Brandwave

Cloud storage services:Which brands are most popular in search?

In August 2026, Google Drive was the most searched among cloud storage services worldwide, with an estimated 30.4M branded searches and 53.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Google Drive53.1%
  2. iCloud23.7%
  3. OneDrive16%
  4. Dropbox7.2%
  5. Box0.04%
  6. pCloud<0.01%

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Share of SearchLeaderboard

Compare the cloud storage services teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among cloud storage services worldwide, by month

Share of Search by month for Google Drive, iCloud, OneDrive, Dropbox. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle DriveiCloudOneDriveDropboxBoxpCloud
Oct 202551.3%22.9%18.8%7%0.03%<0.01%
Nov 202555.5%20.3%16.6%7.5%0.04%<0.01%
Dec 202549.7%27.1%14.9%8.2%0.04%<0.01%
Jan 202653.2%23.7%15.9%7.2%0.03%<0.01%
Feb 202655.5%20.3%16.6%7.5%0.04%<0.01%
Mar 202651.3%22.9%18.8%7%0.03%<0.01%
Apr 202655.5%20.3%16.6%7.5%0.04%<0.01%
May 202655.5%20.3%16.6%7.5%0.04%<0.01%
Jun 202650.5%22.6%18.4%8.4%0.04%<0.01%
Jul 202653.1%23.7%16%7.2%0.04%<0.01%
Aug 202653.1%23.7%16%7.2%0.04%<0.01%
Sep 2026——————

This month’s ranking, August 2026

  1. Held 1st. 30.4M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.iCloud

    23.7%

    Held 2nd. 13.6M estimated branded searches, 0% vs prior month. Share 0 points.

  3. Held 3rd. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Dropbox

    7.2%

    Held 4th. 4.1M estimated branded searches, +0.06% vs prior month. Share 0 points.

  5. 5.Box

    0.04%

    Held 5th. 24.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.pCloud

    <0.01%

    Held 6th. 390 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among cloud storage services worldwide?

In August 2026, Google Drive was the most searched among cloud storage services worldwide, with an estimated 30.4M branded searches and 53.1% estimated Share of Search within this set. iCloud is in 2nd place, 29.3 percentage points behind at 23.7% Share of Search.

Global cloud storage services, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Google Drive51.3% → 53.1%55.5%May 202649.7%Dec 20251st
iCloud22.9% → 23.7%27.1%Dec 202520.3%Apr 20262nd
OneDrive18.8% → 16%18.8%Oct 202514.9%Dec 20253rd
Dropbox7% → 7.2%8.4%Jun 20267%Oct 20254th
Box0.03% → 0.04%0.04%Jul 20260.03%Oct 20255th
pCloud<0.01%<0.01%Nov 2025<0.01%Jun 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Google Drive’s estimated Share of Search among cloud storage services worldwide increased from 51.3% to 53.1%.
  • Across the 11 months ending August 2026, iCloud’s estimated Share of Search among cloud storage services worldwide increased from 22.9% to 23.7%.
  • Across the 11 months ending August 2026, OneDrive’s estimated Share of Search among cloud storage services worldwide decreased from 18.8% to 16%.
  • Across the 11 months ending August 2026, Google Drive’s estimated Share of Search among cloud storage services worldwide peaked at 55.5% in May 2026 and was lowest at 49.7% in December 2025.
  • Across the 11 months ending August 2026, iCloud’s estimated Share of Search among cloud storage services worldwide peaked at 27.1% in December 2025 and was lowest at 20.3% in April 2026.
  • Across the 11 months ending August 2026, OneDrive’s estimated Share of Search among cloud storage services worldwide peaked at 18.8% in October 2025 and was lowest at 14.9% in December 2025.
  • Across the 11 months ending August 2026, Dropbox’s estimated Share of Search among cloud storage services worldwide peaked at 8.4% in June 2026 and was lowest at 7% in October 2025.
  • Across the 11 months ending August 2026, Dropbox, Box and pCloud held steady: their estimated Share of Search among cloud storage services worldwide each moved less than 0.5 percentage points.

How did search popularity change for cloud storage services worldwide in August 2026?

  1. Estimated monthly branded searches for pCloud worldwide fell 33.9% over 11 measured months, from 590 to 390 in August 2026.

  2. Estimated monthly branded searches for OneDrive worldwide fell 32.8% over 11 measured months, from 13.6M to 9.1M in August 2026.

  3. Estimated monthly branded searches for Google Drive worldwide fell 18.3% over 11 measured months, from 37.2M to 30.4M in August 2026.

  4. Estimated monthly branded searches for Dropbox worldwide fell 18.1% over 11 measured months, from 5.1M to 4.1M in August 2026.

  5. Estimated monthly branded searches for iCloud worldwide fell 18.1% over 11 measured months, from 16.6M to 13.6M in August 2026.

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