Brandwave

How popular isSea to Summit in search?

In September 2026, there were an estimated 74K branded searches for Sea to Summit worldwide which is up 22.3% over the last 12 months. Sea to Summit holds 2.9% estimated Share of Search among tent Stakes brands worldwide and is ranked 4th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Snow59.4%
  2. Canopy26.6%
  3. Coleman9.5%
  4. Sea to Summit2.9%
  5. Big Agnes1.1%
  6. Easton0.21%
  7. MSR0.21%
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Which tent Stakes brands compete with Sea to Summit?

Sea to Summit against tent Stakes brands worldwide, by month

Share of Search by month for Snow, Canopy, Coleman, Sea to Summit. The figures are in the table below the chart.

View monthly share of search table
MonthSnowCanopyColemanSea to SummitBig AgnesEastonMSR
Oct 202561.9%22.6%11.4%2.5%1.1%0.27%0.22%
Nov 202570.5%17.2%8.7%2.3%0.85%0.21%0.17%
Dec 202574.9%15%7.5%1.6%0.6%0.18%0.15%
Jan 202679.2%13%5.6%1.4%0.52%0.13%0.1%
Feb 202667.7%20.3%8.4%2.2%1%0.24%0.16%
Mar 202653.3%29.2%12.3%3.2%1.4%0.29%0.23%
Apr 202643.5%35.3%15.1%3.9%1.7%0.28%0.28%
May 202637.8%37.5%16.8%5%2.3%0.3%0.37%
Jun 202628.9%42.9%19.7%5.8%2.1%0.34%0.34%
Jul 202628.4%42.1%19.3%6.9%2.5%0.34%0.41%
Aug 202642%34.1%15.6%5.6%2.1%0.33%0.33%
Sep 202659.4%26.6%9.5%2.9%1.1%0.21%0.21%

  1. 1.Snow

    59.4%

    Held 1st. 1.5M estimated branded searches, +81.6% vs prior month. Share +17.5 points.

  2. 2.Canopy

    26.6%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share -7.5 points.

  3. 3.Coleman

    9.5%

    Held 3rd. 241K estimated branded searches, -21.8% vs prior month. Share -6.1 points.

  4. 4.Sea to Summit

    2.9%

    Held 4th. 74K estimated branded searches, -32.7% vs prior month. Share -2.6 points.

  5. 5.Big Agnes

    1.1%

    Held 5th. 27.1K estimated branded searches, -33.1% vs prior month. Share -1 points.

  6. 6.Easton

    0.21%

    Held 6th. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  7. 7.MSR

    0.21%

    Held 7th. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

Compare search popularity between Sea to Summit and its closest rivals

Every comparison with Sea to Summit

How has branded search demand for Sea to Summit changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Sea to Summit worldwide rose from 60.5K to 74K.
  • Across the 12 months ending September 2026, Sea to Summit’s estimated Share of Search among tent Stakes brands worldwide peaked at 6.9% in July 2026 and was lowest at 1.4% in January 2026.

How did search popularity change for tent Stakes brands worldwide in September 2026?

  1. In September 2026, Snow gained estimated Share of Search among tent Stakes brands worldwide, from 42% to 59.4%.

  2. In September 2026, Canopy lost estimated Share of Search among tent Stakes brands worldwide, from 34.1% to 26.6%.

  3. In September 2026, Coleman lost estimated Share of Search among tent Stakes brands worldwide, from 15.6% to 9.5%.

  4. In September 2026, Sea to Summit lost estimated Share of Search among tent Stakes brands worldwide, from 5.6% to 2.9%.

  5. In September 2026, Big Agnes lost estimated Share of Search among tent Stakes brands worldwide, from 2.1% to 1.1%.

  6. Estimated monthly branded searches for Easton worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

Where does Sea to Summit compete?

Sea to Summit is ranked in 14 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Waterproof Bag brands4th of 40.26%Show ranking
Tent Stakes brands4th of 72.9%Shown above
Tent Pegs brands4th of 83.5%Show ranking
Neck Pillow brands2nd of 76%Show ranking
Dry bag brands3rd of 66.9%Show ranking
Sleeping bag brands3rd of 68.6%Show ranking
Mosquito Net brands5th of 59.9%Show ranking
Sleeping pads2nd of 610.1%Show ranking
Sleeping mat brands2nd of 510.5%Show ranking
Bug Net brands2nd of 418.2%Show ranking
Camping cookware3rd of 618.3%Show ranking
Packing cube brands2nd of 622.8%Show ranking
Travel pillow brands1st of 640.6%Show ranking
Sleeping pad brands1st of 350.1%Show ranking

How is Sea to Summit measured?

Brandwave collects information about searches that people make online using Sea to Summit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • sea to summit

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How the Brand Demand Index is measured

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