Sleeping mat brands:Which brands are most popular in search?
In August 2026, Nemo was the most searched among sleeping mat brands worldwide, with an estimated 823K branded searches and 79.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Nemo79.3%
Sea to Summit10.6%
Exped4.8%
Therm-a-Rest4.8%
Klymit0.52%
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Share of SearchLeaderboard
Compare the sleeping mat brands campers buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Nemo, Sea to Summit, Exped, Therm-a-Rest. The figures are in the table below the chart.
View monthly share of search table
| Month | Nemo | Sea to Summit | Exped | Therm-a-Rest | Klymit |
|---|---|---|---|---|---|
| Oct 2025 | 82.9% | 7.5% | 5% | 4.1% | 0.54% |
| Nov 2025 | 80.9% | 8.9% | 4.9% | 4.9% | 0.53% |
| Dec 2025 | 83.7% | 7.5% | 4.1% | 4.1% | 0.55% |
| Jan 2026 | 80.9% | 8.9% | 4.9% | 4.9% | 0.53% |
| Feb 2026 | 83% | 7.5% | 5% | 4.1% | 0.44% |
| Mar 2026 | 80% | 8.8% | 5.9% | 4.8% | 0.52% |
| Apr 2026 | 80.9% | 8.9% | 4.9% | 4.9% | 0.53% |
| May 2026 | 80.9% | 8.9% | 4.9% | 4.9% | 0.53% |
| Jun 2026 | 77.5% | 10.4% | 5.7% | 5.7% | 0.62% |
| Jul 2026 | 75.8% | 12.4% | 5.6% | 5.6% | 0.61% |
| Aug 2026 | 79.3% | 10.6% | 4.8% | 4.8% | 0.52% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 79.3% | 823K | +22.3% | +3.5 points | |
| 2, held 2nd | 10.6% | 110K | 0% | -1.8 points | |
| 3, held 3rd | 4.8% | 49.5K | 0% | -0.8 points | |
| 4, held 4th | 4.8% | 49.5K | 0% | -0.8 points | |
| 5, held 5th | 0.52% | 5.4K | 0% | -0.1 points |
1.
Nemo79.3%
Held 1st. 823K estimated branded searches, +22.3% vs prior month. Share +3.5 points.
10.6%
Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -1.8 points.
3.
Exped4.8%
Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -0.8 points.
4.8%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share -0.8 points.
5.
Klymit0.52%
Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between leading brands
- Nemo vs Sea to Summit: compare search popularity
- Nemo vs Exped: compare search popularity
- Nemo vs Therm-a-Rest: compare search popularity
- Sea to Summit vs Exped: compare search popularity
- Sea to Summit vs Therm-a-Rest: compare search popularity
- Exped vs Therm-a-Rest: compare search popularity
- Compare any of these brands
Which brand is most popular in search among sleeping mat brands worldwide?
5 brands
In August 2026, Nemo was the most searched among sleeping mat brands worldwide, with an estimated 823K branded searches and 79.3% estimated Share of Search within this set. Sea to Summit is in 2nd place, 68.7 percentage points behind at 10.6% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Nemo | 82.9% → 79.3% | 83.7%Dec 2025 | 75.8%Jul 2026 | 1st |
| Sea to Summit | 7.5% → 10.6% | 12.4%Jul 2026 | 7.5%Oct 2025 | 2nd |
| Exped | 5% → 4.8% | 5.9%Mar 2026 | 4.1%Dec 2025 | 3rd |
| Therm-a-Rest | 4.1% → 4.8% | 5.7%Jun 2026 | 4.1%Oct 2025 | 4th |
| Klymit | 0.54% → 0.52% | 0.62%Jun 2026 | 0.44%Feb 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Nemo’s estimated Share of Search among sleeping mat brands worldwide decreased from 82.9% to 79.3%.
- Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among sleeping mat brands worldwide increased from 7.5% to 10.6%.
- Across the 11 months ending August 2026, Therm-a-Rest’s estimated Share of Search among sleeping mat brands worldwide increased from 4.1% to 4.8%.
- Across the 11 months ending August 2026, Nemo’s estimated Share of Search among sleeping mat brands worldwide peaked at 83.7% in December 2025 and was lowest at 75.8% in July 2026.
- Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among sleeping mat brands worldwide peaked at 12.4% in July 2026 and was lowest at 7.5% in October 2025.
- Across the 11 months ending August 2026, Exped’s estimated Share of Search among sleeping mat brands worldwide peaked at 5.9% in March 2026 and was lowest at 4.1% in December 2025.
- Across the 11 months ending August 2026, Therm-a-Rest’s estimated Share of Search among sleeping mat brands worldwide peaked at 5.7% in June 2026 and was lowest at 4.1% in October 2025.
- Across the 11 months ending August 2026, Exped and Klymit held steady: their estimated Share of Search among sleeping mat brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for sleeping mat brands worldwide in August 2026?
5 changes
In August 2026, Nemo gained estimated Share of Search among sleeping mat brands worldwide, from 75.8% to 79.3%.
In August 2026, Sea to Summit lost estimated Share of Search among sleeping mat brands worldwide, from 12.4% to 10.6%.
In August 2026, Exped lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%.
In August 2026, Therm-a-Rest lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%.
Estimated monthly branded searches for Klymit worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.
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