Brandwave

How popular isEpson?

In September 2026, people searched for Epson by name about 934,000 times worldwide, about the same as the previous year. These searches made up 82.9% of all global receipt printer brand searches, placing Epson first out of five brands. When we asked both ChatGPT and Google AI Overviews about receipt printer brands, Epson appeared in all answers and was the most recommended of the five.

Search and AI answers in September 2026

Epson is the most searched of 5 competitors and the most recommended in AI answers.

  1. EpsonShare of searches 82.9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. VerifoneShare of searches 11.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. CloverShare of searches 4.9%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
  4. BIXOLONShare of searches 1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  5. SquareShare of searches 0.02%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
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Top receipt printer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Epson appeared in all four answers. Epson is the most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Epson1st
  2. Square2nd
  3. BIXOLON3rd
  4. Clover4th
  5. Verifone–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Epson4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Square4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Clover3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • BIXOLON3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Verifone0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about receipt printer brands

4 answers
  • Asked ChatGPT

    “Which receipt printer brand should I buy?”

    1. 1Epson
    2. 2BIXOLON
    3. 3Square
  • Asked ChatGPT

    “What are the best receipt printer brands?”

    1. 1Epson
    2. 2BIXOLON
    3. 3Square
    4. 4Clover
  • Asked ChatGPT

    “What's the best receipt printer brand for a checkout counter?”

    1. 1Epson
    2. 2BIXOLON
    3. 3Square
    4. 4Clover
  • Searched Google, AI Overview

    “thermal receipt printer”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “pos receipt printer”

    1. 1Square
    2. 2Clover
    3. 3Epson

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which receipt printer brands compete with Epson?

Epson against receipt printer brands worldwide, by month

Share of searches by month for Epson, Verifone, Clover. The figures are in the table below the chart.

View monthly share of searches table
MonthEpsonVerifoneCloverBIXOLONSquare
Oct 202584.2%9.3%5.4%1%0.02%
Nov 202584.6%9.4%5%1%0.01%
Dec 202585.3%9.4%4.2%1%0.01%
Jan 202685.2%9.4%4.5%0.84%<0.01%
Feb 202682.6%11.2%5.4%0.81%0.01%
Mar 202680.1%13.2%5.8%0.96%0.02%
Apr 202682.6%11.2%5.4%0.81%0.01%
May 202680.7%13.2%5.2%0.79%0.02%
Jun 202680.7%13.2%5.2%0.79%0.02%
Jul 202680.9%13.3%5%0.79%0.01%
Aug 202680.9%13.3%5%0.79%0.01%
Sep 202682.9%11.2%4.9%1%0.02%
  1. 1.Epson

    82.9%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share +2 points.

  2. 2.Verifone

    11.2%

    Held 2nd. 90.8K estimated branded searches, -17.6% vs prior month. Share -2.1 points.

  3. 3.Clover

    4.9%

    Held 3rd. 39.7K estimated branded searches, -4.5% vs prior month. Share -0.1 points.

  4. 4.BIXOLON

    1%

    Held 4th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.2 points.

  5. 5.Square

    0.02%

    Held 5th. 140 estimated branded searches, +27.3% vs prior month. Share 0 points.

Compare popularity between Epson and its closest rivals

Every comparison with Epson

48 comparisons

How has branded search demand for Epson changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Epson worldwide held steady, from 905K to 934K.
  • Across the 12 months ending September 2026, Epson’s share of searches among receipt printer brands worldwide decreased from 84.2% to 82.9%.
  • Across the 12 months ending September 2026, Epson’s share of searches among receipt printer brands worldwide peaked at 85.3% in December 2025 and was lowest at 80.1% in March 2026.

How did search popularity change for receipt printer brands worldwide in September 2026?

3 changes
  1. In September 2026, Epson gained share of searches among receipt printer brands worldwide, from 80.9% to 82.9%.

  2. In September 2026, Verifone lost share of searches among receipt printer brands worldwide, from 13.3% to 11.2%.

  3. Estimated monthly branded searches for Square worldwide fell 17.6% over 12 measured months, from 170 to 140 in September 2026.

How are Epson’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Epson’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • epson
  • epson ecotank
  • epson laser projector
  • epson printer
  • epson projector

Do you work for Epson? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Epson compete?

Epson is ranked in 20 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Projector brands3rd of 911.4%Show ranking
Home theater projector brands4th of 61.7%Show ranking
Portable projector brands2nd of 527.6%Show ranking
Printer ink brands1st of 636.6%Show ranking
Home printer brands1st of 549.4%Show ranking
Printer brands1st of 639.7%Show ranking
Short throw projector brands1st of 540.8%Show ranking
Mini projector brands1st of 648.6%Show ranking
Robot arm brands1st of 552.7%Show ranking
Label printer brands1st of 656.6%Show ranking
Printer toner brands1st of 758.2%Show ranking
Label makers1st of 558.4%Show ranking
Laser printer brands1st of 561.8%Show ranking
Ink cartridges brands1st of 464%Show ranking
Photo printer brands1st of 764.9%Show ranking
Label tape brands1st of 474.9%Show ranking
Receipt printer brands1st of 582.9%Shown above
Plotter printer brands1st of 386.5%Show ranking
POS printer brands1st of 687.7%Show ranking
Laser projector brands9th of 101.3%Show ranking
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Is Epson your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.