Brandwave

How popular isAzure Machine Learning?

In September 2026, people searched for Azure Machine Learning by name about 6,600 times worldwide, a 55.4% decrease from the previous year. These searches made up 0.2% of all global AutoML platform searches, placing Azure Machine Learning fifth out of seven platforms. When we asked both ChatGPT and Google AI Overviews about AutoML platforms, Azure Machine Learning appeared in four of the five answers and was the second most recommended of the seven.

Search and AI answers in September 2026

Azure Machine Learning is the fifth most searched of 7 competitors and the second most recommended in AI answers.

  1. Google CloudShare of searches 78.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 5th
  2. H2O.aiShare of searches 20%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. Amazon SageMakerShare of searches 1.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. DataRobotShare of searches 0.29%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. Azure Machine LearningShare of searches 0.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top AutoML platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Azure Machine Learning was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Azure Machine Learning is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. H2O.ai1st
  2. Azure Machine Learning2nd
  3. Amazon SageMaker3rd
  4. DataRobot4th
  5. Google Cloud5th
  6. AutoGluon6th
  7. PyCaret–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Google Cloud5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • H2O.ai4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Amazon SageMaker4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DataRobot4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Azure Machine Learning4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AutoGluon2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PyCaret0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AutoML platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which AutoML platforms compete with Azure Machine Learning?

Azure Machine Learning against AutoML platforms worldwide, by month

Share of searches by month for Google Cloud, H2O.ai, Azure Machine Learning. The figures are in the table below the chart.

View monthly share of searches table
MonthGoogle CloudH2O.aiAmazon SageMakerDataRobotAzure Machine LearningAutoGluonPyCaret
Oct 202570.6%25.8%2.1%0.69%0.46%0.25%0.17%
Nov 202574.4%22.2%1.9%0.59%0.4%0.27%0.22%
Dec 202574.9%22.3%1.5%0.49%0.33%0.22%0.15%
Jan 202674.7%22.3%1.7%0.49%0.4%0.22%0.14%
Feb 202676.3%21.1%1.5%0.46%0.38%0.21%0.14%
Mar 202679.3%18.2%1.4%0.4%0.33%0.18%0.12%
Apr 202678.3%19.4%1.3%0.42%0.28%0.15%0.1%
May 202677%20.7%1.3%0.45%0.3%0.17%0.11%
Jun 202678%19.9%1.2%0.36%0.24%0.13%0.09%
Jul 202676.6%21.5%1.1%0.39%0.21%0.14%0.08%
Aug 202678.3%20%1%0.29%0.16%0.13%0.07%
Sep 202678.1%20%1.3%0.29%0.2%0.13%0.07%

  1. 1.Google Cloud

    78.1%

    Held 1st. 2.6M estimated branded searches, -0.32% vs prior month. Share -0.3 points.

  2. 2.H2O.ai

    20%

    Held 2nd. 675K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Amazon SageMaker

    1.3%

    Held 3rd. 42.4K estimated branded searches, +22.5% vs prior month. Share +0.2 points.

  4. 4.DataRobot

    0.29%

    Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Azure Machine Learning

    0.2%

    Held 5th. 6.6K estimated branded searches, +22.2% vs prior month. Share 0 points.

  6. 6.AutoGluon

    0.13%

    Held 6th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.PyCaret

    0.07%

    Held 7th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Azure Machine Learning and its closest rivals

Every comparison with Azure Machine Learning

16 comparisons

How has branded search demand for Azure Machine Learning changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Azure Machine Learning worldwide fell from 14.8K to 6.6K.
  • Across the 12 months ending September 2026, Azure Machine Learning’s share of searches among AutoML platforms worldwide held steady, from 0.46% to 0.2%.

How did search popularity change for AutoML platforms worldwide in September 2026?

6 changes

  1. Estimated monthly branded searches for Google Cloud worldwide rose 16.4% over 12 measured months, from 2.3M to 2.6M in September 2026.

  2. Estimated monthly branded searches for PyCaret worldwide fell 55.6% over 12 measured months, from 5.4K to 2.4K in September 2026.

  3. Estimated monthly branded searches for Azure Machine Learning worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.

  4. Estimated monthly branded searches for DataRobot worldwide fell 55.4% over 12 measured months, from 22.2K to 9.9K in September 2026.

  5. Estimated monthly branded searches for AutoGluon worldwide fell 45.7% over 12 measured months, from 8.1K to 4.4K in September 2026.

  6. Estimated monthly branded searches for Amazon SageMaker worldwide fell 35.8% over 12 measured months, from 66K to 42.4K in September 2026.

How are Azure Machine Learning’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Azure Machine Learning’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • azure machine learning

How the Brand Demand Index is measured

Who owns Azure Machine Learning?

Azure Machine Learning is owned by Microsoft. Brandwave also tracks Microsoft Copilot, Azure AI Document Intelligence, Azure AI Search, Azure Bicep, Azure Blob Storage, Azure Container Apps, Azure Container Registry, Azure Cosmos DB, Azure Data Factory, Azure DevOps, Azure Service Bus, Azure Stream Analytics, Bing, Clipchamp, GitHub Actions, GitHub Copilot, LinkedIn, LinkedIn Ads, LinkedIn Recruiter, LinkedIn Sales Navigator, Microsoft 365, Microsoft Advertising, Microsoft Authenticator, Microsoft Azure, Microsoft Bookings, Microsoft Clarity, Microsoft Defender Vulnerability Management, Microsoft Designer, Microsoft Dynamics 365, Microsoft Dynamics 365 Business Central, Microsoft Dynamics 365 Supply Chain Management, Microsoft Edge, Microsoft Entra, Microsoft Forms, Microsoft Learn, Microsoft OneNote, Microsoft Planner, Microsoft Power Automate Process Mining, Microsoft Power BI, Microsoft PowerPoint, Microsoft Purview, Microsoft Surface, Microsoft Teams, Microsoft To Do, Microsoft Translator, Microsoft Visio, Microsoft Whiteboard, Minecraft, OneDrive, OneNote, Outlook, Power Automate, Power BI, SharePoint, Xbox and Xbox Game Pass, owned by the same company, worldwide.

Do you work for Azure Machine Learning? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Azure Machine Learning compete?

Azure Machine Learning is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
AutoML platforms5th of 70.2%Shown above
Machine learning platforms9th of 100.43%Show ranking
MLOps platforms9th of 112.1%Show ranking
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