Brandwave

How popular isEpson in search?

In September 2026, there were an estimated 871K branded searches for Epson worldwide which held steady over the last 12 months. Epson holds 60.5% estimated Share of Search among ink Cartridges brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Epson60.5%
  2. Canon24.7%
  3. Brother14.8%
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Which ink Cartridges brands compete with Epson?

Epson against ink Cartridges brands worldwide, by month

Share of Search by month for Epson, Canon, Brother. The figures are in the table below the chart.

View monthly share of search table
MonthEpsonCanonBrother
Oct 202562.9%23.6%13.5%
Nov 202564.1%22.9%13%
Dec 202564.1%22.9%13%
Jan 202663.3%23.3%13.4%
Feb 202663.3%23.3%13.4%
Mar 202664.1%22.9%13%
Apr 202664.1%22.4%13.5%
May 202664.1%22.3%13.6%
Jun 202663.9%22.5%13.6%
Jul 202660.4%24.4%15.3%
Aug 202660.5%24.7%14.8%
Sep 202660.5%24.7%14.8%

  1. 1.Epson

    60.5%

    Held 1st. 871K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Canon

    24.7%

    Held 2nd. 356K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Brother

    14.8%

    Held 3rd. 213K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Epson and its closest rivals

Every comparison with Epson

How has branded search demand for Epson changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Epson worldwide held steady, from 841K to 871K.
  • Across the 12 months ending September 2026, Epson’s estimated Share of Search among ink Cartridges brands worldwide decreased from 62.9% to 60.5%.
  • Across the 12 months ending September 2026, Epson’s estimated Share of Search among ink Cartridges brands worldwide peaked at 64.1% in December 2025 and was lowest at 60.4% in July 2026.

How did search popularity change for ink Cartridges brands worldwide in September 2026?

  1. Estimated monthly branded searches for Brother worldwide rose 18.5% over 12 measured months, from 180K to 213K in September 2026.

  2. Estimated monthly branded searches for Canon worldwide rose 12.9% over 12 measured months, from 315K to 356K in September 2026.

Where does Epson compete?

Epson is ranked in 22 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Robot Arm brands3rd of 76.3%Show ranking
Label makers2nd of 613.1%Show ranking
Portable Projector brands4th of 614.3%Show ranking
Document Camera brands3rd of 319.7%Show ranking
Face toner brands2nd of 1420.5%Show ranking
Printer toner brands2nd of 1420.5%Show ranking
Mini Projector brands2nd of 524.7%Show ranking
Laser Printer brands2nd of 626.6%Show ranking
Projector Screen brands2nd of 627.8%Show ranking
Receipt Scanner software2nd of 329.4%Show ranking
Projector brands2nd of 630%Show ranking
Printer ink brands1st of 637.7%Show ranking
Photo printer brands1st of 639.2%Show ranking
Printer brands1st of 546.7%Show ranking
Home printer brands1st of 549.4%Show ranking
Printer Cartridges brands1st of 451.2%Show ranking
Short Throw Projector brands1st of 352.8%Show ranking
Plotter Printer brands1st of 457.7%Show ranking
Ink Cartridges brands1st of 360.5%Shown above
Label printer brands1st of 662.8%Show ranking
Label Tape brands1st of 381.9%Show ranking
Pos Printer brands1st of 482.6%Show ranking

How is Epson measured?

Brandwave collects information about searches that people make online using Epson’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • epson
  • epson ecotank
  • epson printer

Do you work for Epson? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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