Brandwave

Camping cookware:Which brands are most popular in search?

In August 2026, Primus was the most searched among camping cookware worldwide, with an estimated 246K branded searches and 47.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Primus47.9%
  2. Jetboil26.3%
  3. Sea to Summit21.4%
  4. GSI Outdoors1.6%
  5. Trangia1.6%
  6. MSR1.3%

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Share of SearchLeaderboard

Compare the camping cookware shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among camping cookware worldwide, by month

Share of Search by month for Primus, Jetboil, Sea to Summit. The figures are in the table below the chart.

View monthly share of search table
MonthPrimusJetboilSea to SummitGSI OutdoorsTrangiaMSR
Oct 202556.7%25.4%13.9%1.5%1.2%1.2%
Nov 202555%24.6%16.5%1.5%1.2%1.2%
Dec 202551.8%28.4%15.6%1.7%1.1%1.4%
Jan 202655%24.6%16.5%1.5%1.2%1.2%
Feb 202662.2%18.7%15.3%1.4%1.4%1.1%
Mar 202657.1%21%17.2%1.5%1.9%1.3%
Apr 202654.7%24.4%16.4%1.5%1.8%1.2%
May 202652.2%23.3%19.2%1.7%2.1%1.4%
Jun 202652.4%23.4%19.3%1.7%2.1%1.1%
Jul 202648%26.4%21.5%1.6%1.3%1.3%
Aug 202647.9%26.3%21.4%1.6%1.6%1.3%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Primus

    47.9%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. 2.Jetboil

    26.3%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. Held 3rd. 110K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.GSI Outdoors

    1.6%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Trangia

    1.6%

    Moved from 6th to 5th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.3 points.

  6. 6.MSR

    1.3%

    Moved from 5th to 6th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among camping cookware worldwide?

In August 2026, Primus was the most searched among camping cookware worldwide, with an estimated 246K branded searches and 47.9% estimated Share of Search within this set. Jetboil is in 2nd place, 21.6 percentage points behind at 26.3% Share of Search.

Global camping cookware, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Primus56.7% → 47.9%62.2%Feb 202647.9%Aug 20261st
Jetboil25.4% → 26.3%28.4%Dec 202518.7%Feb 20262nd
Sea to Summit13.9% → 21.4%21.5%Jul 202613.9%Oct 20253rd
GSI Outdoors1.5% → 1.6%1.7%Jun 20261.4%Feb 20264th
Trangia1.2% → 1.6%2.1%Jun 20261.1%Dec 20256th → 5th
MSR1.2% → 1.3%1.4%May 20261.1%Feb 20265th → 6th

Each finding as a sentence

  • Across the 11 months ending August 2026, Primus’ estimated Share of Search among camping cookware worldwide decreased from 56.7% to 47.9%.
  • Across the 11 months ending August 2026, Jetboil’s estimated Share of Search among camping cookware worldwide increased from 25.4% to 26.3%.
  • Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among camping cookware worldwide increased from 13.9% to 21.4%.
  • Across the 11 months ending August 2026, Primus’ estimated Share of Search among camping cookware worldwide peaked at 62.2% in February 2026 and was lowest at 47.9% in August 2026.
  • Across the 11 months ending August 2026, Jetboil’s estimated Share of Search among camping cookware worldwide peaked at 28.4% in December 2025 and was lowest at 18.7% in February 2026.
  • Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among camping cookware worldwide peaked at 21.5% in July 2026 and was lowest at 13.9% in October 2025.
  • Across the 11 months ending August 2026, Trangia rose from 6th to 5th among camping cookware worldwide.
  • Across the 11 months ending August 2026, MSR fell from 5th to 6th among camping cookware worldwide.
  • Across the 11 months ending August 2026, GSI Outdoors held steady: its estimated Share of Search among camping cookware worldwide moved less than 0.5 percentage points.

How did search popularity change for camping cookware worldwide in August 2026?

  1. In August 2026, Trangia rose from 6th to 5th among camping cookware worldwide.

  2. In August 2026, MSR fell from 5th to 6th among camping cookware worldwide.

  3. Estimated monthly branded searches for Sea to Summit worldwide rose 81.8% over 11 measured months, from 60.5K to 110K in August 2026.

  4. Estimated monthly branded searches for GSI Outdoors worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.

  5. Estimated monthly branded searches for Jetboil worldwide rose 22.7% over 11 measured months, from 110K to 135K in August 2026.

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