Brandwave

How popular isOneDrive in search?

In August 2026, there were an estimated 9.1M branded searches for OneDrive worldwide which is down 32.8% over the last 11 months. OneDrive holds 16% estimated Share of Search among cloud storage services worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Google Drive53.1%
  2. iCloud23.7%
  3. OneDrive16%
  4. Dropbox7.2%
  5. Box0.04%
  6. pCloud<0.01%
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Where does OneDrive compete?

OneDrive is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Cloud storage services3rd of 616%Shown below
File sharing services3rd of 516.7%Show ranking

Which cloud storage services compete with OneDrive?

OneDrive against cloud storage services worldwide, by month

Share of Search by month for Google Drive, iCloud, OneDrive, Dropbox. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle DriveiCloudOneDriveDropboxBoxpCloud
Oct 202551.3%22.9%18.8%7%0.03%<0.01%
Nov 202555.5%20.3%16.6%7.5%0.04%<0.01%
Dec 202549.7%27.1%14.9%8.2%0.04%<0.01%
Jan 202653.2%23.7%15.9%7.2%0.03%<0.01%
Feb 202655.5%20.3%16.6%7.5%0.04%<0.01%
Mar 202651.3%22.9%18.8%7%0.03%<0.01%
Apr 202655.5%20.3%16.6%7.5%0.04%<0.01%
May 202655.5%20.3%16.6%7.5%0.04%<0.01%
Jun 202650.5%22.6%18.4%8.4%0.04%<0.01%
Jul 202653.1%23.7%16%7.2%0.04%<0.01%
Aug 202653.1%23.7%16%7.2%0.04%<0.01%
Sep 2026——————
  1. Held 1st. 30.4M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.iCloud

    23.7%

    Held 2nd. 13.6M estimated branded searches, 0% vs prior month. Share 0 points.

  3. Held 3rd. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Dropbox

    7.2%

    Held 4th. 4.1M estimated branded searches, +0.06% vs prior month. Share 0 points.

  5. 5.Box

    0.04%

    Held 5th. 24.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.pCloud

    <0.01%

    Held 6th. 390 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between OneDrive and its closest rivals

How has branded search demand for OneDrive changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for OneDrive worldwide fell from 13.6M to 9.1M.
  • Across the 11 months ending August 2026, OneDrive’s estimated Share of Search among cloud storage services worldwide decreased from 18.8% to 16%.
  • Across the 11 months ending August 2026, OneDrive’s estimated Share of Search among cloud storage services worldwide peaked at 18.8% in October 2025 and was lowest at 14.9% in December 2025.

How did search popularity change for cloud storage services worldwide in August 2026?

  1. Estimated monthly branded searches for pCloud worldwide fell 33.9% over 11 measured months, from 590 to 390 in August 2026.

  2. Estimated monthly branded searches for OneDrive worldwide fell 32.8% over 11 measured months, from 13.6M to 9.1M in August 2026.

  3. Estimated monthly branded searches for Google Drive worldwide fell 18.3% over 11 measured months, from 37.2M to 30.4M in August 2026.

  4. Estimated monthly branded searches for Dropbox worldwide fell 18.1% over 11 measured months, from 5.1M to 4.1M in August 2026.

  5. Estimated monthly branded searches for iCloud worldwide fell 18.1% over 11 measured months, from 16.6M to 13.6M in August 2026.

How is OneDrive measured?

Brandwave collects information about searches that people make online using OneDrive’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • onedrive

How the Brand Demand Index is measured

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Is OneDrive your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.