Brandwave

Canva vs HubSpot Breeze:Which is more popular?

In September 2026, Canva had more branded searches than HubSpot Breeze among AI marketing platforms worldwide. Canva had about 14,800 branded searches, while HubSpot Breeze had 2,900. Canva made up 11.5% of all AI marketing platform searches we track, and HubSpot Breeze accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about AI marketing platforms, Canva and HubSpot Breeze each appeared in three of the five answers. Canva was mentioned before HubSpot Breeze in every answer that named either.

Among AI marketing platforms worldwide in September 2026

Who do people search for more?

Canva, about 5 searches for every 1 for HubSpot Breeze

Canva 14.8K searchesHubSpot Breeze 2.9K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Canva in 3 of 5HubSpot Breeze in 3 of 5

Who does AI recommend more?

Canva, named ahead of HubSpot Breeze in 3 of 3 answers

Canva first in 3HubSpot Breeze never first

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Top AI marketing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Canva and HubSpot Breeze were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Canva was listed before HubSpot Breeze in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canva1st
  2. HubSpot Breeze2nd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canva3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • HubSpot Breeze3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about AI marketing platforms

5 answers

  • Asked ChatGPT

    “What are the best AI marketing tools?”

    1. 1Canva
    2. 5HubSpot Breeze

  • Asked ChatGPT

    “Which AI platform is best for creating marketing content at scale?”

    1. Asked ChatGPT

      “What AI tools do marketing teams use to run campaigns?”

      1. 1Canva
      2. 5HubSpot Breeze

    2. Searched Google, AI Overview

      “ai marketing tools”

      1. 3Canva
      2. 4HubSpot Breeze

    3. Searched Google, AI Overview

      “ai marketing platform”

      Brands are shown in the order each answer named them. The survey took place in the United States on October 23, 2026.

      Is Canva or HubSpot Breeze more popular in search?

      This chart shows how often people search Google for Canva and HubSpot Breeze by name. Each line represents a brand's share of searches for all 12 AI marketing platforms we track, month by month, from English-language searches worldwide.

      Canva and HubSpot Breeze among AI marketing platforms worldwide, by month

      Share of searches by month for Canva, HubSpot Breeze. The figures are in the table below the chart.

      View monthly share of searches table
      MonthCanvaHubSpot Breeze
      Nov 20257.2%2.1%
      Dec 20256.5%1.9%
      Jan 20267.3%1.8%
      Feb 20269.6%1.9%
      Mar 20268.3%2%
      Apr 202610%3%
      May 202610.1%2.5%
      Jun 202610.2%2.5%
      Jul 202612.3%2.4%
      Aug 202612.6%2%
      Sep 202611.5%2.2%
      Oct 2026——

      Canva sells other things too, so only its searches that name this product count here, like “canva magic studio”.

      How has branded search for Canva and HubSpot Breeze changed worldwide over the last 12 months?

      3 findings
      • Canva was ahead of HubSpot Breeze in every measured month of the 11 months ending September 2026.
      • Across the 11 months ending September 2026, Canva’s share of searches among AI marketing platforms worldwide moved from 7.2% to 11.5%, and its estimated monthly branded searches moved from 22.2K to 14.8K.
      • Across the 11 months ending September 2026, HubSpot Breeze’s share of searches among AI marketing platforms worldwide moved from 2.1% to 2.2%, and its estimated monthly branded searches moved from 6.6K to 2.9K.

      How did search popularity change for AI marketing platforms worldwide in September 2026?

      3 changes

      1. In September 2026, Typeface overtook HubSpot Breeze and 3 others to rank 7th among AI marketing platforms worldwide, with 4.2% of the searches.

      2. In September 2026, Canva lost share of searches among AI marketing platforms worldwide, from 12.6% to 11.5%.

      3. Estimated monthly branded searches for HubSpot Breeze worldwide fell 56.1% over 11 measured months, from 6.6K to 2.9K in September 2026.

      How are Canva’s and HubSpot Breeze’s branded searches counted?

      3 search terms

      Brandwave collects information about searches that people make online using Canva’s and HubSpot Breeze’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Canva

      1 branded search term

      • canva magic studio

      HubSpot Breeze

      2 branded search terms

      • hubspot ai
      • hubspot artificial intelligence

      How the Brand Demand Index is measured

      Creator with pink hair and a pink jacket

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