Canva vs InVideo:Which is more popular?
In September 2026, InVideo had more branded searches than Canva among video template platforms worldwide. InVideo had about 1 million branded searches, while Canva had 139,000. InVideo made up 5.8% of all video template platform searches we track, and Canva accounted for 0.79%. When we asked ChatGPT and Google AI Overviews about video template platforms, Canva appeared in all five answers and InVideo in two. Canva was mentioned before InVideo in every answer.
Who do people search for more?
InVideo, about 7 searches for every 1 for Canva
Who does AI mention more?
Canva, mentioned in every answer we collected
Who does AI recommend more?
Canva, named ahead of InVideo in every answer
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Top video template platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. InVideo was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Canva was listed before InVideo in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
See every answer about video template platforms
5 answers
Asked ChatGPT
“Which video template platform should I use?”
Asked ChatGPT
“What are the best video template platforms?”
Asked ChatGPT
“What's the best video template platform for a marketing team?”
Searched Google, AI Overview
“template video editor”
Searched Google, AI Overview
“editable video templates”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Canva or InVideo more popular in search?
This chart shows how often people search Google for Canva and InVideo by name. Each line represents a brand's share of searches for all nine video template platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for InVideo, Canva. The figures are in the table below the chart.
View monthly share of searches table
| Month | InVideo | Canva |
|---|---|---|
| Nov 2025 | 13.4% | 1.1% |
| Dec 2025 | 9.4% | 1.4% |
| Jan 2026 | 9.7% | 1.2% |
| Feb 2026 | 8.2% | 1.2% |
| Mar 2026 | 8.1% | 1.3% |
| Apr 2026 | 9.2% | 1.5% |
| May 2026 | 6.9% | 1.6% |
| Jun 2026 | 5.8% | 1.7% |
| Jul 2026 | 6.7% | 1.4% |
| Aug 2026 | 5.7% | 1.2% |
| Sep 2026 | 5.8% | 0.79% |
| Oct 2026 | — | — |
Canva sells other things too, so only its searches that name this product count here, like “canva video editor”.
How has branded search for Canva and InVideo changed worldwide over the last 12 months?
3 findings
- InVideo was ahead of Canva in every measured month of the 11 months ending September 2026.
- Across the 11 months ending September 2026, Canva’s share of searches among video template platforms worldwide moved from 1.1% to 0.79%, and its estimated monthly branded searches moved from 114K to 139K.
- Across the 11 months ending September 2026, InVideo’s share of searches among video template platforms worldwide moved from 13.4% to 5.8%, and its estimated monthly branded searches moved from 1.4M to 1M.
How did search popularity change for video template platforms worldwide in September 2026?
2 changes
Canva’s share of searches among video template platforms worldwide has lost ground for 3 months in a row, from 1.7% to 0.79% in September 2026.
Estimated monthly branded searches for InVideo worldwide fell 25.1% over 11 measured months, from 1.4M to 1M in September 2026.
How are Canva’s and InVideo’s branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Canva’s and InVideo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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