Brandwave

How popular isBeko in search?

In September 2026, there were an estimated 450K branded searches for Beko worldwide which is down 18.2% over the last 12 months. Beko holds 15.1% estimated Share of Search among slimline Dishwasher brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Siemens41%
  2. Hisense22.6%
  3. Beko15.1%
  4. Samsung11.8%
  5. Bosch5.7%
  6. Miele3.8%
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Which slimline Dishwasher brands compete with Beko?

Beko against slimline Dishwasher brands worldwide, by month

Share of Search by month for Siemens, Hisense, Beko, Samsung, Bosch, Miele. The figures are in the table below the chart.

View monthly share of search table
MonthSiemensHisenseBekoSamsungBoschMiele
Oct 202536.3%24.5%16.4%13.4%6.1%3.4%
Nov 202539.3%26.2%14.4%11.3%4.4%4.4%
Dec 202536.7%24.7%16.5%11.9%5.1%5%
Jan 202637%25%16.7%12%5.1%4.2%
Feb 202641.1%22.6%15.1%12.7%4.7%3.8%
Mar 202640.3%22.2%14.9%12.4%5.6%4.6%
Apr 202641%22.6%15.1%11.8%5.7%3.8%
May 202639%26.3%14.4%11.2%5.4%3.6%
Jun 202635.9%29.4%16.2%10.3%5%3.3%
Jul 202637.5%25.3%16.9%11.6%5.2%3.5%
Aug 202639.3%21.7%14.5%13.6%6.6%4.4%
Sep 202641%22.6%15.1%11.8%5.7%3.8%
  1. 1.Siemens

    41%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share +1.7 points.

  2. 2.Hisense

    22.6%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +1 points.

  3. 3.Beko

    15.1%

    Held 3rd. 450K estimated branded searches, 0% vs prior month. Share +0.6 points.

  4. 4.Samsung

    11.8%

    Held 4th. 352K estimated branded searches, -16.6% vs prior month. Share -1.8 points.

  5. 5.Bosch

    5.7%

    Held 5th. 169K estimated branded searches, -17.6% vs prior month. Share -0.9 points.

  6. 6.Miele

    3.8%

    Held 6th. 113K estimated branded searches, -18.1% vs prior month. Share -0.6 points.

Compare search popularity between Beko and its closest rivals

How has branded search demand for Beko changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Beko worldwide fell from 550K to 450K.
  • Across the 12 months ending September 2026, Beko’s estimated Share of Search among slimline Dishwasher brands worldwide decreased from 16.4% to 15.1%.
  • Across the 12 months ending September 2026, Beko’s estimated Share of Search among slimline Dishwasher brands worldwide peaked at 16.9% in July 2026 and was lowest at 14.4% in May 2026.

How did search popularity change for slimline Dishwasher brands worldwide in September 2026?

  1. In September 2026, Siemens gained estimated Share of Search among slimline Dishwasher brands worldwide, from 39.3% to 41%.

  2. In September 2026, Hisense gained estimated Share of Search among slimline Dishwasher brands worldwide, from 21.7% to 22.6%.

  3. In September 2026, Beko gained estimated Share of Search among slimline Dishwasher brands worldwide, from 14.5% to 15.1%.

  4. In September 2026, Samsung lost estimated Share of Search among slimline Dishwasher brands worldwide, from 13.6% to 11.8%.

  5. In September 2026, Bosch lost estimated Share of Search among slimline Dishwasher brands worldwide, from 6.6% to 5.7%.

  6. In September 2026, Miele lost estimated Share of Search among slimline Dishwasher brands worldwide, from 4.4% to 3.8%.

Where does Beko compete?

Beko is ranked in 19 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Upright Freezer brands4th of 62.8%Show ranking
Chest Freezer brands4th of 43%Show ranking
Washing machine brands7th of 135.7%Show ranking
Fridge brands5th of 157.8%Show ranking
Oven Element brands4th of 79.3%Show ranking
Home appliance brands4th of 109.4%Show ranking
Oil Water Separator brands3rd of 710.1%Show ranking
Freestanding Oven brands4th of 811.6%Show ranking
Oven Shelf brands3rd of 612%Show ranking
Integrated Dishwasher brands3rd of 614.2%Show ranking
Fridge Parts brands3rd of 614.9%Show ranking
Slimline Dishwasher brands3rd of 615.1%Shown above
Spare Parts brands3rd of 516.1%Show ranking
Dishwasher Parts brands2nd of 716.9%Show ranking
Condenser Tumble Dryer brands2nd of 617%Show ranking
Fridge freezer brands3rd of 618.4%Show ranking
Dishwasher Salt brands2nd of 521%Show ranking
Under Counter Freezer brands2nd of 524.5%Show ranking
Fridge Spares brands1st of 441.4%Show ranking

How is Beko measured?

Brandwave collects information about searches that people make online using Beko’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • beko

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How the Brand Demand Index is measured

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Is Beko your brand?

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