Brandwave

Canva vs Erase.bg:Which is more popular?

In September 2026, Erase.bg had more branded searches than Canva among background removal tools worldwide. Erase.bg had about 74,000 branded searches, while Canva had 60,500. Erase.bg made up 0.4% of all background removal tool searches we track, and Canva accounted for 0.33%. When we asked ChatGPT and Google AI Overviews about background removal tools, Canva appeared in all five answers and Erase.bg in none.

Among background removal tools worldwide in September 2026

Who do people search for more?

Erase.bg, about 22% more searches than Canva

Erase.bg 74K searchesCanva 60.5K searches

Who does AI mention more?

Canva, mentioned in every answer we collected

Canva in 5 of 5Erase.bg in 0 of 5

Who does AI recommend more?

Canva, the only one of the two named

Canva first in 5Erase.bg never named

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Top background removal tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. Erase.bg did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canva1st
  2. Erase.bg–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canva5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Erase.bg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about background removal tools

5 answers
  • Asked ChatGPT

    “Which background removal tool should I use?”

    1. 2Canva
  • Asked ChatGPT

    “What are the best background removal tools?”

    1. 4Canva
  • Asked ChatGPT

    “What's the best background removal tool for editing product photos?”

    1. 4Canva
  • Searched Google, AI Overview

    “remove photo background”

    1. 3Canva
  • Searched Google, AI Overview

    “ai background remover”

    1. 4Canva

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Canva or Erase.bg more popular in search?

This chart shows how often people search Google for Canva and Erase.bg by name. Each line represents a brand's share of searches for all nine background removal tools we track, month by month, from English-language searches worldwide.

Canva and Erase.bg among background removal tools worldwide, by month

Share of searches by month for Erase.bg, Canva. The figures are in the table below the chart.

View monthly share of searches table
MonthErase.bgCanva
Nov 20250.4%0.15%
Dec 20250.48%0.48%
Jan 20260.39%0.48%
Feb 20260.39%2.4%
Mar 20260.39%0.26%
Apr 20260.4%0.59%
May 20260.4%0.22%
Jun 20260.33%0.22%
Jul 20260.4%0.22%
Aug 20260.33%0.22%
Sep 20260.4%0.33%
Oct 2026——

Canva sells other things too, so only its searches that name this product count here, like “canva background remover”.

How has branded search for Canva and Erase.bg changed worldwide over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 11 months ending September 2026: Canva took it in January 2026, Erase.bg took it in March 2026, Canva took it in April 2026, Erase.bg took it in May 2026.
  • Across the 11 months ending September 2026, Canva’s share of searches among background removal tools worldwide moved from 0.15% to 0.33%, and its estimated monthly branded searches moved from 40.5K to 60.5K.
  • Across the 11 months ending September 2026, Erase.bg’s share of searches among background removal tools worldwide held steady at 0.4%, and its estimated monthly branded searches moved from 110K to 74K.

How did search popularity change for background removal tools worldwide in September 2026?

2 changes
  1. In September 2026, Canva rose from 7th to 6th among background removal tools worldwide.

  2. In September 2026, Erase.bg rose from 5th to 4th among background removal tools worldwide.

How are Canva’s and Erase.bg’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Canva’s and Erase.bg’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Canva

2 branded search terms

  • canva background remover
  • canva bg remover

Erase.bg

1 branded search term

  • erase bg

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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