Brandwave

How popular isSea to Summit in search?

In August 2026, there were an estimated 110K branded searches for Sea to Summit worldwide which is up 81.8% over the last 11 months. Sea to Summit holds 29.2% estimated Share of Search among packing cube brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Peak Design56.1%
  2. Sea to Summit29.2%
  3. Eagle Creek13.1%
  4. TravelWise0.77%
  5. AmazonBasics0.64%
  6. Gonex0.13%
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Which packing cube brands compete with Sea to Summit?

Sea to Summit against packing cube brands worldwide, by month

Share of Search by month for Peak Design, Sea to Summit, Eagle Creek. The figures are in the table below the chart.

View monthly share of search table
MonthPeak DesignSea to SummitEagle CreekTravelWiseAmazonBasicsGonex
Oct 202566.2%18.9%12.7%1.1%0.91%0.12%
Nov 202568.3%19.3%10.6%0.94%0.76%0.1%
Dec 202566.4%18.8%12.6%0.9%1.1%0.15%
Jan 202663.4%22.2%12.1%1.1%1.1%0.14%
Feb 202663.3%22.1%12.1%1.3%1.1%0.14%
Mar 202663.8%22.1%12.1%1.1%0.87%0.12%
Apr 202659.2%25%13.7%0.98%0.98%0.13%
May 202659.1%25.3%13.8%0.81%0.81%0.11%
Jun 202659.2%25.3%13.9%0.81%0.67%0.13%
Jul 202651.2%32.5%14.6%0.86%0.71%0.14%
Aug 202656.1%29.2%13.1%0.77%0.64%0.13%
Sep 2026——————

  1. 1.Peak Design

    56.1%

    Held 1st. 211K estimated branded searches, +21.9% vs prior month. Share +4.9 points.

  2. 2.Sea to Summit

    29.2%

    Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -3.3 points.

  3. 3.Eagle Creek

    13.1%

    Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -1.5 points.

  4. 4.TravelWise

    0.77%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.AmazonBasics

    0.64%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Gonex

    0.13%

    Held 6th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Sea to Summit and its closest rivals

How has branded search demand for Sea to Summit changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Sea to Summit worldwide rose from 60.5K to 110K.
  • Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among packing cube brands worldwide increased from 18.9% to 29.2%.
  • Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among packing cube brands worldwide peaked at 32.5% in July 2026 and was lowest at 18.8% in December 2025.

How did search popularity change for packing cube brands worldwide in August 2026?

  1. In August 2026, Peak Design gained estimated Share of Search among packing cube brands worldwide, from 51.2% to 56.1%.

  2. In August 2026, Sea to Summit lost estimated Share of Search among packing cube brands worldwide, from 32.5% to 29.2%.

  3. In August 2026, Eagle Creek lost estimated Share of Search among packing cube brands worldwide, from 14.6% to 13.1%.

  4. Estimated monthly branded searches for Gonex worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.

  5. Estimated monthly branded searches for TravelWise worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.

  6. Estimated monthly branded searches for AmazonBasics worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

Where does Sea to Summit compete?

Sea to Summit is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Sleeping bag brands3rd of 59.3%Show ranking
Sleeping pads2nd of 610.2%Show ranking
Sleeping mat brands2nd of 510.6%Show ranking
Camping cookware3rd of 621.4%Show ranking
Packing cube brands2nd of 629.2%Shown above
Dry bag brands2nd of 635.3%Show ranking
Travel pillow brands1st of 644.4%Show ranking

How is Sea to Summit measured?

Brandwave collects information about searches that people make online using Sea to Summit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • sea to summit

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How the Brand Demand Index is measured

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