Brandwave

Adobe Express vs Looka:Which is more popular?

In September 2026, Looka had more branded searches than Adobe Express among AI logo design tools worldwide. Looka had about 74,000 branded searches, while Adobe Express had 2,400. Looka made up 15.5% of all AI logo design tool searches we track, and Adobe Express accounted for 0.5%. When we asked ChatGPT and Google AI Overviews about AI logo design tools, Adobe Express appeared in all five answers and Looka in four. Looka was mentioned before Adobe Express in three out of five answers.

Among AI logo design tools worldwide in September 2026

Who do people search for more?

Looka, about 31 searches for every 1 for Adobe Express

Looka 74K searchesAdobe Express 2.4K searches

Who does AI mention more?

Adobe Express, mentioned in every answer we collected

Adobe Express in 5 of 5Looka in 4 of 5

Who does AI recommend more?

Looka, named ahead of Adobe Express in 3 of 5 answers

Looka first in 3Adobe Express first in 2

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Top AI logo design tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Adobe Express appeared in all five answers. Looka was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Looka was listed before Adobe Express in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Looka1st
  2. Adobe Express2nd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Adobe Express5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Looka4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about AI logo design tools

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Adobe Express or Looka more popular in search?

This chart shows how often people search Google for Adobe Express and Looka by name. Each line represents a brand's share of searches for all ten AI logo design tools we track, month by month, from English-language searches worldwide.

Adobe Express and Looka among AI logo design tools worldwide, by month

Share of searches by month for Looka, Adobe Express. The figures are in the table below the chart.

View monthly share of searches table
MonthLookaAdobe Express
Nov 202514.3%7.9%
Dec 202516.6%3.3%
Jan 202618.1%0.89%
Feb 202617.1%1%
Mar 202617.2%1.3%
Apr 202615.9%8.7%
May 202610.7%1.8%
Jun 20269.3%1.9%
Jul 202610.3%1.4%
Aug 202611.9%1.1%
Sep 202615.5%0.5%
Oct 2026——

Adobe Express sells other things too, so only its searches that name this product count here, like “adobe express logo maker”.

How has branded search for Adobe Express and Looka changed worldwide over the last 12 months?

3 findings
  • Looka was ahead of Adobe Express in every measured month of the 11 months ending September 2026.
  • Across the 11 months ending September 2026, Adobe Express’ share of searches among AI logo design tools worldwide moved from 7.9% to 0.5%, and its estimated monthly branded searches moved from 90.5K to 2.4K.
  • Across the 11 months ending September 2026, Looka’s share of searches among AI logo design tools worldwide moved from 14.3% to 15.5%, and its estimated monthly branded searches moved from 165K to 74K.

How did search popularity change for AI logo design tools worldwide in September 2026?

3 changes
  1. In September 2026, Looka overtook Canva to rank 2nd among AI logo design tools worldwide, with 15.5% of the searches.

  2. In September 2026, LOGO.com overtook Adobe Express to rank 7th among AI logo design tools worldwide, with 1.4% of the searches.

  3. In September 2026, Adobe Express lost share of searches among AI logo design tools worldwide, from 1.1% to 0.5%.

How are Adobe Express’ and Looka’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Adobe Express’ and Looka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adobe Express

1 branded search term

  • adobe express logo maker

Looka

1 branded search term

  • looka

How the Brand Demand Index is measured

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