Brandwave

Brandmark vs Canva:Which is more popular?

In September 2026, Canva had more branded searches than Brandmark among AI logo design tools worldwide. Canva had about 49,500 branded searches, while Brandmark had 4,510. Canva made up 10.4% of all AI logo design tool searches we track, and Brandmark accounted for 0.94%. When we asked ChatGPT and Google AI Overviews about AI logo design tools, Canva appeared in all five answers and Brandmark in two. Canva was mentioned before Brandmark in every answer.

Among AI logo design tools worldwide in September 2026

Who do people search for more?

Canva, about 11 searches for every 1 for Brandmark

Canva 49.5K searchesBrandmark 4.5K searches

Who does AI mention more?

Canva, mentioned in every answer we collected

Canva in 5 of 5Brandmark in 2 of 5

Who does AI recommend more?

Canva, named ahead of Brandmark in every answer

Canva first in 5Brandmark never first

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Top AI logo design tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. Brandmark was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Canva was listed before Brandmark in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canva1st
  2. Brandmark2nd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canva5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Brandmark2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI logo design tools

5 answers
  • Asked ChatGPT

    “Which AI logo design tool should I use?”

    1. 2Canva
    2. 4Brandmark
  • Asked ChatGPT

    “What are the best AI logo design tools?”

    1. 2Canva
    2. 6Brandmark
  • Asked ChatGPT

    “What's the best AI logo design tool for a logo?”

    1. 3Canva
  • Searched Google, AI Overview

    “logo maker ai”

    1. 1Canva
  • Searched Google, AI Overview

    “logo design app”

    1. 1Canva

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Brandmark or Canva more popular in search?

This chart shows how often people search Google for Brandmark and Canva by name. Each line represents a brand's share of searches for all ten AI logo design tools we track, month by month, from English-language searches worldwide.

Brandmark and Canva among AI logo design tools worldwide, by month

Share of searches by month for Canva, Brandmark. The figures are in the table below the chart.

View monthly share of searches table
MonthCanvaBrandmark
Nov 202517.5%1.1%
Dec 202513.5%1.4%
Jan 202612.1%1.1%
Feb 202613.9%1.1%
Mar 202625.6%0.8%
Apr 202623.7%0.84%
May 202635.8%0.71%
Jun 202646.5%0.71%
Jul 202642.1%0.72%
Aug 202632.3%0.61%
Sep 202610.4%0.94%
Oct 2026——

Canva sells other things too, so only its searches that name this product count here, like “canva logo maker”.

How has branded search for Brandmark and Canva changed worldwide over the last 12 months?

3 findings
  • Canva was ahead of Brandmark in every measured month of the 11 months ending September 2026.
  • Across the 11 months ending September 2026, Brandmark’s share of searches among AI logo design tools worldwide moved from 1.1% to 0.94%, and its estimated monthly branded searches moved from 12.4K to 4.5K.
  • Across the 11 months ending September 2026, Canva’s share of searches among AI logo design tools worldwide moved from 17.5% to 10.4%, and its estimated monthly branded searches moved from 201K to 49.5K.

How did search popularity change for AI logo design tools worldwide in September 2026?

6 changes
  1. In September 2026, Recraft overtook Canva to become the leader among AI logo design tools worldwide, with 42% of the searches.

  2. In September 2026, Looka overtook Canva to rank 2nd among AI logo design tools worldwide, with 15.5% of the searches.

  3. In September 2026, LogoAI overtook Canva to rank 3rd among AI logo design tools worldwide, with 12.7% of the searches.

  4. In September 2026, Tailor Brands overtook Canva to rank 4th among AI logo design tools worldwide, with 10.6% of the searches.

  5. In September 2026, Canva lost share of searches among AI logo design tools worldwide, from 32.3% to 10.4%.

  6. In September 2026, Brandmark rose from 9th to 8th among AI logo design tools worldwide.

How are Brandmark’s and Canva’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Brandmark’s and Canva’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brandmark

3 branded search terms

  • brandmark io
  • brandmark logo
  • brandmark logo maker

Canva

1 branded search term

  • canva logo maker

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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