Brandwave

How popular isMicrosoft Teams?

In September 2026, people searched for Microsoft Teams by name about 5.4 million times worldwide, a 5.1% decrease from the previous year. These searches made up 15.6% of all global video collaboration platform searches, placing Microsoft Teams second out of nine platforms. When we asked both ChatGPT and Google AI Overviews about video collaboration platforms, Microsoft Teams appeared in four of the five answers and was the second most recommended of the nine.

Search and AI answers in September 2026

Microsoft Teams is the second most searched of 9 competitors and the second most recommended in AI answers.

  1. Google MeetShare of searches 63.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. Microsoft TeamsShare of searches 15.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. SlackShare of searches 15.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  4. VimeoShare of searches 3.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  5. Frame.ioShare of searches 0.94%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th

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Top video collaboration platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Microsoft Teams was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Microsoft Teams is the second most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zoom Workplace1st
  2. Microsoft Teams2nd
  3. Google Meet3rd
  4. Frame.io4th
  5. Slack5th
  6. Vimeo6th
  7. Ziflow–
  8. Filestage–
  9. Wipster–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Google Meet4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Microsoft Teams4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zoom Workplace4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Slack2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vimeo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Frame.io1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ziflow0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Filestage0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wipster0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about video collaboration platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which video collaboration platforms compete with Microsoft Teams?

Microsoft Teams against video collaboration platforms worldwide, by month

Share of searches by month for Google Meet, Microsoft Teams, Slack, Vimeo. The figures are in the table below the chart.

View monthly share of searches table
MonthGoogle MeetMicrosoft TeamsSlackVimeoFrame.ioZoom WorkplaceZiflowFilestageWipster
Oct 202562.8%15.5%15.5%4.6%0.76%0.76%0.04%0.03%0.01%
Nov 202560%18.1%14.8%5.4%0.73%0.89%0.04%0.03%0.01%
Dec 202564%12.9%15.8%5.8%0.78%0.78%0.03%0.03%0.01%
Jan 202662%15.3%15.3%5.6%0.92%0.92%0.04%0.03%0.01%
Feb 202662.1%15.3%15.3%5.6%0.92%0.75%0.04%0.03%0.01%
Mar 202662.1%15.3%15.3%5.6%0.75%0.92%0.04%0.03%0.01%
Apr 202666.5%13.4%13.4%4.9%0.81%0.81%0.04%0.03%0.01%
May 202663.7%12.8%15.7%5.7%0.94%0.94%0.04%0.03%0.01%
Jun 202664.4%13%15.9%4.8%0.95%0.95%0.05%0.03%0.01%
Jul 202664.5%13%15.9%4.8%0.95%0.78%0.04%0.03%0.01%
Aug 202664.4%13%15.9%4.8%0.95%0.95%0.04%0.03%0.01%
Sep 202663.2%15.6%15.6%3.8%0.94%0.77%0.03%0.03%<0.01%
  1. Held 1st. 16.6M estimated branded searches, +22.1% vs prior month. Share -1.2 points.

  2. Moved from 3rd to 2nd. 4.1M estimated branded searches, +49.3% vs prior month. Share +2.6 points.

  3. 3.Slack

    15.6%

    Moved from 2nd to 3rd. 4.1M estimated branded searches, +22.1% vs prior month. Share -0.3 points.

  4. 4.Vimeo

    3.8%

    Held 4th. 1M estimated branded searches, -0.1% vs prior month. Share -0.9 points.

  5. 5.Frame.io

    0.94%

    Held 5th. 246K estimated branded searches, +22.4% vs prior month. Share 0 points.

  6. Held 6th. 201K estimated branded searches, 0% vs prior month. Share -0.2 points.

  7. 7.Ziflow

    0.03%

    Held 7th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Filestage

    0.03%

    Held 8th. 6.6K estimated branded searches, +22.2% vs prior month. Share 0 points.

  9. 9.Wipster

    <0.01%

    Held 9th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Microsoft Teams and its closest rivals

Every comparison with Microsoft Teams

48 comparisons

How has branded search demand for Microsoft Teams changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Microsoft Teams worldwide fell from 5.6M to 5.4M.
  • Across the 12 months ending September 2026, Microsoft Teams’ share of searches among video collaboration platforms worldwide peaked at 18.1% in November 2025 and was lowest at 12.8% in May 2026.

How did search popularity change for video collaboration platforms worldwide in September 2026?

6 changes
  1. In September 2026, Microsoft Teams overtook Slack to rank 2nd among video collaboration platforms worldwide, with 15.6% of the searches.

  2. In September 2026, Google Meet lost share of searches among video collaboration platforms worldwide, from 64.4% to 63.2%.

  3. In September 2026, Vimeo lost share of searches among video collaboration platforms worldwide, from 4.8% to 3.8%.

  4. Estimated monthly branded searches for Frame.io worldwide rose 22.4% over 12 measured months, from 201K to 246K in September 2026.

  5. Estimated monthly branded searches for Wipster worldwide fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.

  6. Estimated monthly branded searches for Filestage worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

How are Microsoft Teams’ branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Microsoft Teams’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • microsoft teams
  • microsoft teams app
  • microsoftteams
  • ms teams

How the Brand Demand Index is measured

Where does Microsoft Teams compete?

Microsoft Teams is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Classroom apps4th of 133.9%Show ranking
Team chat apps2nd of 109.7%Show ranking
Video collaboration platforms2nd of 915.6%Shown above
Video conferencing platforms2nd of 922.6%Show ranking
Team collaboration platforms1st of 1023.9%Show ranking
Business messaging platforms1st of 1132.5%Show ranking
Creator with pink hair and a pink jacket

Is Microsoft Teams your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.