%

    Held 7th. 289K estimated branded searches, -1.5% vs prior month. Share +0.2 points.

  8. 8.Paint.NET

    0.93%

    Held 8th. 111K estimated branded searches, -<0.01% vs prior month. Share +0.1 points.

  9. 9.PhotoScape

    0.85%

    Held 9th. 101K estimated branded searches, +0.48% vs prior month. Share +0.1 points.

  10. 10.Pixelmator

    0.35%

    Held 10th. 41.8K estimated branded searches, +0.77% vs prior month. Share 0 points.

  11. 11.PaintShop Pro

    0.17%

    Held 11th. 20.5K estimated branded searches, +11.5% vs prior month. Share 0 points.

  12. 12.Xara

    0.01%

    Held 12th. 1.6K estimated branded searches, +2.6% vs prior month. Share 0 points.

  13. 13.Acorn

    <0.01%

    Held 13th. 520 estimated branded searches, +18.2% vs prior month. Share 0 points.

Compare search popularity between Affinity and its closest rivals

How has branded search demand for Affinity changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Affinity worldwide fell from 640K to 289K.
  • Across the 11 months ending August 2026, Affinity’s estimated Share of Search among image editing software worldwide decreased from 4.1% to 2.4%.
  • Across the 11 months ending August 2026, Affinity’s estimated Share of Search among image editing software worldwide peaked at 9.2% in November 2025 and was lowest at 2.1% in May 2026.

How did search popularity change for image editing software worldwide in August 2026?

  1. In August 2026, Adobe Photoshop overtook Picsart to rank 2nd among image editing software worldwide, at 24.2%.

  2. In August 2026, Photopea gained estimated Share of Search among image editing software worldwide, from 27.4% to 30.1%.

  3. In August 2026, GIMP gained estimated Share of Search among image editing software worldwide, from 6.6% to 7.1%.

  4. In August 2026, Picsart lost estimated Share of Search among image editing software worldwide, from 23.7% to 20.9%.

  5. In August 2026, Fotor lost estimated Share of Search among image editing software worldwide, from 5.6% to 4.7%.

  6. In August 2026, Pixlr lost estimated Share of Search among image editing software worldwide, from 8.9% to 8.3%.

Where does Affinity compete?

Affinity is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Graphic design software13th of 310.16%Show ranking
Image editing software7th of 132.4%Shown above
Photo editing software3rd of 56.4%Show ranking
Vector graphics software4th of 1010.3%Show ranking
Illustration software4th of 512.1%Show ranking
Desktop publishing software2nd of 741.6%Show ranking

How is Affinity measured?

Brandwave collects information about searches that people make online using Affinity’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

127 branded search terms

  • affinity app
  • affinity app android
  • affinity app cost
  • affinity app download
  • affinity app for android
  • affinity app for ipad
  • affinity app free
  • affinity app ipad
  • affinity app linux
  • affinity app review
  • affinity app reviews
  • affinity app windows
  • affinity by canva
  • affinity canva
  • affinity design
  • affinity designer
  • affinity designer 2
  • affinity designer 2 download
  • affinity designer 2 for ipad
  • affinity designer ai
  • affinity designer android
  • affinity designer app
  • affinity designer cost
  • affinity designer desktop publishing
  • affinity designer download
  • affinity designer for android
  • affinity designer for iphone
  • affinity designer for linux
  • affinity designer free
  • affinity designer free download
  • affinity designer free trial
  • affinity designer graphic design
  • affinity designer graphic design software
  • affinity designer ipad
  • affinity designer iphone
  • affinity designer linux
  • affinity designer mac
  • affinity designer online
  • affinity designer photo editing
  • affinity designer price

1–40 of 127

How the Brand Demand Index is measured

Who owns Affinity?

Affinity is owned by Canva. Brandwave also tracks Canva, owned by the same company, worldwide.

Do you work for Affinity? To request corrections or removal please contact us via our support page and we will be happy to assist.

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