Brandwave

How popular isAzure AI Document Intelligence?

In September 2026, people searched for Azure AI Document Intelligence by name about 12,400 times worldwide, a 14.8% decrease from the previous year. These searches made up 13% of all global AI document processing platform searches, placing Azure AI Document Intelligence third out of ten platforms. When we asked both ChatGPT and Google AI Overviews about AI document processing platforms, Azure AI Document Intelligence appeared in all answers and was the most recommended of the ten.

Search and AI answers in September 2026

Azure AI Document Intelligence is the third most searched of 10 competitors and the most recommended in AI answers.

  1. RossumShare of searches 28.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  2. ABBYYShare of searches 16.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  3. Azure AI Document IntelligenceShare of searches 13%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. Google Document AIShare of searches 10.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  5. NanonetsShare of searches 10.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th

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Top AI document processing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Azure AI Document Intelligence appeared in all five answers. Azure AI Document Intelligence is the most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Azure AI Document Intelligence1st
  2. Google Document AI2nd
  3. ABBYY3rd
  4. Amazon Textract4th
  5. Nanonets5th
  6. Rossum6th
  7. Hyperscience7th
  8. Klippa–
  9. Docsumo–
  10. Affinda–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Azure AI Document Intelligence5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Document AI5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Amazon Textract4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ABBYY3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rossum2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nanonets1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hyperscience1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Klippa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Docsumo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Affinda0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI document processing platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which AI document processing platforms compete with Azure AI Document Intelligence?

Azure AI Document Intelligence against AI document processing platforms worldwide, by month

Share of searches by month for Rossum, ABBYY, Azure AI Document Intelligence, Google Document AI, Nanonets, Amazon Textract, Klippa, Hyperscience. The figures are in the table below the chart.

View monthly share of searches table
MonthRossumABBYYAzure AI Document IntelligenceGoogle Document AINanonetsAmazon TextractKlippaHyperscienceDocsumoAffinda
Oct 202520.8%17.7%11.1%11.4%9.3%13.8%7.6%2.8%3.4%2.2%
Nov 202518.5%19.2%11.6%12.3%10.1%12.2%8.2%2.4%3%2.4%
Dec 202517%17.7%12.8%13.9%11.3%11.3%9.3%2.3%2.7%1.8%
Jan 202618.8%19.6%11.9%12.5%10.3%11.4%8.4%2%3.1%2%
Feb 202619.3%16.6%14.2%12.9%10.5%11.7%7%2.1%3.1%2.5%
Mar 202621.3%15%12.9%14.2%11.6%10.6%7.8%1.9%2.8%1.9%
Apr 202622.7%16%13.5%12.4%10.1%11.3%6.8%2.4%2.4%2.4%
May 202624.5%17.1%14.2%10.9%10.9%9.9%6%2.2%2.6%1.7%
Jun 202624.8%17.5%14.2%11.1%11.1%9.3%6%2.2%2.2%1.5%
Jul 202630.3%17.5%11.4%11.1%11.1%8.2%4.9%1.7%2.2%1.5%
Aug 202628.2%16.3%12.9%10.3%10.3%9.4%6.9%2%2%1.7%
Sep 202628.5%16.5%13%10.4%10.4%9.4%5.7%2.5%2%1.7%
  1. 1.Rossum

    28.5%

    Held 1st. 27.1K estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. 2.ABBYY

    16.5%

    Held 2nd. 15.7K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. Held 3rd. 12.4K estimated branded searches, -0.48% vs prior month. Share 0 points.

  4. Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Nanonets

    10.4%

    Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. Held 6th. 9K estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. 7.Klippa

    5.7%

    Held 7th. 5.4K estimated branded searches, -18.2% vs prior month. Share -1.2 points.

  8. Moved from 9th to 8th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.5 points.

  9. Moved from 8th to 9th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.Affinda

    1.7%

    Held 10th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Azure AI Document Intelligence and its closest rivals

Every comparison with Azure AI Document Intelligence

9 comparisons

How has branded search demand for Azure AI Document Intelligence changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Azure AI Document Intelligence worldwide fell from 14.5K to 12.4K.
  • Across the 12 months ending September 2026, Azure AI Document Intelligence’s share of searches among AI document processing platforms worldwide increased from 11.1% to 13%.
  • Across the 12 months ending September 2026, Azure AI Document Intelligence’s share of searches among AI document processing platforms worldwide peaked at 14.2% in February 2026 and was lowest at 11.1% in October 2025.
  • Across the 12 months ending September 2026, Azure AI Document Intelligence rose from 5th to 3rd among AI document processing platforms worldwide.

How did search popularity change for AI document processing platforms worldwide in September 2026?

6 changes
  1. In September 2026, Hyperscience overtook Docsumo to rank 8th among AI document processing platforms worldwide, with 2.5% of the searches.

  2. In September 2026, Klippa lost share of searches among AI document processing platforms worldwide, from 6.9% to 5.7%.

  3. Estimated monthly branded searches for Docsumo worldwide fell 56.8% over 12 measured months, from 4.4K to 1.9K in September 2026.

  4. Estimated monthly branded searches for Amazon Textract worldwide fell 50% over 12 measured months, from 18K to 9K in September 2026.

  5. Estimated monthly branded searches for Affinda worldwide fell 44.8% over 12 measured months, from 2.9K to 1.6K in September 2026.

  6. Estimated monthly branded searches for Google Document AI worldwide fell 33.1% over 12 measured months, from 14.8K to 9.9K in September 2026.

How are Azure AI Document Intelligence’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Azure AI Document Intelligence’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • azure document intelligence
  • azure form recognizer

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Azure AI Document Intelligence your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.