Canva vs Slazzer:Which is more popular?
In September 2026, Canva had more branded searches than Slazzer among background removal tools worldwide. Canva had about 60,500 branded searches, while Slazzer had 29,500. Canva made up 0.33% of all background removal tool searches we track, and Slazzer accounted for 0.16%. When we asked ChatGPT and Google AI Overviews about background removal tools, Canva appeared in all five answers and Slazzer in none.
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Top background removal tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. Slazzer did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
See every answer about background removal tools
5 answers
Asked ChatGPT
“Which background removal tool should I use?”
Asked ChatGPT
“What are the best background removal tools?”
Asked ChatGPT
“What's the best background removal tool for editing product photos?”
Searched Google, AI Overview
“remove photo background”
Searched Google, AI Overview
“ai background remover”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Canva or Slazzer more popular in search?
This chart shows how often people search Google for Canva and Slazzer by name. Each line represents a brand's share of searches for all nine background removal tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Canva, Slazzer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Canva | Slazzer |
|---|---|---|
| Nov 2025 | 0.15% | 0.16% |
| Dec 2025 | 0.48% | 0.19% |
| Jan 2026 | 0.48% | 0.19% |
| Feb 2026 | 2.4% | 0.15% |
| Mar 2026 | 0.26% | 0.15% |
| Apr 2026 | 0.59% | 0.16% |
| May 2026 | 0.22% | 0.17% |
| Jun 2026 | 0.22% | 0.13% |
| Jul 2026 | 0.22% | 0.11% |
| Aug 2026 | 0.22% | 0.11% |
| Sep 2026 | 0.33% | 0.16% |
| Oct 2026 | — | — |
Canva sells other things too, so only its searches that name this product count here, like “canva background remover”.
How has branded search for Canva and Slazzer changed worldwide over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending September 2026: Canva took it in December 2025.
- Across the 11 months ending September 2026, Canva’s share of searches among background removal tools worldwide moved from 0.15% to 0.33%, and its estimated monthly branded searches moved from 40.5K to 60.5K.
- Across the 11 months ending September 2026, Slazzer’s share of searches among background removal tools worldwide held steady at 0.16%, and its estimated monthly branded searches moved from 43.4K to 29.5K.
How did search popularity change for background removal tools worldwide in September 2026?
2 changes
In September 2026, Canva rose from 7th to 6th among background removal tools worldwide.
Estimated monthly branded searches for Slazzer worldwide fell 32% over 11 measured months, from 43.4K to 29.5K in September 2026.
How are Canva’s and Slazzer’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Canva’s and Slazzer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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