Brandwave

How popular isBig Agnes in search?

In September 2026, there were an estimated 27.1K branded searches for Big Agnes worldwide which held steady over the last 12 months. Big Agnes holds 2.8% estimated Share of Search among camping tent brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Kathmandu57.3%
  2. Coleman25.1%
  3. Macpac14.1%
  4. Big Agnes2.8%
  5. MSR0.69%
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Where does Big Agnes compete?

Big Agnes is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Camping tent brands4th of 52.8%Shown below
Sleeping bag brands6th of 63.2%Show ranking
Sleeping pads4th of 613.4%Show ranking
Tent pegs brands2nd of 325.1%Show ranking
Backpacking tent brands1st of 348.1%Show ranking
Ultralight tent brands1st of 348.1%Show ranking

Which camping tent brands compete with Big Agnes?

Big Agnes against camping tent brands worldwide, by month

Share of Search by month for Kathmandu, Coleman, Macpac, Big Agnes. The figures are in the table below the chart.

View monthly share of search table
MonthKathmanduColemanMacpacBig AgnesMSR
Oct 202560.1%24.9%12%2.4%0.59%
Nov 202561.6%20.9%15%2%0.48%
Dec 202561.9%20.8%15.1%1.7%0.47%
Jan 202657.9%25%14.2%2.3%0.58%
Feb 202658.1%24.1%14.3%2.9%0.64%
Mar 202662.8%21.6%12.6%2.5%0.54%
Apr 202660.9%21.3%14.9%2.4%0.55%
May 202659.8%21.9%14.6%2.9%0.84%
Jun 202662.6%19.3%15.4%2.1%0.53%
Jul 202659.5%22.3%14.5%2.9%0.7%
Aug 202661.1%22.9%12.3%3%0.68%
Sep 202657.3%25.1%14.1%2.8%0.69%

  1. 1.Kathmandu

    57.3%

    Held 1st. 550K estimated branded searches, -33.2% vs prior month. Share -3.8 points.

  2. 2.Coleman

    25.1%

    Held 2nd. 241K estimated branded searches, -21.8% vs prior month. Share +2.2 points.

  3. 3.Macpac

    14.1%

    Held 3rd. 135K estimated branded searches, -18.2% vs prior month. Share +1.8 points.

  4. 4.Big Agnes

    2.8%

    Held 4th. 27.1K estimated branded searches, -33.1% vs prior month. Share -0.2 points.

  5. 5.MSR

    0.69%

    Held 5th. 6.7K estimated branded searches, -27.7% vs prior month. Share 0 points.

Compare search popularity between Big Agnes and its closest rivals

Every comparison with Big Agnes

How has branded search demand for Big Agnes changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Big Agnes worldwide held steady at 27.1K.
  • Across the 12 months ending September 2026, Big Agnes’ estimated Share of Search among camping tent brands worldwide peaked at 3% in August 2026 and was lowest at 1.7% in December 2025.

How did search popularity change for camping tent brands worldwide in September 2026?

  1. In September 2026, Coleman gained estimated Share of Search among camping tent brands worldwide, from 22.9% to 25.1%.

  2. In September 2026, Macpac gained estimated Share of Search among camping tent brands worldwide, from 12.3% to 14.1%.

  3. In September 2026, Kathmandu lost estimated Share of Search among camping tent brands worldwide, from 61.1% to 57.3%.

How is Big Agnes measured?

Brandwave collects information about searches that people make online using Big Agnes’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • big agnes

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How the Brand Demand Index is measured

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