Brandwave

How popular isLooka?

In September 2026, people searched for Looka by name about 74,000 times worldwide, a 55.2% decrease from the previous year. These searches made up 17.4% of all global AI logo design tool searches, placing Looka second out of eight tools. When we asked both ChatGPT and Google AI Overviews about AI logo design tools, Looka appeared in four of the five answers and was the most recommended of the eight.

Search and AI answers in September 2026

Looka is the second most searched of 8 competitors and the most recommended in AI answers.

  1. RecraftShare of searches 47.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  2. LookaShare of searches 17.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. LogoAIShare of searches 14.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  4. Tailor BrandsShare of searches 11.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Designs.aiShare of searches 6.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top AI logo design tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Looka was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Looka is the most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Looka1st
  2. LogoAI2nd
  3. Recraft3rd
  4. LOGO.com4th
  5. Brandmark5th
  6. Tailor Brands–
  7. Designs.ai–
  8. Logomaster.ai–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Looka4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LogoAI3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Recraft2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LOGO.com2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Brandmark2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tailor Brands0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Designs.ai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Logomaster.ai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI logo design tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which AI logo design tools compete with Looka?

Looka against AI logo design tools worldwide, by month

Share of searches by month for Recraft, Looka, LogoAI, Tailor Brands, Designs.ai. The figures are in the table below the chart.

View monthly share of searches table
MonthRecraftLookaLogoAITailor BrandsDesigns.aiLOGO.comBrandmarkLogomaster.ai
Oct 202547.8%17.7%17.7%6.6%6.7%1.6%1.2%0.71%
Nov 202546.7%19.2%15.7%8.8%5.9%1.4%1.4%0.77%
Dec 202544.3%19.9%16.3%9.1%6.2%1.8%1.7%0.8%
Jan 202646.1%20.8%13.9%9.5%6.4%1.5%1.2%0.46%
Feb 202644.7%20.1%16.4%9.2%6.2%1.5%1.3%0.66%
Mar 202642.7%23.5%15.7%8.8%6%1.7%1.1%0.52%
Apr 202642.7%23.5%15.7%8.8%5.9%1.7%1.2%0.41%
May 202651.5%17.2%14.2%7.9%6.5%1.3%1.1%0.38%
Jun 202649%18.1%14.8%8.3%6.8%1.3%1.4%0.32%
Jul 202649.5%18.3%12.3%10.2%6.9%1.3%1.3%0.26%
Aug 202648.4%17.9%14.6%9.9%6.7%1.3%0.91%0.26%
Sep 202647.1%17.4%14.2%11.8%6.6%1.5%1.1%0.31%

  1. 1.Recraft

    47.1%

    Held 1st. 201K estimated branded searches, -18.2% vs prior month. Share -1.3 points.

  2. 2.Looka

    17.4%

    Held 2nd. 74K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  3. 3.LogoAI

    14.2%

    Held 3rd. 60.6K estimated branded searches, -18.3% vs prior month. Share -0.4 points.

  4. 4.Tailor Brands

    11.8%

    Held 4th. 50.5K estimated branded searches, +0.18% vs prior month. Share +1.9 points.

  5. 5.Designs.ai

    6.6%

    Held 5th. 27.9K estimated branded searches, -17.9% vs prior month. Share -0.2 points.

  6. 6.LOGO.com

    1.5%

    Held 6th. 6.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

  7. 7.Brandmark

    1.1%

    Held 7th. 4.5K estimated branded searches, -2.4% vs prior month. Share +0.1 points.

  8. 8.Logomaster.ai

    0.31%

    Held 8th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Looka and its closest rivals

Every comparison with Looka

7 comparisons

How has branded search demand for Looka changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Looka worldwide fell from 165K to 74K.
  • Across the 12 months ending September 2026, Looka’s share of searches among AI logo design tools worldwide peaked at 23.5% in March 2026 and was lowest at 17.2% in May 2026.
  • Across the 12 months ending September 2026, Looka rose from 3rd to 2nd among AI logo design tools worldwide.

How did search popularity change for AI logo design tools worldwide in September 2026?

6 changes

  1. In September 2026, Tailor Brands gained share of searches among AI logo design tools worldwide, from 9.9% to 11.8%.

  2. In September 2026, Recraft lost share of searches among AI logo design tools worldwide, from 48.4% to 47.1%.

  3. Estimated monthly branded searches for Logomaster.ai worldwide fell 80.2% over 12 measured months, from 6.6K to 1.3K in September 2026.

  4. Estimated monthly branded searches for LogoAI worldwide fell 63.3% over 12 measured months, from 165K to 60.6K in September 2026.

  5. Estimated monthly branded searches for Brandmark worldwide fell 59.3% over 12 measured months, from 11.1K to 4.5K in September 2026.

  6. Estimated monthly branded searches for LOGO.com worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.

How are Looka’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Looka’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • looka

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How the Brand Demand Index is measured

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