Brandwave

How popular isBeko in search?

In September 2026, there were an estimated 450K branded searches for Beko worldwide which is down 18.2% over the last 12 months. Beko holds 3% estimated Share of Search among chest Freezer brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Lowe's89.5%
  2. Hisense4.4%
  3. Haier3.1%
  4. Beko3%
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Which chest Freezer brands compete with Beko?

Beko against chest Freezer brands worldwide, by month

Share of Search by month for Lowe's, Hisense, Haier, Beko. The figures are in the table below the chart.

View monthly share of search table
MonthLowe'sHisenseHaierBeko
Oct 202587.4%5.3%3.8%3.5%
Nov 202588.7%5.3%3%2.9%
Dec 202589.1%4.4%3.5%3%
Jan 202689.4%4.4%3.2%3%
Feb 202689.5%4.4%3.1%3%
Mar 202690.8%3.7%3.1%2.5%
Apr 202690.3%3.7%3.6%2.4%
May 202689.6%4.4%3.6%2.4%
Jun 202688.3%5.3%3.5%2.9%
Jul 202687.6%5.3%3.6%3.5%
Aug 202689.5%4.4%3.1%3%
Sep 202689.5%4.4%3.1%3%
  1. 1.Lowe's

    89.5%

    Held 1st. 13.6M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Hisense

    4.4%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Haier

    3.1%

    Held 3rd. 478K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Beko

    3%

    Held 4th. 450K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Beko and its closest rivals

How has branded search demand for Beko changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Beko worldwide fell from 550K to 450K.
  • Across the 12 months ending September 2026, Beko’s estimated Share of Search among chest Freezer brands worldwide decreased from 3.5% to 3%.
  • Across the 12 months ending September 2026, Beko’s estimated Share of Search among chest Freezer brands worldwide peaked at 3.5% in July 2026 and was lowest at 2.4% in May 2026.

How did search popularity change for chest Freezer brands worldwide in September 2026?

  1. Estimated monthly branded searches for Haier worldwide fell 18.3% over 12 measured months, from 585K to 478K in September 2026.

  2. Estimated monthly branded searches for Hisense worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

  3. Estimated monthly branded searches for Beko worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.

Where does Beko compete?

Beko is ranked in 19 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Upright Freezer brands4th of 62.8%Show ranking
Chest Freezer brands4th of 43%Shown above
Washing machine brands7th of 135.7%Show ranking
Fridge brands5th of 157.8%Show ranking
Oven Element brands4th of 79.3%Show ranking
Home appliance brands4th of 109.4%Show ranking
Oil Water Separator brands3rd of 710.1%Show ranking
Freestanding Oven brands4th of 811.6%Show ranking
Oven Shelf brands3rd of 612%Show ranking
Integrated Dishwasher brands3rd of 614.2%Show ranking
Fridge Parts brands3rd of 614.9%Show ranking
Slimline Dishwasher brands3rd of 615.1%Show ranking
Spare Parts brands3rd of 516.1%Show ranking
Dishwasher Parts brands2nd of 716.9%Show ranking
Condenser Tumble Dryer brands2nd of 617%Show ranking
Fridge freezer brands3rd of 618.4%Show ranking
Dishwasher Salt brands2nd of 521%Show ranking
Under Counter Freezer brands2nd of 524.5%Show ranking
Fridge Spares brands1st of 441.4%Show ranking

How is Beko measured?

Brandwave collects information about searches that people make online using Beko’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • beko

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How the Brand Demand Index is measured

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Is Beko your brand?

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