Brandwave

How popular isEpson?

In September 2026, people searched for Epson by name about 934,000 times worldwide, about the same as the previous year. These searches made up 1.3% of all global laser projector brand searches, placing Epson ninth out of ten brands. When we asked both ChatGPT and Google AI Overviews about laser projector brands, Epson appeared in three of the five answers and was the joint most recommended of the ten.

Search and AI answers in September 2026

Epson is the ninth most searched of 10 competitors and the joint most recommended in AI answers.

  1. ADJShare of searches 48.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. BenQShare of searches 17.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  3. ChauvetShare of searches 9.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. SonyShare of searches 6.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  5. EpsonShare of searches 1.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st

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Top laser projector brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Epson was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Epson is the joint most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hisense1st
  2. Epson1st
  3. Sony3rd
  4. Kvant4th
  5. X-Laser5th
  6. BenQ6th
  7. Laserworld7th
  8. ADJ–
  9. Chauvet–
  10. Showtec–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hisense3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Epson3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BenQ2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sony2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Laserworld1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kvant1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • X-Laser1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ADJ0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chauvet0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Showtec0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about laser projector brands

5 answers

  • Asked ChatGPT

    “Which laser projector brand should I buy?”

    1. 1Epson
    2. 2Hisense
    3. 3Sony
    4. 4BenQ

  • Asked ChatGPT

    “What are the best laser projector brands?”

    1. 1Sony
    2. 2Epson
    3. 3Hisense
    4. 4BenQ

  • Asked ChatGPT

    “What's the best laser projector brand for stage lighting?”

    1. 1Kvant
    2. 2X-Laser
    3. 3Laserworld

  • Searched Google, AI Overview

    “best laser projector”

    1. 1Hisense
    2. 2Epson

  • Searched Google, AI Overview

    “projector laser lights”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

    Which laser projector brands compete with Epson?

    Epson against laser projector brands worldwide, by month

    Share of searches by month for ADJ, BenQ, Chauvet, Sony, Hisense, Laserworld, Kvant, Epson. The figures are in the table below the chart.

    View monthly share of searches table
    MonthADJBenQChauvetSonyHisenseLaserworldKvantShowtecEpsonX-Laser
    Oct 202545.9%16.8%11.3%6.1%9.1%3.3%2.7%2.2%1.5%0.96%
    Nov 202539.9%21.8%9.8%6.5%9.7%3.6%2.9%2.9%1.9%1%
    Dec 202542%18.8%10.3%6.9%9.9%3.8%3.1%2.5%1.6%1.1%
    Jan 202641.7%18.7%10.2%6.8%9.9%3.7%3%3%2%0.9%
    Feb 202645.9%16.8%11.2%6.1%7.7%3.3%2.7%3.3%1.8%0.99%
    Mar 202644.1%19.7%10.8%5.9%6.6%3.9%3.2%3.2%1.4%1.1%
    Apr 202643.8%19.6%10.7%5.9%8%3.2%3.2%3.2%1.4%0.95%
    May 202641.9%18.7%10.2%5.6%7.6%5.6%2.5%5.6%1.4%0.9%
    Jun 202636.8%24.6%9%7.4%8.7%6%2.7%2.7%1.5%0.79%
    Jul 202636.8%24.6%9%7.4%9.5%4.9%2.7%2.7%1.5%0.97%
    Aug 202643.3%19.4%10.6%7.1%7.9%4.7%2.6%2.1%1.4%0.94%
    Sep 202648.3%17.7%9.7%6.5%6.2%5.3%2.3%1.9%1.3%0.85%

    1. 1.ADJ

      48.3%

      Held 1st. 90.5K estimated branded searches, +22.3% vs prior month. Share +5 points.

    2. 2.BenQ

      17.7%

      Held 2nd. 33.1K estimated branded searches, 0% vs prior month. Share -1.7 points.

    3. 3.Chauvet

      9.7%

      Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -0.9 points.

    4. 4.Sony

      6.5%

      Moved from 5th to 4th. 12.1K estimated branded searches, 0% vs prior month. Share -0.6 points.

    5. 5.Hisense

      6.2%

      Moved from 4th to 5th. 11.7K estimated branded searches, -13.3% vs prior month. Share -1.7 points.

    6. 6.Laserworld

      5.3%

      Held 6th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.5 points.

    7. 7.Kvant

      2.3%

      Held 7th. 4.4K estimated branded searches, 0% vs prior month. Share -0.2 points.

    8. 8.Showtec

      1.9%

      Held 8th. 3.6K estimated branded searches, 0% vs prior month. Share -0.2 points.

    9. 9.Epson

      1.3%

      Held 9th. 2.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

    10. 10.X-Laser

      0.85%

      Held 10th. 1.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

    Compare popularity between Epson and its closest rivals

    Every comparison with Epson

    48 comparisons

    How has branded search demand for Epson changed worldwide over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Epson worldwide held steady, from 905K to 934K.
    • Across the 12 months ending September 2026, Epson’s share of searches among laser projector brands worldwide held steady, from 1.5% to 1.3%.

    How did search popularity change for laser projector brands worldwide in September 2026?

    6 changes

    1. In September 2026, ADJ gained share of searches among laser projector brands worldwide, from 43.3% to 48.3%.

    2. In September 2026, Laserworld gained share of searches among laser projector brands worldwide, from 4.7% to 5.3%.

    3. In September 2026, BenQ lost share of searches among laser projector brands worldwide, from 19.4% to 17.7%.

    4. In September 2026, Hisense lost share of searches among laser projector brands worldwide, from 7.9% to 6.2%.

    5. In September 2026, Chauvet lost share of searches among laser projector brands worldwide, from 10.6% to 9.7%.

    6. In September 2026, Sony lost share of searches among laser projector brands worldwide, from 7.1% to 6.5%.

    How are Epson’s branded searches counted?

    5 search terms

    Brandwave collects information about searches that people make online using Epson’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • epson
    • epson ecotank
    • epson laser projector
    • epson printer
    • epson projector

    Do you work for Epson? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Where does Epson compete?

    Epson is ranked in 20 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
    Competitor setRankShare of searchesRanking
    Projector brands3rd of 911.4%Show ranking
    Home theater projector brands4th of 61.7%Show ranking
    Portable projector brands2nd of 527.6%Show ranking
    Printer ink brands1st of 636.6%Show ranking
    Home printer brands1st of 549.4%Show ranking
    Printer brands1st of 639.7%Show ranking
    Short throw projector brands1st of 540.8%Show ranking
    Mini projector brands1st of 648.6%Show ranking
    Robot arm brands1st of 552.7%Show ranking
    Label printer brands1st of 656.6%Show ranking
    Printer toner brands1st of 758.2%Show ranking
    Label makers1st of 558.4%Show ranking
    Laser printer brands1st of 561.8%Show ranking
    Ink cartridges brands1st of 464%Show ranking
    Photo printer brands1st of 764.9%Show ranking
    Label tape brands1st of 474.9%Show ranking
    Receipt printer brands1st of 582.9%Show ranking
    Plotter printer brands1st of 386.5%Show ranking
    POS printer brands1st of 687.7%Show ranking
    Laser projector brands9th of 101.3%Shown above
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