Brandwave

Epson vs Hisense:Which is more popular?

In September 2026, Hisense had more branded searches than Epson among laser projector brands worldwide. Hisense had about 11,700 branded searches, while Epson had 2,400. Hisense made up 6.2% of all laser projector brand searches we track, and Epson accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about laser projector brands, Epson and Hisense each appeared in three of the five answers. Epson was mentioned before Hisense in two out of three answers that named either.

Among laser projector brands worldwide in September 2026

Who do people search for more?

Hisense, about 5 searches for every 1 for Epson

Hisense 11.7K searchesEpson 2.4K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Epson in 3 of 5Hisense in 3 of 5

Who does AI recommend more?

Epson, named ahead of Hisense in 2 of 3 answers

Epson first in 2Hisense first in 1

Follow Epson vs Hisense and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top laser projector brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Epson and Hisense were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Epson was listed before Hisense in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hisense1st
  2. Epson1st
  3. Sony3rd
  4. Kvant4th
  5. X-Laser5th
  6. BenQ6th
  7. Laserworld7th
  8. ADJ–
  9. Chauvet–
  10. Showtec–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hisense3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Epson3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BenQ2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sony2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Laserworld1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kvant1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • X-Laser1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ADJ0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Chauvet0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Showtec0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about laser projector brands

5 answers
  • Asked ChatGPT

    “Which laser projector brand should I buy?”

    1. 1Epson
    2. 2Hisense
    3. 3Sony
    4. 4BenQ
  • Asked ChatGPT

    “What are the best laser projector brands?”

    1. 1Sony
    2. 2Epson
    3. 3Hisense
    4. 4BenQ
  • Asked ChatGPT

    “What's the best laser projector brand for stage lighting?”

    1. 1Kvant
    2. 2X-Laser
    3. 3Laserworld
  • Searched Google, AI Overview

    “best laser projector”

    1. 1Hisense
    2. 2Epson
  • Searched Google, AI Overview

    “projector laser lights”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

    Is Epson or Hisense more popular in search?

    This chart shows how often people search Google for Epson and Hisense by name. Each line represents a brand's share of searches for all ten laser projector brands we track, month by month, from English-language searches worldwide.

    Epson and Hisense among laser projector brands worldwide, by month

    Share of searches by month for Hisense, Epson. The figures are in the table below the chart.

    View monthly share of searches table
    MonthADJBenQChauvetSonyHisenseLaserworldKvantShowtecEpsonX-Laser
    Oct 202545.9%16.8%11.3%6.1%9.1%3.3%2.7%2.2%1.5%0.96%
    Nov 202539.9%21.8%9.8%6.5%9.7%3.6%2.9%2.9%1.9%1%
    Dec 202542%18.8%10.3%6.9%9.9%3.8%3.1%2.5%1.6%1.1%
    Jan 202641.7%18.7%10.2%6.8%9.9%3.7%3%3%2%0.9%
    Feb 202645.9%16.8%11.2%6.1%7.7%3.3%2.7%3.3%1.8%0.99%
    Mar 202644.1%19.7%10.8%5.9%6.6%3.9%3.2%3.2%1.4%1.1%
    Apr 202643.8%19.6%10.7%5.9%8%3.2%3.2%3.2%1.4%0.95%
    May 202641.9%18.7%10.2%5.6%7.6%5.6%2.5%5.6%1.4%0.9%
    Jun 202636.8%24.6%9%7.4%8.7%6%2.7%2.7%1.5%0.79%
    Jul 202636.8%24.6%9%7.4%9.5%4.9%2.7%2.7%1.5%0.97%
    Aug 202643.3%19.4%10.6%7.1%7.9%4.7%2.6%2.1%1.4%0.94%
    Sep 202648.3%17.7%9.7%6.5%6.2%5.3%2.3%1.9%1.3%0.85%

    How has the Epson and Hisense comparison changed over the last 12 months?

    3 findings
    • Hisense was ahead of Epson in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Epson’s share of searches among laser projector brands worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
    • Across the 12 months ending September 2026, Hisense’s share of searches among laser projector brands worldwide moved from 9.1% to 6.2%, and its estimated monthly branded searches moved from 18K to 11.7K.

    How did search popularity change for laser projector brands worldwide in September 2026?

    2 changes
    1. In September 2026, Hisense lost share of searches among laser projector brands worldwide, from 7.9% to 6.2%.

    2. Estimated monthly branded searches for Epson worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

    How are branded searches counted?

    3 search terms

    Brandwave collects information about searches that people make online using Epson’s and Hisense’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Epson

    1 branded search term

    • epson laser projector

    Hisense

    2 branded search terms

    • hisense laser tv
    • hisense projector

    How the Brand Demand Index is measured

    Other head-to-heads among laser projector brands

    Creator with pink hair and a pink jacket

    Put your own brand in this comparison

    Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.