Brandwave

How popular isEpson in search?

In September 2026, there were an estimated 871K branded searches for Epson worldwide which held steady over the last 12 months. Epson holds 57.7% estimated Share of Search among plotter Printer brands worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Epson57.7%
  2. Canon23.6%
  3. HP17.3%
  4. Roland1.5%
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Which plotter Printer brands compete with Epson?

Epson against plotter Printer brands worldwide, by month

Share of Search by month for Epson, Canon, HP. The figures are in the table below the chart.

View monthly share of search table
MonthEpsonCanonHPRoland
Oct 202555.8%20.9%21.8%1.5%
Nov 202557.3%20.5%20.8%1.5%
Dec 202557%20.4%21.2%1.5%
Jan 202658.4%21.5%18.8%1.3%
Feb 202656.4%20.8%21.6%1.2%
Mar 202657%20.4%21.4%1.2%
Apr 202657.2%20%21.5%1.2%
May 202659.4%20.7%18.6%1.3%
Jun 202659.4%20.9%18.4%1.3%
Jul 202657.7%23.3%17.7%1.2%
Aug 202657.7%23.6%17.3%1.5%
Sep 202657.7%23.6%17.3%1.5%
  1. 1.Epson

    57.7%

    Held 1st. 871K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Canon

    23.6%

    Held 2nd. 356K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.HP

    17.3%

    Held 3rd. 261K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Roland

    1.5%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Epson and its closest rivals

How has branded search demand for Epson changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Epson worldwide held steady, from 841K to 871K.
  • Across the 12 months ending September 2026, Epson’s estimated Share of Search among plotter Printer brands worldwide increased from 55.8% to 57.7%.
  • Across the 12 months ending September 2026, Epson’s estimated Share of Search among plotter Printer brands worldwide peaked at 59.4% in May 2026 and was lowest at 55.8% in October 2025.

How did search popularity change for plotter Printer brands worldwide in September 2026?

  1. Estimated monthly branded searches for Canon worldwide rose 12.9% over 12 measured months, from 315K to 356K in September 2026.

  2. Estimated monthly branded searches for HP worldwide fell 20.5% over 12 measured months, from 328K to 261K in September 2026.

Where does Epson compete?

Epson is ranked in 17 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Label makers2nd of 613.1%Show ranking
Portable Projector brands2nd of 428.8%Show ranking
Projector brands2nd of 630%Show ranking
Printer ink brands1st of 637.7%Show ranking
Photo printer brands1st of 639.2%Show ranking
Laser Printer brands1st of 542.4%Show ranking
Printer toner brands1st of 646.4%Show ranking
Printer brands1st of 546.7%Show ranking
Home printer brands1st of 549.4%Show ranking
Short Throw Projector brands1st of 352.8%Show ranking
Plotter Printer brands1st of 457.7%Shown above
Robot Arm brands1st of 459.2%Show ranking
Ink Cartridges brands1st of 360.5%Show ranking
Label printer brands1st of 662.8%Show ranking
Mini Projector brands1st of 364.8%Show ranking
Label Tape brands1st of 381.9%Show ranking
Pos Printer brands1st of 482.6%Show ranking

How is Epson measured?

Brandwave collects information about searches that people make online using Epson’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • epson
  • epson ecotank
  • epson printer

Do you work for Epson? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Epson your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.