How popular isGitHub Copilot in search?
In August 2026, there were an estimated 658K branded searches for GitHub Copilot worldwide which is down 30.5% over the last 11 months. GitHub Copilot holds 5.4% estimated Share of Search among AI coding tools worldwide and is ranked 4th of 7 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
OpenAI Codex35.9%
Claude Code29.5%
Cursor23.7%
GitHub Copilot5.4%Windsurf3.7%
Cline1.6%Factory0.2%
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Which AI coding tools compete with GitHub Copilot?
Share of Search by month for OpenAI Codex, Claude Code, Cursor, GitHub Copilot, Windsurf. The figures are in the table below the chart.
View monthly share of search table
| Month | OpenAI Codex | Claude Code | Cursor | GitHub Copilot | Windsurf | Cline | Factory |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 16.4% | 18.5% | 40.6% | 12.6% | 9.6% | 1.8% | 0.47% |
| Nov 2025 | 13.8% | 19.8% | 42.9% | 11.1% | 10.2% | 1.9% | 0.4% |
| Dec 2025 | 11.9% | 23.9% | 42.2% | 11.3% | 8.7% | 1.6% | 0.36% |
| Jan 2026 | 11% | 40.9% | 33.1% | 7.8% | 5.6% | 1.2% | 0.26% |
| Feb 2026 | 22.1% | 39.2% | 25.8% | 7.3% | 4.5% | 1% | 0.16% |
| Mar 2026 | 17.9% | 45.2% | 23.8% | 7.9% | 4% | 0.92% | 0.2% |
| Apr 2026 | 23.5% | 40.9% | 22% | 8.8% | 3.7% | 0.85% | 0.19% |
| May 2026 | 32.5% | 34.9% | 19.6% | 7.5% | 4.5% | 0.88% | 0.16% |
| Jun 2026 | 31.5% | 31.3% | 25.3% | 6.4% | 4.3% | 1% | 0.2% |
| Jul 2026 | 38.3% | 30.8% | 20.7% | 4.8% | 4% | 1.1% | 0.19% |
| Aug 2026 | 35.9% | 29.5% | 23.7% | 5.4% | 3.7% | 1.6% | 0.2% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.9% | 4.4M | -18.5% | -2.4 points | |
| 2, held 2nd | 29.5% | 3.6M | -16.9% | -1.4 points | |
| 3, held 3rd | 23.7% | 2.9M | -0.65% | +3 points | |
| 4, held 4th | 5.4% | 658K | -3.8% | +0.5 points | |
| 5, held 5th | 3.7% | 458K | -19.3% | -0.3 points | |
| 6, held 6th | 1.6% | 197K | +22.9% | +0.5 points | |
| 7, held 7th | 0.2% | 25.1K | -6.3% | 0 points |
35.9%
held 1st · 4.4M estimated branded searches · -18.5% vs prior month · -2.4 points
29.5%
held 2nd · 3.6M estimated branded searches · -16.9% vs prior month · -1.4 points
3.
Cursor23.7%
held 3rd · 2.9M estimated branded searches · -0.65% vs prior month · +3 points
5.4%
held 4th · 658K estimated branded searches · -3.8% vs prior month · +0.5 points
5.
Windsurf
3.7%
held 5th · 458K estimated branded searches · -19.3% vs prior month · -0.3 points
6.
Cline1.6%
held 6th · 197K estimated branded searches · +22.9% vs prior month · +0.5 points
7.
Factory
0.2%
held 7th · 25.1K estimated branded searches · -6.3% vs prior month · 0 points
Compare search popularity between GitHub Copilot and its closest rivals

GitHub Copilot vs OpenAI Codex: compare search popularity
GitHub Copilot vs Claude Code: compare search popularity
GitHub Copilot vs Cursor: compare search popularity
GitHub Copilot vs Windsurf: compare search popularity

GitHub Copilot vs Cline: compare search popularity- Compare GitHub Copilot with any brand
How has branded search demand for GitHub Copilot changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for GitHub Copilot worldwide fell from 947K to 658K.
- Across the 11 months ending August 2026, GitHub Copilot’s estimated Share of Search among AI coding tools worldwide decreased from 12.6% to 5.4%.
- Across the 11 months ending August 2026, GitHub Copilot’s estimated Share of Search among AI coding tools worldwide peaked at 12.6% in October 2025 and was lowest at 4.8% in July 2026.
How did search popularity change for AI coding tools worldwide in August 2026?
6 changes

In August 2026, Cursor gained estimated Share of Search among AI coding tools worldwide, from 20.7% to 23.7%.

In August 2026, GitHub Copilot gained estimated Share of Search among AI coding tools worldwide, from 4.8% to 5.4%.

In August 2026, OpenAI Codex lost estimated Share of Search among AI coding tools worldwide, from 38.3% to 35.9%.

In August 2026, Claude Code lost estimated Share of Search among AI coding tools worldwide, from 30.8% to 29.5%.

Cline’s estimated Share of Search among AI coding tools worldwide has gained ground for 3 months in a row, from 0.88% to 1.6% in August 2026.
Windsurf’s estimated Share of Search among AI coding tools worldwide has lost ground for 3 months in a row, from 4.5% to 3.7% in August 2026.
How is GitHub Copilot measured?
Brandwave collects information about searches that people make online using GitHub Copilot’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
27 branded search terms
- copilot github
- copilot vscode
- git copilot
- GitHub Copilot
- github copilot agent
- github copilot ai
- github copilot app
- github copilot business
- github copilot certification
- github copilot chat
- github copilot cli
- github copilot coding agent
- github copilot download
- github copilot enterprise
- github copilot extension
- github copilot free
- github copilot intellij
- github copilot price
- github copilot pricing
- github copilot pro
- github copilot student
- github copilot students
- github copilot vscode
- github copilots
- microsoft github copilot
- vscode copilot
- vscode github copilot
Who owns GitHub Copilot?
GitHub Copilot is owned by
Microsoft. Brandwave also tracks Microsoft Copilot,
GitHub Actions,
Microsoft 365, Microsoft Clarity,
Microsoft Designer,
Microsoft Dynamics 365,
Microsoft Dynamics 365 Business Central,
Microsoft Entra,
Microsoft Forms,
Microsoft Power BI,
Microsoft Teams and
Microsoft Visio, owned by the same company, worldwide.
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Is GitHub Copilot your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.