Brandwave

Affinity vs Snapseed:Which is more popular?

In September 2026, Snapseed had more branded searches than Affinity among photo editing software worldwide. Snapseed had about 329,000 branded searches, while Affinity had 115,000. Snapseed made up 3.2% of all photo editing software searches we track, and Affinity accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about photo editing software, Affinity appeared in all five answers and Snapseed in one. Affinity was mentioned before Snapseed in every answer.

Among photo editing software worldwide in September 2026

Who do people search for more?

Snapseed, about 3 searches for every 1 for Affinity

Snapseed 329K searchesAffinity 115K searches

Who does AI mention more?

Affinity, mentioned in every answer we collected

Affinity in 5 of 5Snapseed in 1 of 5

Who does AI recommend more?

Affinity, named ahead of Snapseed in every answer

Affinity first in 5Snapseed never first

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Top photo editing software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Affinity appeared in all five answers. Snapseed was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Affinity was listed before Snapseed in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Adobe Photoshop1st
  2. Adobe Lightroom2nd
  3. Capture One3rd
  4. Affinity4th
  5. Luminar Neo4th
  6. GIMP6th
  7. CyberLink PhotoDirector7th
  8. DxO PhotoLab8th
  9. RawTherapee9th
  10. Snapseed10th
  11. +4 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Adobe Lightroom5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adobe Photoshop5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Capture One5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Affinity5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GIMP3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Luminar Neo3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RawTherapee2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DxO PhotoLab2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CyberLink PhotoDirector2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Snapseed1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+4 more

See every answer about photo editing software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Affinity or Snapseed more popular in search?

This chart shows how often people search Google for Affinity and Snapseed by name. Each line represents a brand's share of searches for all 14 photo editing software we track, month by month, from English-language searches worldwide.

Affinity and Snapseed among photo editing software worldwide, by month

Share of searches by month for Snapseed, Affinity. The figures are in the table below the chart.

View monthly share of searches table
MonthPhotopeaPicsartAdobe LightroomPixlrGIMPVSCOAdobe PhotoshopSnapseedCapture OneAffinityLuminar NeoRawTherapeeDxO PhotoLabCyberLink PhotoDirector
Oct 202531.9%16.7%9.7%12.7%8.4%6.6%6.4%3.2%0.86%1.6%0.86%0.39%0.26%0.47%
Nov 202527.2%17.9%9.7%13.6%8.9%6.8%6.7%3.2%1.1%2.7%1.1%0.4%0.27%0.4%
Dec 202529.1%19.1%10.4%11.4%7.7%7.3%7.2%3.5%0.96%1.2%0.96%0.35%0.19%0.53%
Jan 202629.2%18.8%10.6%11.4%9.2%7.4%5.9%3.5%0.96%1.2%0.96%0.35%0.19%0.43%
Feb 202631.3%19.5%11%10.8%8.2%6.5%6.3%3.1%0.69%0.9%0.85%0.31%0.17%0.38%
Mar 202629.8%19.2%11%11.4%7.9%7.5%6%3.6%0.98%1%0.8%0.29%0.2%0.29%
Apr 202630%22.5%11%9.8%7.7%6.2%6%3.6%0.66%0.72%0.99%0.3%0.2%0.24%
May 202630.9%22.4%10.8%10.3%6.5%6.5%5.1%4.6%0.68%0.74%0.83%0.31%0.2%0.25%
Jun 202632.2%22.2%11.1%8.9%6.8%6.7%5.3%3.4%1.1%0.93%0.71%0.32%0.21%0.12%
Jul 202632.8%22.3%9.7%9.4%7.1%6.8%5.4%3.3%0.89%0.94%0.73%0.32%0.22%0.1%
Aug 202632.7%22%11.3%8.7%7%6.8%5.4%3.3%0.88%0.78%0.59%0.32%0.22%0.1%
Sep 202632.6%17.5%11.3%10.2%8.3%6.7%6.5%3.2%1.3%1.1%0.48%0.32%0.26%0.1%

How has the Affinity and Snapseed comparison changed over the last 12 months?

3 findings
  • Snapseed was ahead of Affinity in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Affinity’s share of searches among photo editing software worldwide moved from 1.6% to 1.1%, and its estimated monthly branded searches moved from 211K to 115K.
  • Across the 12 months ending September 2026, Snapseed’s share of searches among photo editing software worldwide held steady at 3.2%, and its estimated monthly branded searches moved from 404K to 329K.

How did search popularity change for photo editing software worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Affinity worldwide fell 45.3% over 12 measured months, from 211K to 115K in September 2026.

  2. Estimated monthly branded searches for Snapseed worldwide fell 18.6% over 12 measured months, from 404K to 329K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Affinity’s and Snapseed’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Affinity

2 branded search terms

  • affinity app
  • affinity designer

Snapseed

3 branded search terms

  • snapseed
  • snapseed app
  • snapseed photo editor

How the Brand Demand Index is measured

Other head-to-heads among photo editing software

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